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Content Analysis On Covid-19
Content Analysis On Covid-19
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ABSTRACT
The mass media, which is the watchdog of society, plays significant roles in addressing critical
societal issues and improving the people's general well-being. In recent times, promoting public
health and preventing the spread of dangerous diseases has become an integral part of the mass media.
This paper carried out an overview of how online newspapers in Nigerian played a significant role in
enlightening the public about the Coronavirus (COVID19 pandemic). The content analysis research
method was used for four months, from 28th February 2020 (a day after the pandemic's first case was
recorded in Nigeria) to 29th June 2020. The online editions of Vanguard, Daily Trust, and The Sun
newspapers were analyzed, taking into cognizant the Covid-19 news stories, opinion, and editorials in
order to find out the extent to which online newspapers in Nigeria paid more attention to the Covid-19
pandemic, particularly in the area of educating and enlightening the community about the fatal nature
of the disease and how to live with it. The result shows that all the three newspapers analyzed gave
special consideration to the Covid-19 pandemic in their daily reporting. The paper recommends that
public health issues and the outbreak of a deadly disease should be given more attention. The
journalists covering such issues should be well equipped and research-oriented in their newsgathering
and reporting.
Introduction April, China, the USA, Italy, Iran, and South Korea
The COVID -19 is a viral infection from a virus reported the highest cases (www.wikipedia.org).
called Severe Acute Respiratory Syndrome At the beginning of the disease, the other parts of
Coronavirus 2 (SARS-CoV-2), which has not been the globe, including the African region, did not take
traced in humans. It was first found in one of china's serious prevention measures to contain the
city, which is called Wuhan, in December 2019. It emerging outbreak, which in recent time resulted in
also subsequently spread to other 201 countries and major public health challenges, social turmoil, and
territories. Since its discovery, its geographic economic difficulties not only in Wuhan, China
distribution continues to evolve (Phuong La V. et where the pandemic originated but in all the global
al., 2020). The Global COVID-19 Tracker Map at continents including Africa and Nigeria. According
John Hopkins University, as of April 4, 2020, more to Ahmad et al. (2020), as of April 13, 2020, the
than 1,123,024 individuals have been infected, and outbreak has resulted in estimated 1,776,867 cases
more than 59,140 persons lost their lives as well. On and 111,828 deaths globally. The virus can quickly
April 8, 2020, the Covid 19 cases have increased spread within society in the same way as influenza
from 1,123,024 to 1,450,343 globally. The statistic through respiratory droplets when an infected
shows that more than one hundred and fifteen person sneezes or coughs in society. It normally
differences countries have found many cases. As for takes five days before showing symptoms. Fever
and higher temperatures, cough, and difficulty in
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Media Coverage of Coronavirus (Covid-19 Pandemic) In Nigeria...
breathing are the most popular symptoms of the to understand the community O' shaghness (1999).
virus. Acute respiratory distress syndrome and However, a study (Fremuth, Greeberg and Dewith
pneumonia are the most complicated diseases jean (1984) in Ghanta (2012) show that many
associated with the virus (www.wikipedia.org). individuals depend on information received from
Even though currently there is not any vaccine to journalists for their related health issues.
use for Covid-19, but many scientists and medical Despite the growth and expansion of health
doctors committed to the creation of a vaccine. facilities in Nigeria, the general health care and
However, many suggestions and recommendations living conditions of Nigerians are still feeble.
are provided by experts in the field to prevent the Shortages of health equipment, including
spread of the disease. Such recommendations and ventilators, isolation centres, drugs, and personnel,
suggestions include daily hygiene like washing are still in vogue in the health sector. In 2005, only
hands regularly, avoiding crowded areas, wearing a 57% of Nigerians had access to clean drinking
face mask, one to two-meter distance, etc. (WHO) water and adequate sanitation. These increased the
(www.wikepedia.org). threats of infectious disease. Nigeria has an average
life expectancy of 46.5years (UNDP, 2007, cited in
Okidu 2005.p.10).
2.2 The Mass Media and the Challenge for
Serving the Nigerian Populous
2.3 The Role of Mass Media in Health
The mass media aims to improve the well-being of
Promotion and education amid Covid-19
the people through its news reporting and
Pandemic
emphasize critical issues like coronavirus and other
deadly diseases. One of the significant roles of Journalists used newspapers, radio, social media,
communication in modern society is to educate and television to educate and persuade the target
people about the risk and prevention of the spread audiences to embrace new activities or to remind
of any virus (Onekutu & Ojebode 2007.p 83). The them of critical information and have played
mass media has global effects on people's lives by significant roles in the promotion of health
improving education, economic, cultural growth, education among people dwelling in both urban
and continued existence of a nation irrespective of and rural areas (Boyd et al., 2009). This is evident
the society it operates. The mass media educate the with the efforts made by both local and
people about public health and diseases and how to international media in the area of public awareness
prevent the spread of diseases. and health education when the virus starts. USAID
The media's primary function is to provide (2009). Due to media's vital position in society
information that could educate, entertain, and toward providing information on public health,
inform the target audiences. The various mass USAID (2009) argues that media provides correct
media (radio, television, newspapers, magazines, information on how people should follow a good
internet, etc.) used many strategies to call the lifestyle to improve their health and prevent the
readers and listeners' attention on any issue that spreading of any kind of disease. But to provide
needs people's attention (Uwom & Oloyede, 2014). enlightenment, the journalists have to interact with
They also argue that media provide adequate the specialists on such particular disease to get
information to society on many issues, including knowledge and understanding it; this allows them
health matters (ibid, 2014). The mass media, to communicate with society and inform them all
journalists, and educationists teach and educate the issues surrounding the disease. This practice of
people and mobilise them toward achieving people working in the media is also happing during
government goals and policies on national this pandemic (Coronavirus). Mass Media such as
development. Both prints and electronic propagate British Broadcasting Corporation (BBC),
some of the government's agenda and convince the Aljazeera International, and Voice of America
public to follow them. Journalists also play a vital (VOA), among others, have dedicated time to
role in monitoring society and publishing some different sensitization programmes with the view to
news based on what they have monitored (Asemah, mitigating the spread of the deadly virus. For
2009). The mass media act as a mirror to humanity instance, BBC and VOA have dedicated hours for
or a "window to the world" and is used as resources their air-times to keep people up-to-date about the
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Table: 2 The Weekly Epidemiological report released by the Nigerian NCDC on June 20, 2020
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Umar et al
and baanced reports. inking this theory to this study, the media in
executing their social duty are expected to shape
.1.2 Social Responsibility Theory (SRT) opinion and provide avenue for understanding the
Coronavirus pandemic in the society. Thus, it is the
his theory is an expansion of the libertarian theory social responsibility of the Nigerian press to
of the press, which place focuses more on the constantl report issues about the ongoing Covid-19
ethical and community responsibility of persons as pandemic.
well as institutions that operates the mass media
(Okoro&Naji, 2012). The theory is based on the .2 ethodology
principl that the press must represent all aspects and or this paper, the content analysis research
interests in society. In other words, the theory approach was employed. Content analysis is an
suggests that the mass media must represent all approach used to study or investigate the content of
strata of society (Stephen, 2014). Capturing it messages within daily communication (Stacks and
succinctly, t presupposes that newspapers must Hocking, 1992). For Barelson (1971) cited in
have a social conscience, be devoted to public Umuerri (2006, p.9), it is a procedure or research
welfare and public servicethey should be technique used to describe the communication
responsive to problems in the society(Johnson, systematically and qualitatively. At the same time,
Layefa, Taiwo, 2016,p.7).DenicMcQuail Asemah et al. (2012) argue that Content analysis is
(1987:117-118) identified the below principles an analysis based on the mass media message's
within the SRT: manifest content. It is thesystematic method of
analyzing message content. It is appropriate when
. That media should focus on its primary one aims to examine the manifest content of
responsibilities for societal integration. communication in the print media.
i. That the above responsibilities should be met he current research population is all the newspapers
through prioritizing on professionalism and news that have online versions in Nigeria. Only three
values such as higher standards of accuracy, truth, Nigerian national dailies (Vanguard, Daily Trust,
objectivity and balance. and the Sun Online Newspapers) are published
ii. That media should always be guided by the from 28th April to 29th June 2020 were purposively
institutional law to be able to carry out it's primary selecte as the study's sample. The analysis units are
functions in the society.. the news stories, opinions, features, and all
v. That Media practitioners should refrain from any editorials found on the online editions' front and
report that may course social unrest such as inside page, especially those relating to the Covid-
violence, crime, civil disorder or course hatred to 19 pandemic.
minority groups in the society.
. That the media practitioners should always 4.1 Data Analysis and Result
consider the diversity within the social system and total of 87 editions covering Covid-19 related news
allow the individual input in the process of stories, editorials, opinion, and features from three
discharging their primary responsibilities. selected newspapers (Vanguard, Daily Trust, and
i. Taking into consideration the principle (i) above, the Sun newspapers) were generated and analyzed.
the society has the right to hold the media The data analyzed were collected between 28th
responsible for ensuring a peaceful and efficient February 2020 (a day after the pandemic's first case
environment for all the citizenry. was recorded in Nigeria) to 29th July 2020. The
ii. The society and the employers within the media tables below show the extent of Covid-19 coverage
industries are to be hold responsible for actions and in respect of the three selected newspapers.
inaction of the practioners.
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Media Coverage of Coronavirus (Covid-19 Pandemic) In Nigeria...
Table 3 above indicates that the Vanguard online period under review, followed by the Daily Trust
edition has 427 news stories, opinion, features, and online edition with 378 news stories, opinion,
editorials representing 36.4% of all Covid-19 features and editorials representing 32.3%.
reports appeared on the three newspapers within the
The pie chart above has shown that the news stories Covid-19 pandemic came last with 10%. Thus,
on the Covid-19 pandemic dominated the three there is a need for online newspapers in Nigeria to
online newspapers under review, with 64.2%, give more priority to Covid-19 and other deadly
followed by features with 13.9%. Opinions on viruses when writing editorials.
Covid-19 also came third with 11.9%. Editorial on
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Vanguard 36 36.4 %
Total 99 100 %
Table 4 above shows that 99 lead stories on the representing 34.3%, followed by The Sun online
Covid-19 pandemic appeared on the front pages of newspaper with 29 lead stories representing 29.3%
all three publications throughout the period under of the entire lead stories on the Covid-19 that
review. The Vanguard online newspaper has 36 appeared in all three publications. This indicates
stories representing 36.4%. Daily Trust online that all three online newspapers analyzed paid more
newspaper also carried 34 leads stories on Covid-19 emphasis on the Coronavirus (Covid-19 pandemic).
Table 5: Distribution of Editions with special Update on Covid-19 on the Front page
Newspapers Frequency Percentage
Vanguard 8 27.6 %
The Sun 0 0%
Total 29 100 %
Table 5 is about distributing editions with a special 19, the Daily Trust and Vanguard online newspapers
update on the Covid-19 pandemic among the three paid more attention to informing the public about
online newspapers analyzed. Out of 29 Covid-19 the Coronavirus pandemic by publishing the Covid-
special updates appeared on all papers' front pages, 19special updates on the front pages. This, however,
the Vanguard online edition carried 8 Covid-19 justified the commitment of the online newspapers
special updates representing 27.6%. Daily Trust in Nigerian by complimenting the effort of the
online edition carried 21 Covid-19 special updates Nigerian Centre for Disease Control (NCDC)
representing 72.4%, while the Sun online edition towards containing the pandemic.
did not carry any Covid-19 special update on the
front page throughout the period under review. This
shows that apart from routine reporting on Covid-
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Media Coverage of Coronavirus (Covid-19 Pandemic) In Nigeria...
Table 6: Contents of the 99 Lead Stories on Covid-19 in the Three Selected Online Newspapers
Content of Three Newspapers Frequency Percentage
Total 99
Table 6 shows the distribution of lead Stories' 6.1% of the total 99 lead stories that appeared on the
contents of the three online newspapers analyzed. three online editions. Four (4) lead stories
News reports on Quarantine, Isolation, lockdown, representing 4.0% focused on the Comparison of
traveling banned, and Covid-19 status dominated Covid-19 with other Diseases. The above findings
all the editions with 34 news reports representing reveal that the three online newspapers analyzed
34.3%, followed by Contact tracing and new Covid- gave more emphasis on News reports on
19 cases with 12 news reports representing 12.1%. Quarantine, Isolation, lockdown, traveling banned,
Sensitization and measures of Prevention to take by and Covid-19 status.
the public equally has 12 news reports representing
12.1%, followed by Response on Covid-19 test and 5.1 CONCLUSION
Clinical/medical Trial with 11 news reports Coronavirus (Covid-19 epidemic) has resulted in
representing 11.1%. Other news reports appeared estimated cases of 14,454,023 and 605,619 death
on the three online newspapers include Palliatives, worldwide. (Worldometer, 2020). The pandemic
Donations/funding of Covid-19, and Use of Face equally caused socioeconomic turmoil not only in
Mask /sanitizers news report, each representing China and some Western countries but in Nigeria,
7.1% for each one. Topics on Socioeconomic effect Africa, and the world at large. The markets, schools,
of Covid-19 followed by Death and Patience and places of worship were locked down due to the
Discharge has six news reports, each representing fear of the pandemic. To reduce the confusion and
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Media Coverage of Coronavirus (Covid-19 Pandemic) In Nigeria...
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