Download as pdf or txt
Download as pdf or txt
You are on page 1of 1

Competitive audit

User experience on e-commerce bookshops web


UX
General information
(rated: needs work, okay, good, or outstanding)
Competitor First impressions Interaction Visual design Content
Location(s) Product offering Price Website Business size Desktop website App or mobile website
type (small, medium, Target audience Unique value proposition Features Accessibility User flow Navigation Brand identity Tone Descriptiveness
(direct or ($ - $$$$) (URL)
large)
experience experience
indirect)

Outstanding Needs work Needs work Needs work OUTSTANDING GOOD OUTSTANDING Friendly yet serious like OUTSTANDING
+ clean +organized +cool - confusing - Doesn't have an + wa contact + Smooth + Easy and fun to navigate + typography a professor + Generates engagement with readers
Books- Publisher- https://www.eternacadencia.com. readers interested Blog with great amount of - the e-commerce it's on - interaction not as acount feature it uses + Only in spanish + engaging - when you access + images
Eterna Cadencia direct buenos aires $$-$$$ medium
Blog- Coffee shop ar/ on high literature recommendations another commmerce smooth as web the user froma generic + WA contact ecommerce you can't go +illustrations
(mercado libre) online shop back + tone
- poor research method + neat style
readers interested Good Needs work Good Needs work GOOD NEEDS WORK GOOD Friendly and cozy GOOD
Books- Workshops on new realeases + Clean + Clear + Whatsapp chat + create account + WA contact + looks nice - complicated to get with out + clean style + generates enthusiasm for new and under
A great amount of online
La libre direct buenos aires and events- Coffee $$-$$$ https://lalibre.com.ar/ small and amateurs on - Messy: on ecommerce - too small feature + Only in spanish - not clear effort to all the menu options + images realeses
workshops
shop writing, literature workshops and books are all - messy research ecommece + fun catalog + generates engagement with workshops
and philosohy together method
Okay - Outstanding Outstanding Needs work Good OUTSANDING Okay Serious GOOD
+ Simple + Simple + Clear +well + create account + Only in spanish + the app it's smooth, + Super easy to use +clean style + Short and to the point
Books- Events- milenials interested
https://notanpuan.mitiendanube. Nice and warm presece on social - Boring -feels generic organized feature engaging, feels + boring
No tan puan direct Buenos aires Publisher- Coffee $$-$$$ small on new realeses and
com/ media + menu it's easy to read + good menu display personal + to generic
shop literature classics
+ good research - the web it's generic + not many colors
method and boring
readers that look for Doesn't have web - doesn't have app- -does not have web- -does not have web- -does not have web- -does not have web- -does not have web- - doesn't have web- - doesn't have web-
Libros de la cierra indirect Merlo, San Luis 2nd hand books $ - doesn't have one - small best sellers and Used books really really cheap
cheap books
Buenos Aires ; Good Needs work Good Needs work Okay Good Okay Serious and impersonal OKEY
Córdoba, It has bookshops in many states of + can search books by ISBN + full responsive +good searching + Only in spanish - smooth - quite easy to navigate +clean colourful style + short and to the point
Cúspide indirect Tucuman, Books $$ https://www.cuspide.com/ large all kind of readers the country so its sending method - Boring -feels generic - takes to long -feels method - boring + boring - to generic
Santiago del is less expensive. generic + create account + to generic
Estero, San Luis. + bookstore locator
Good Good Good Needs work Needs work Good Okay Serious and impersonal OKEY
https://listado.mercadolibre.com. You can find almost every book you + good tracking function + clear +good searching + Only in spanish Not fluid or clear + Easy to use if you know - super generic + short and to the point
Mercadolibre indirect Only online Books $-$$-$$$ large all kind of readers
ar/libros#D[A:libros] are looking for. - books aren't organized - chaotic: books aren't method wich book you are looking - boring - to generic
organized + create account for
+ bookstore locator

You might also like