MAILING: PROMOTION OF A NEW SERVICE

Sommerswell Internet Solutions

Nataby Road, Sellsford,
Louth, Lincolnshire, LN1174D, UK.
Phone: +44 (0) 1459 828816
sis@sinser.thrust,co.uk

Mr L. Flint, Director
LF Technologies
Barrow Close
Dorchester, Dorset

November 29, 1998

Dear Mr. Flint:

Now more than ever, companies like yours need to introduce go into new markets.
Fortunately, thanks to the Internet and the Sommerswll Internet Solutions know-how, coming
to potential customers from all over the world, it has never been so easy.

With the help of S.I.S., your company will be able to transmit photos, texts, audio and video to
the entire world at the speed of light, and for the Price of a local call. Your customers,
wherever you are they are, they will be able to consult their catalog and see their products
directly on the screens of their personal computers, and place their orders at the moment.

Greater convenience for your customers and less travel expenses for your reps, are just two of
many opportunities that S.I.S offers you, As you can see from the attached brochure, We
already have extensive experience in this rapidly developing field. roll, having helped
numerous blue-chip companies to Insert your spaces on the Internet. Most of these companies
have seen fueling the number of requests for information by 300% simply by being present on
the Web.

If you want to know more about our company and about the way we help them, please fill in
and send us the attached coupon-response.

Very truly yours

Alfred Hendley
Marketing Manager
The goal of malling is to contact as many potential customers as possible with a well-defined
message. It should be long enough to grab the customer's attention but not too long as they
won't read it. You should try to personalize the message, either using the recipient's name if
known, or a substitute, such as <<Dear Subscriber>>, <<Dear Director>>.