Krishi Gaurav

Goshthi

Road to Rural

Date: January-March 2023

Location: 10 districts of Uttar Pradesh

A gateway to empowering the farmers of India

Project Bharat project.bharat Project भारत

Market Xcel Data Matrix Pvt. Ltd. marketxcel.2.0 Market Xcel Data Matrix Pvt Ltd MarketXcel
 Road to Rural

Why Krishi Gaurav

Goshthi?
aThe landscape of Rural India is constantly evolving, and with
the augmenting power of the rural consumer, companies
and brands can fetch opportunities to flock to remote
markets. The Goshthi serves as a helping hand to those
brands to conquer the right market.
aThe initiative extends a pool of advantages to brands in
terms of consumer outreach, database, brand visibility and
market study.
aIt aids in building connectivity between the brand name and
a respective product type, fabricated for the target society or
the customers.
aThe footfall of the visitors leads to data generation for
potential consumers. Brands can exercise lead generation
activity from the database, for potential conversion of
consumers.
aThe initiative provides an opportunity to work in a
partnership model with other organisations for a cluster of
communities.

Reach 10K potential consumers

2000+ Consumer database
Brand Visibility in 250 villages
Lead generation
Networking

02
 Road to Rural

The highlight
of the event
An insightful session with an agriculture government expert
Fun activities and games with prizes
In-person contact with customers
Raising brand awareness and providing demos
Launchpad for new products and innovation
Access to convenient possibilities under one roof
Free training and knowledge sessions on organic farming and
market
Free workshop for farmers' visitors
Providing a platform for B2B markets and B2G markets
Increase Export and Domestic Sales
Business and Investment opportunities
Building Dealers and Distributors Network

03
 Expected footfall
500
and
expected exhibitors
15

04
 Road to Rural

Estimate costing/
Stall Reservations
Engagement
Title Sponsor Premium Sponsor

n Stall in prime Spot n Stall in Reserved Spot in

n Logo in Social media campaigns
and Promotion camping
n Exhibitors will get a badge with
Title Sponsor branding
n Logo in All Mementos for guest
n Logo in Conference Gate and
Logo in Stage Back Drop -Logo
Exhibition
n Logo in Social media campaign
and Promotion campaign
n Logo in invitation card Logo in All
Mementos Logo on Exhibitor
Badges
5 standees will be placed on
n

maximum visible area

in local marketing and pamphlets,
Newspaper etc. n 12 square meter stall space
n Fair Catalogue: Main Sponsor's Charges: INR 50000
logo will be displayed on a
thank you page
n Opening and Activity stages: Main
sponsor's logo will be displayed at
Standard booth
the stage during the opening
ceremony and the other activities.
n Stall in Exhibition
n Speech: Main Sponsor's
Authorized Person will be given n Logo in Social media campaign
chance to speak during the and Promotion campaign
opening ceremony
n 2 standees will be placed at the
n Installation of 10 standees at Stall Area
premium spots
n 30 square meter stall space n 9 square meter stall space
Charges Charges: INR 20000
INR 1,00,000

05
 Road to Rural

Visitor Profile
n Agriculturists
n Agri students
n Agri engineering units
n Agri marketing boards
n State government agriculture departments and agencies
n Dealers for farm equipment & machinery
n Entrepreneurs
n Farmers
n Farm contractors & garden contractors
n Floriculturists / Horticulturists
n Plantation owners
n Research associates & technologists
n Seed & fertilizer traders

Exhibitor Profile
n Organic Produce, Processor & manufacturing.
n Organic grains, kernels, pulses, herbs, spices, and
seasoning.
n Dry products, cooking and baking.
n Technology and Agri equipment.
n Natural cosmetics and personal care items.
n Organic essential and ayurvedic oils.
n Contract farming and training (Honey Bee keeping,
Mushroom, Herbs farming etc.)
n Food processors & Grain Processors
n Agriculture Machinery
n Packaging technology & services
n Packhouse/wear housing/ surveyors
n NGO for organics and Farmers' welfare

06
 Location: https://www.google.com/maps?q=27.6316349,78.0825759&z=17&hl=e

Dates and locations for Krishi Gaurav Goshthi are :

*
Hathras
26 February
th

*
*

07 * Tentative Dates