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TOTAL PARCO’S

TRANSFORMATIVE
JOURNEY

CAL E NDAR
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PROJECT DAFFODIL A
F F O D

I
D

L
Total PARCO launched ‘Project Daffodil’ which mobilized TPPL’s entire stakeholder base across Pakistan,
in partnership with reputable non-profit organizations, to create a sustainable impact through
on-ground flood relief efforts.
#TPPLApnoKaySath
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DIVERSITY & INCLUSION
Total PARCO became the first OMC to onboard 200+ females and differently-abled staff at its service
stations across the country in 2021, to demonstrate our commitment to Diversity and Inclusion.
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SOLARIZATION
Total PARCO has taken the transformational step to combat climate change and to Solarize its Service Stations
across the nation, along with Industrial sites as well, to meet the growing demand for electricity.
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CUSTOMER CENTRICITY
Total PARCO cemented the vision of Customer Centricity with a year-long Customer Service Day Campaign – ‘Your
Smile Refuels Us’, with the aim of enhancing our customer’s overall experience every day, by serving excellence in
products and services.
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DIGITALIZATION & PROCESS
SIMPLIFICATION
As a part of Digitalization, Total PARCO launched an Internal Reward Program to recognize and
appreciate employee ideas to encourage creative thinking, process simplification and an innovative
approach that resulted in business improvement.
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WELCOME CONVENIENCE STORE
+ CLEAN & FRESH
Total PARCO prides itself on its successful Transformation Journey, a wonderful testament to which is
the Welcome Convenience Store – a premium one stop shop experience, offering a wide range of local
and imported products.
Ensuring the highest standard of Quality and experience, Total PARCO’s Clean & Fresh Restrooms, the
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CARBON NEUTRALITY PLANTATIONS
Total PARCO is committed to adapting to sustainable operational practices to mitigate climate change
and limiting its effects. In the year 2022, plantations were carried out at Service Stations, Industrial Sites,
Stakeholder Community, NHMP, through Miyawaki Technique, in collaboration with government
organizations resulting in a decrease in carbon footprint.
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LUBRICANTS
Total PARCO launched a first of its kind “Hi-Perf Hero Ustaad Campaign”, with Mr. Ali Gul Pir, encapsulat-
ing the key functionalities of our motorcycle engine oil, depicting Hi-Perf as the preferred brand of
choice.
Actualizing our Vision of Customer Centricity, Total PARCO launched the Rubia Sakht Jaan Campaign, to
increase brand awareness around Rubia Diesel Engine Oil (DEO), a holistic solution partner for the
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INFINI
Transforming digital mobility in Pakistan and embodying our vision of customer centricity, agility, and
innovation, Total PARCO launched Infini - its newest digital payment solution that is geared to redefine
mobility payment, carefully crafted using a blend of innovation and technology to empower customers.
Simply put, INFINI is a game-changer and a paradigm shift in customer convenience. Welcome to the
world of Endless possibilities!
Infini
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ROAD SAFETY
Compliant with the highest levels of safety, Total PARCO manages the movement of oil tank truck fleets
of more than 700 vehicles covering 45 million KM per annum - which are the highest number of
kilometers covered by any affiliate of TotalEnergies worldwide.
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PRODUCT MARKER TECHNOLOGY
Fulfilling the promise of delivering the highest level of Quality with innovative solutions in Total PARCO’s
Transformation Journey, another technological innovation breakthrough was witnessed with the
launch of ‘Product Marker Technology’ in Total PARCO’s fuel products to enhance Quality Assurance and
ensure the best quality of fuel for customers - making it the first OMC in Pakistan for having done so.
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BETTER TOGETHER TRANSFORMATIONS
One Total PARCO, Better Together is our ambition of ensuring the development of our people – our
greatest asset – to match our business ambition. As a commitment to Better Together, Total PARCO
completely renovated its offices and launched an Office Gym and Café Welcome transformations in
2022.
As One Total PARCO, we encourage work-life harmony by offering employees opportunities to have fun

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