THE COLLEGE OF MAASIN

“Nisi Dominus Frustra”

Tunga-Tunga, Maasin City

LIBERAL ARTS AND EDUCATION DEPARTMENT

A Detailed Lesson Plan in HELE 6

Name: Elizabeth L. Tausa Course & Yr.: BEED-IV

I. Objectives
At the end of the lesson, the students should be able to:
a. Market finished household linen in varied/creative ways.
b. Prepare creative packaging for household linens
c. Explain the importance of packaging in sales.

Market finished household linens in varied/creative ways.

b. Prepare creative package and use materials sourced locally.
c. Actively participate in group activitie
II. Learning Resources
A. Content: Packaging and Marketing Household Linens
B. References: MELCS, HELE BOOK 6 (Page 118-122)
C. Materials: TV, Laptop, worksheets

III. Learning Procedure

Teacher’s Activity Children’s Activity

PRAYER
Okay class, let us pray. Everybody stand up and let us feel the
presence of the Lord.

Our Father, who art in heaven, 

Hallowed be Thy Name. 
Thy Kingdom come. 
Thy Will be done, 
on earth as it is in Heaven.
Give us this day our daily bread. 
And forgive us our trespasses, 
as we forgive those who trespass against us. 
And lead us not into temptation, 
but deliver us from evil. Amen.

GREETINGS
Good morning class We’re good

How are you today?

That’s good to hear then.
QUALITY
A. Motivation PRICE
What factors do you consider when you buy BRAND
products? PACKAGING

B. Presentation
Today we will start a new lesson, we will be learning the packaging and
marketing Household Linens. But we will first focus on its packaging,
branding, labelling and strategies in marketing household linens.

Now I want you to listen very carefully because at the end of this lesson,
you are expected to:
“Please read”

a. Market finished household linen in varied/creative ways.

b. Prepare creative packaging for household linens
c. Explain the importance of packaging in sales.

C. Analysis and Discussion

Do you realized that if you plan to own a business someday, your
success will depend on your marketing and selling strategies. Thus,
there are factors that should be analyzed, these requires a thorough study
for the packaging, labeling, branding, pricing promoting and recording
of your products.

Now we’ll go first on:

Factors in Packaging Household Linens

Entrepreneurs recognize the significance of packaging in sales, before

packaging served as the container or protection of the product, but now,
packaging helps in promoting products.

 It should protect the product (from scratch, dirt, stain, and

disfigured)

 It should easily be easily disposed.

  It should contain all information about the product: materials,
instructions, linen care, among others.

 It should be attractive and innovative.

 It should be environment-friendly.

Most customers are attracted to packaging.

The packaging you use for your household linen may be your selling
proposition. Here is the example (present through a video):
https://wwwss.youtube.com/watch?v=saoAnn4A-Nc

So you will be going to make your own packaging of a pillowcase on

Wednesday. This video will guide you in making your output.

So now let’s proceed to:

Brand for Household Linen Products

A brand is a name, symbol, or design that identifies with the product.

Branding is regarded as an important factor in selling a product. It
defines and markets the product sold. These are the advantages of
creating a brand:
 It is the most distinguish characteristic of the product and catches
the attention of the buyers.
 It introduces the product in the market.
 It allows the customers to be loyal to the product.
 It cannot be copied by other businesses due to copyright.
Yes teacher
So that’s why it is vital to come up with brand a when we sell products.
Understood? Catchy
unique
Okay so now what do you think are the factors we must consider in
creating a good brand name?

Okay, so here are some factors to consider in creating a good name:

Creating a Good Brand Name
A brand for your house hold linen product describes and gives it
marketing value. It must be:
 Descriptive to capture well;

 Unique compared to other brand names;

 Brief, easy to pronounce, and catchy (like a none-liner); and

 Promotable and easy to advertise.

So those are the factors should be considered in creating a brand name, Yes teacher
understood class?
Now let’s move to
Tips for labeling Household Linen Products
Labels provide useful information about the product. They serve as a
guide for the product. For linen, the labels tell how to wash and iron the
product or what it is made of.

Labels for household linen include type of fabric used (cotton or

polyester), manufacturing date, instructions for care, among others.

Understood class? Yes teacher

Now let’s move on to:
Strategies in Marketing Household Linen Products

So, the best way to market products in the market is through advertising
or promotion, since it attracts customers to purchase the product or
services. Promotion tells people about a product and/ or service.
Common strategies in promoting products are as follows:
1. Print media. This is promotion in magazines, newspapers, or flyers.
2. Product display. This is promotion in exhibits, fairs, and other social
events.

3. Internet marketing. This is promotion using technology such as

emails, logs, and social media sites.

All these methods add a new aspect in advertising and selling household
linen products. They have indeed provided milestones in the world of
Brand
advertising.
Labels
D. Generalization
Let’s Recap!
Based from our discussion, how do we call the name, symbol or design that To protect and it also
identifies the product? helps promote the
How about useful information about the product? product itself.

Why is it important to provide packaging to our products?

Very good.

E. Application
Read the statements carefully. Write T if the stamen is true and F if not.
__1. Product display is promotion in magazines, newspapers, and brochures, or
flyers.
__2. Packaging should protect the product.
__3. Brand name should be unique compared to others.
__4. Packaging is not important in sales at all.
__5. Internet marketing is a promotion uses technology such as emails, blog,
and social media sites.

IV. Evaluation

Match the definition in column A to the correct answer found in column B. Write the letter of the
correct answer on the blanks before each number.
 A. B.
__1. Print Media
__1. Served as the container or __2. Labels
protection of the product. __3. Packaging
__2. A promotion through magazines, __4. Brand
newspapers, brochures, or flyers. __5. Product display
__3. Provide useful information about
the product.
__4. It introduces the product.
__5. A promotion in exhibits, fairs,
and other social events.

V. Assignment

Prepare and bring the following materials on Wednesday.

 Zip lock bag

 1 Pillow case can be found at home

 Scissors

 Ribbon (any desired color)

 Label for your brand name

 Thin card board or short folder 1

 Crip paper
 Tape