Vita Bella

A Risk Management Plan

Presented to the Faculty of the Hospitality Management
St. Vincent de Ferrer College of Camarin, Inc.

In Partial Fulfillment
of the Requirements for the Course:
Risk Management as Applied to Safety, Security and Sanitation

Agnes J. Aligan
Angeline L. Caliboso
Joyce Angel D. Paringit
Bernadette C. Silvestre
Jonathan Flores
Carl Reyes

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 RISK MANAGEMENT PLAN APPROVAL

This Risk Management Plan entitled: Vita Bella prepared and submitted by Agnes
J. Aligan, Angeline L. Caliboso, Joyce Angel D. Paringit, Bernadette C. Silvestre,
Jonathan Flores and Carl Reyes;, in partial fulfillment of the course: Risk
Management as Applied to Safety, Security and Sanitation requirement in Bachelor
of Science in Hospitality Management, has been examined and is recommended for
acceptance and approval.

Ms. Rachel Van Gonzales

Course Instructor

Mrs. Roda Gonzales

Head of the Program

December 12, 2022

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 TABLE OF CONTENTS

Title Page 1
Research Management Plan Approval 2
Table of Contents 3
CHAPTER 1: Introduction4
1.1 Company Background X
HistoryX
MissionX
VisionX
1.2 Products and Services of the CompanyX
1.3 Target MarketX
1.4 Strategy and ImplementationX
1.5 SWOT AnalysisX
1.6 Presentation of OrganizationX
1.7 Marketing PlanX
CHAPTER 2: Risk Management StrategiesX
2.1 Risk IdentificationX
2.2 Risk ResponsibilitiesX
2.3 Risk AssessmentX
2.4 Risk EvaluationX
CHAPTER 3: Conclusions and RecommendationsX
3.1 ConclusionsX
3.2 RecommendationsX
3.3 Proposed Risk Management Plan to the EstablishmentX

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 CHAPTER 1

INTRODUCTION

At the moment, coffee and milk tea are one of the hottest trends and most popular
drinks. It is well-liked not just for its medicinal properties but also for its distinctive
flavor and blend, which explains why many consumers become dependent on it. It is a
blend of milk and tea that includes other flavors and ingredients. Customers have a
variety of options to select from. Customers from younger generations fell in love with
this new product trend. As a result, business owners view this as a big chance to increase
revenue and create a fresh, distinctive product from the originals. Milk tea businesses are
fantastic places for people to hang out, socialize, and pass their leisure time, just like
coffee shops.

As the demand for coffee and milk tea grew, more entrepreneurs entered the
market and established these businesses. A market structure known as monopolistic
competition, in which competition is fierce and different brands compete for consumers'
allegiance, is best shown by the milk tea industry. Entrepreneurs must figure out how to
differentiate their product from those of their rivals. Here, marketing strategy is taken
into account in order to get consumers' attention. Entrepreneurs need to think of the best
and most original strategy to launch and market their product. The first step for any
business to take on the road to success is generally thought to be its marketing plan. The
success of the firm will depend on how effective and distinctive your marketing plan is.

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1.1 Company Background

Vita Bella is located at Phase 2, Bagong Silang Caloocan City. It was started on July
2022. It’s been 4 months since they started. Vita Bella is a franchised store came from
JLT Breakthrough Revolution Corporation. Vita Bella can provide products that also help
the body. It has a benefits of Moringa, Collagen, and Glutathione that helps the body to
become healthy and glowing skin.

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1.2 Products of Services of the Company

They sell Iced drinks like classic gluta collagen and malunggay collagen drinks, Vita
Bella premium iced favorites , Vita Bella premium milk tea-flavored iced drinks. Frappes
with different variations. Classic gluta collagen and malunggay drinks, Vita Bella
premium milk tea-flavored blended iced, Vita Bella premium blended favorites. Hot
drinks like gluta malunggay collagen signature and special blends. They offered sinker
and toppings like basil seeds, lychee nata, matcha foam, rose foam, coffee jelly, whipped
cream, tapioca pearl, rock salt and cheese, and oreo. They also have waffles, corndog and
siomai.

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1.3 Target Market

The target market of the company must be discussed in this section.

● Teenagers
● Students
● Workers
● People passing by

1.4 Strategy and Implementation

They have a Vita Bella - Bagong Silang Facebook page. They used it to promote their
goods through postings and advertisements. Tarpaulins and promotional materials are
visible in front of their store. Additionally, they provided Food Panda delivery for those
who ordered online.

1.5 SWOT Analysis

Strengths

● Products that have benefits to our body.

● Affordable prices
● Long business hours

Weakness

● Water Shortage
● Few costumers

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● Location

Opportunities

● Discounts
● Maintain quality of products
● Add Equipments
● Expansion

Threats

● Market demand dries up

● Many competitors
● Slow services
● Material shortage

1.6 Presentation of Organization

They just have two people who own, manage and do the work.

1.7 Marketing Plan

They can set up posters outside the shop and then provide promotions on their menu to
attract more customers. They can post their menu and images of their shop on Facebook
so that clients can see the well-placed and reasonably priced drinks.

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 CHAPTER 2

RISK MANAGEMENT STRATEGIES

Strategies of Risk Management is an approach structured in addressing risks. It is best to

rationally understand the cyclical process that proves new and ongoing risks are
continually identified, assessed, evaluated, managed, and monitored.

2.1 Risk Identification

• Hazardous Materials – Failure to use proper protection which may result in burns,
explosions and health problems.
(Ensuring that workers wear proper protective clothing when working with hazardous
materials.)

• Slips and Falls – Slip and fall injuries caused by slippery substances not properly
cleaned up, objects left in walkways, or carpet or cords not properly secured.
(Taking time to put proper workplace safety measures in place, installing proper signage,
performing regular safety assessments, providing safety training, and being proactive
with potential risks.)

2.2 Risk Responsibilities

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In Vita Bella Bagong Silang branch there are only two employees, the one who is in

charge and the one who acts and perform tasks inside their shop.

2.3 Risk Assessment

● Fire Extinguisher - the fire can spread and cause an area to burn.

● Fire Exit - people can't get out right away.

● Water Shortage - equipment will not be cleaned properly and may cause illness to

customers.

● Sliding door - people can't leave the store as soon as possible if disaster occurs

because it’s hard to open the door.

● CCTV - for security when there’s a thief or an accident.

● Fuse Box - Short circuit that can cause fire.

Cause Effect Value

Fire Extinguisher the fire can spread and cause an 3 - Ocassional
area to burn
Fire Exit people can't get out right away. 4 - Likely
Water Shortage equipment will not be cleaned 5 - Frequent
properly and may cause
Sliding door people can't leave the store as 2 - Seldom
soon as possible if disaster occurs
CCTV for security when there’s a thief 4 - Likely
or an accident.
Fuse Box 3 - Ocassional
Short circuit that can cause fire.

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 1. Cost - As you can see, this shop had a lot of sales in its first month and was very
well-liked by customers, particularly those who enjoyed drinking milk tea. but
after time, it slowly decreases because to disasters and a drop in his popularity,
but they still have clients who value their products.

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 2. Scope – In contrast to what we are used to, Vita Bella is more than just a milk tea
business. because the vita bella milktea store uses substances that boost the
wellness of our bodies.
3. Schedule – The open hours of their store start at 8:00 in the morning and closed
at 7:00 in the evening. They don't open their store on holidays. The risks are that
people tend to crave coffee more at night and on holidays there are more people
but if they are closed, they will not have income.

4. Performance/Quality – Their product is high quality because it has benefits.

2.4 Risk Evaluation

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 Likelihood Consequences
1 2 3 4 5
1 S S S M M
2 S S M M H
3 L L M M H
4 L M M H H
5 M M H H H

Legend:
H High risk, detailed research and management planning required at senior levels.
S Significant risk, senior management attention needed.
M Moderate risk, management responsibility must be specified.
L Low risk. Manage by routine procedures.

CHAPTER 3

Conclusions and Recommendations

This section must include the significance of the Risk Management Plan (RMP) in
relation to policies, theories, and practices. Highlight the significance of the risk
management plan as mentioned in chapter 1.

3.1 Conclusions

This business vita Bella has many shortcomings, such as not having much equipment,
and people are not attracted to it very much. But I know that this Vita Bella has the
ability to improve because the products they use are not just random but have benefits for
our bodies.

3.2 Recommendations

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We would like recommend that they should find a better place for their business for the
reason that their current location is not that popular and too narrow. They should provide
fire extinguisher and fire exit in their store because it’s important to have one. Water
Shortage problem is needed to be fixed as it’s important for cleaning equipments. The
sliding door should be replaced to a pull and push door for an easy way enter and exit.
CCTV is important if a crime is committed either within their store premises or around it.
Another recommendation is the fuse box should be placed far from their store since it’s
very dangerous if the electric sparks and eventually can caused fire.

3.3 Proposed Risk Management Plan to the Establishment

To improve Vita Bella we would like to propose risk management plan to the
establishment to be more active in their social media that can help them to promote their
products and also we want to suggest if possible to move their place in the best location
where there’s a lot of people who can buy their products. We also suggest that their
employees should be more lively and convincing so that the costumers may feel that they
are welcome.

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