Aft 1013 Fundamental of Entrepreneurship

AFT 1013/Fundamental of Entrepreneurship
Semester Sept 2020/2021
AFT 1013
FUNDAMENTAL OF
ENTREPRENEURSHIP
SEMESTER SEPT
SESI 2020/2021
LECTURE/TUTORIAL GROUP : AFT 1013 (L3)
BUSINESS PLAN
COMPANY NAME : ZEA MAYS ENTERPRISE
NAME OF LECTURER : MOHD NOR HAKIMIN BIN

YUSOFF
: SITI AFIQAH BINTI
ZAINUDDIN
DATE OF SUBMISSION : 7 JANUARY 2021
Group No. Group Members Matric No.

ARIFF BIN AHMAD IBRAHIM A20A1277
AISHAH BT MOHAMAD A20A1255
FRISTILAH JUSLLIM A20A1347
3 CHIA JIA YI A20A1301
FARAH NAJIHAH BINTI MD FAUZI A20A1331
ANNIECIA ANAK SANG A20A1273
INTAN FARISHA IRWAYU BT A20A1370
RIDZUAN
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TABLE OF CONTENTS
ITEM PAGE
1.0 INTRODUCTION 4
2.0 PURPOSE OF THE BUSINESS PLAN 5
3.0 BUSINESS OR COMPANY’S BACKGROUND 6
4.0 OWNER/ PARTNER/ SHAREHOLDERS’ BACKGROUND 7-10
5.0 ADMINISTRATION PLAN 11-13
6.0 MARKETING PLAN 13-19
7.0 OPERATIONS PLAN 20-21
8.0 FINANCIAL PLAN 22-27
9.0 SUMMARY AND JUSTIFICATION/ CONCLUSIONS 28
10.0 APPENDICES 29-31
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ACKNOWLEDGEMENT
Firstly, praise to Allah we possible to finish the assignment given without any problem. It
has been great honour and privilege to undergo this assignment under our lecturer guided. We
were very thankful to Prof Dr Hakimin for providing all the notes and taught us since early
semester and go through all the step with Business Model Canvas (BMC). We would like to
take this opportunity to express our humble gratitude to our Prof whom we executed this
assignment. He constant guidance and willingness to share he knowledge made us understand
this assignment and its manifestations in great depths and helped us to complete the assigned
tasks.
Furthermore, a highly appreciation to the other who involved and contributing a part of
this project assignments. A special gratitude also to the whole group members who gave
contribution and take part completing this assignment together and encouragement helped to
coordinate our assignment especially in writing this assignment.
Last but not least, a grateful appreciation for our beloved parents, who help us to complete this
report making. They have been sacrifices so much money and always give support for many
things. Thanks again for all.
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1.0 INTRODUCTION
First of all the type of business that we choose is food business which are the dessert that
we sell are “Custard Jagung”. Furthermore, we are planning to achieve ISO food standard and
halal food qualification for our company and we will make sure that our product is good for all
ages either of the children or the adult. However, all of our products are original from any of
coloring or flavoring that is not good for our healthy. Pet also no allowed to enter to our shop.
“Custard Jagung” is the pure custard that we usually eat. Custard Jagung is the dessert
cooked with Flour Custard Jagung, Plain Water, Salt, Milk Dairy Champ, and Creamy Sweet
Corn.
Our location is at Sungai Petani, Kedah and our target customer is more to children,
teenagers, family and single workers.. This way we choose Sungai Petani is our location to do
our business. There are several factors why we choose these dessert as our products
because first we want to produce a Halal food and to introduce to other about the food that
maybe they never see or eat before this.
Next, it is to fulfill customer’s need and want to eat more of delicious food and to produce
the quality products. On other hand, this business has a good prediction of potential to success
and expands in the future.
We are planning to start our business in 1 November 2020 to 30 November 2020 and we
also have already prepared lot of promotion event, send out of flyers, advertisement, posts on
media social such as instagram, whatsapp, and we also do delivery from house to house to
attract customer. Our shop name DessertDelivery_sp and our business time at 9 am until 10
pm. The future prospect of our business is to make sure that our dessert can introduce to the
other countries and last but not least that our business can open many more restaurants at all
over Malaysia.
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2.0 PURPOSE OF THE BUSINESS PLAN
We start our business with 6 members. Every member has their own position
to started our business. Before that, we discuss to sell the product that easy
to make and can meet the demand of customers. So, we decide to sell the
custard. Our location at Sungai Petani, Kedah. We make the calculation to
produce our product its custard. From that, every member gives the RM15 per
one person to start our modal. We try to sell our custard with the minimum
price. This is because we want all our customer especially low-income
customers can buy our custard. We decide to sell our custard through the
online marketing because of pandemic Covid-19 and sell it face to face with
the nearest our place. We also provide the website like Facebook, Instagram
and WhatsApp. We make the advertising at our website. We try to give a
promotion for the customers who buy more than three times. We start our
business based on the objective, vision and mission of our partnership
business.
We have a few factors to sell the custard at area Sungai Petani, Kedah:
a. Demand by customers is very high for custard
⚫ Demand by customer is very high for custard because there are still
no desserts sold at affordable price like custard prices at Sungai
Petani, Kedah.
b. Helping the low-income customers
⚫ We try to sell our custard with the minimum price to help the low-
income customers also can buy and taste our custard.
c. Helping the Muslim to choose alternative to try the custard
⚫ Our custard doesn’t have contain any non-halal food. So that, Muslim
can buy our custard without any doubt.
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3.0 COMPANY BACKGROUND
a) Company Name : Zea Mays Enterprise

b) Type of business running/ industy : Manufacturing Busines/Light industry
c) How we run the business : We taking order one day before
delivery
d) Employees :7 Employees
i. Aisyah bt Mohamad
ii. Ariff Bin Ahmad Ibrahim
iii. Intan Farisha Irwayu bt
Ridzuan
iv. Farah Najihah Binti Md Fauzi
v. Fristilah Jusllim
vi. Chia Jia Yi
vii. Anniecia Sang
e) Name of business/company : Selling curstard/ Zea May Enterprise
f) Registered Address : No 135, Jalan Anggerik 4/6 Bandar
Amanjaya 08000 Sungai Petani .
g) Telephone/fax/Email/website : 0124477267
: a20a1370@siswa.umk.edu.my
h) Form of business : Partnership
i) Date and no. Registration : 16 November 2020
j) Date of commencement : 6 November 2020
k) Main activity : selling curstard
l) Name of bank / no acc : Maybank / 152108280926
m) Equity contribution
Equity Contribution
Capital contribution RM150
______
Total equity RM150
n) Online page :Instagram-

https://www.instragram.com/dessertdelivery_sp/ )
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4.0 PARTNER BACKGROUND

4.1 First Owner/ Partner/ Shareholders’ Background
Name Ariff bin Ahmad Ibrahim

Identity card no 000226070969
Permanent address 67, Lorong Cassia Tengah 18, Bandar Cassia Batu
Kawan, 14100 Simpang Ampat, Pulau Pinang
Telephone/e-mail/fax 0124477267 / a20a1277@siswa.umk.edu.my
Date of birth 26/02/2000
Age 20 Year
Gender Male
Marital status Single
Academic qualifications STPM
Courses attended -
Skills/experiences Business and Factory Operators
Present occupation -
Previous business experience -
4.2 Second Owner/ Partner/ Shareholders’ Background
Name Farah Najihah Binti Md Fauzi

Permanent address 1047, Lorong MAS 1/2, Taman Delima, 08000 Sungai
Petani, Kedah
Telephone/e-mail/fax 0167332186/ a20a1331@siswa.umk.edu.my
Age 20 Year
Gender Female
Courses attended -
Skills/experiences Working in food stalls
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4.3 Third Owner/ Partner/ Shareholders’’ Background
Name Intan Farisha Irwayu Bt Ridzuan

Permanent address No 135, Jalan Anggerik 4/6 Bandar Amanjaya 08000
Sungai Petani Kedah
Age 20 Year
Gender Female
Courses attended -
Skills/experiences Business and Runner Puspakom
Present occupation Runner puspakom
4.4 Fourth Owner/ Partner/ Shareholders’ Backgroud
Name Aishah Bt Mohamad

Permanent address Lot 6421, Lorong Haji Hamzah, Batu 10 Lekir, 32020
Sitiawan, Perak
Age 20 Year
Gender Female
Courses attended -
Skills/experiences Trading stalls
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4.5 Fifth Owner/ Partner/ Shareholders’ Background
Name Chia Jia Yi

Permanent address No.20 Jalan 2, Bagan Sungai Besar, 45300 Sungai
Besar, Selangor
Age 20 Year
Gender Female
Courses attended -
Skills/experiences -
4.6 Sixth Owner/ Partner/ Shareholders’ Background
Name Anniecia Anak Sang

Permanent address Kampung Sebemban Pantu, 95000, Sri Aman,
Sarawak
Telephone/e-mail/fax 01136864825/a20a1273@siswa.umk.edu.my

Age 20 Year
Gender Female
Courses attended -
Skills/experiences Restaurant Waiter
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4.7 Seventh Owner/ Partner/ Shareholders’ Background
Name Fristilah Jusllim

Permanent address Kampung Langkabong, Peti Surat 112, 89320
Telupid , Sabah

Age 20 Year
Gender Female
Courses attended -
Skills/experiences -
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5.0 ADMINISTRATION PLAN

5.1 Introduction
In this assignment, we have started up a business under the name of ZEA MAYS
Enterprise, sweetcorn custard is the main product in our business. During the business,
we have set up the objectives, mission and vision as our guide. First, in this business, we
set our objectives as reached over 500 pcs in sales during the first quarter. Second, we
provided this product to achieve maximum level of customer satisfaction and also gain the
business experience and challenges through without face to face sales. In this business,
our mission is provided the product to ensure Muslims have alternative option in
purchasing bakery based-products. After that, ensuring the sales target are achieved
easily through the affordable price. We make sure our product in high quality, customer
friendly and affordable services. Beyond that, we set our business vision as offering clean
food products as well as high quality and also in a lower price. Our business target
consumers are focused on the people in the unaffordable group. We sold our products in a
lower price and most of people are willing to pay. Our business location are at Sungai
Petani, Kedah, each sweetcorn custard we have sold are RM1 per one.
5.2 Organization chart
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5.3 List of administrative personnel
In this assignment, we own 7 members and cooperate together to run the custard
business. Ariff bin Ahmad Ibrahim is our group leader. Among the rest members are Intan
Irwayu bt Ridzuan, Najihah Binti Md Fauzi, Annecia Sang, Chia Jia Yi, Fristilah Juslim and
Aishah bt Mohamad. Marketing position is held by Intan Farisha Irwayu bt Ridzuan and
Farah Najihah Binti Md Fauzi. In this business, we choose Annecia Sang as our secretary,
while the treasurer position is held by Chia Jia Yi. The report management is carried by
Fristilah Juslim and Aishah bt Mohamad.
5.4 Schedule of task and responsibilities
In this assignment, our group are choosing to do an online custard business. Before
we start the business, our group leader under the name Ariff bin Ahmad Ibrahim, he
registers our business under the Syarikat Siswa Universiti (SSU). The sweetcorn custard
that we have produced are totally homemade. We also own a page on Instagram
(dessertdelivery_sp) to help us promote the product. We open order and delivery the
sweetcorn custard on every Friday. Each time we open the order, Intan Farisha Irwayu bt
Ridzuan and Farah Najihah Binti Md Fauzi are involved in the marketing to promote the
sales. They deliver all the sweetcorn custard which order by customers at the area Sungai
Petani, Kedah. Fristilah Juslim and Aishah bt Mohamad are involved in the report
management, they are responsible to manage the business report and divide it to all
members. Anniecia Sang, who is the secretary in this assignment, she is responsible to
record the business information and meeting details. While the treasurer will record the
business into an account book to calculate the profit and loss during the period of running
business.
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5.5 Administration budget
To produce the sweetcorn custard, all of our group members have invested a capital
of RM15 per person to buy the ingredients. The requirement to produce the custard is 8
cans of milk, 4 custard flour, 300 grams of sweet corn, plastic spoon and plastic
containers. According to the quantity of ingredients and materials we have purchased, it is
able to produce 140 containers for a week. From the capital we have invested, it is enough
to buy the ingredients and materials for the custard during the period we run the business.
Due to the raw materials to produce the custards are not expensive, hence we sold the
custard at a lower price, which is RM 1 per each. The business under a good condition, it
doesn’t make a loss. Through the business, all of our group members are earn profit as
much RM 50 per person.
6.0 MARKETING PLAN

6.1 Product or service description
Nowadays, many people have diversified the types of food online for such as cakes,
puddings, breads, and so on. Of all the varieties, corn custard is one of the rarest desserts
available to consumers. This is because often corn custard is made a lot in one container and
not in small containers like ours.
This type of product needs to stay in the market based on its reasonable price (RM1),
product quality, and quality. Zea mays believes in the best aspects where to produce our
products can maintain quality as well as quality. To control the product, the quality of the
materials used is from the best materials in the Malaysian market. We will produce this product
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which does not contain chemicals. Our products use materials that are trusted by the MOH
(Ministry of Health Malaysia). Our products are zero chemicals and have no side effects and
everyone at every age can start getting our corn custard.
Zea Mays only provides delicious and soft custard to eat and made with new and quality
products. Therefore, we will start making custard the day before the custard is sent to the
buyer. Zea Mays also provides booking services for any event or celebration as well as delivery
services are also provided.
6.2 Target Market
Target market refers to a group of potential customers whose company wants to sell its
products and services.
We use certain key segmentation bases to divide the target market, namely demographic
and psychological features. Under demographic segmentation, we focus on user revenue. Our
products are aimed primarily at the low income group with the lower disposable income group
to purchase our products.This is because our prices are reasonable for all. Zea Mays targets all
age groups, genders and races. We also want to target cooperatives or canteens in schools as
well as factories, restaurants other than organizers and students. We will better organize our
marketing to ensure that we can get higher sales to earn costs and increase profits.
6.3 Market Size
Table 1: Population of Kuala Muda Population
Ethnic Type People (thousands)

Native 333.7
Chinese 91.3
Indian 67.1
Others 1.1
Not a citizen 29.9
Total 521.2
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Table 2: Number of households in Kuala Muda district
Group People (thousands) Percent (%)

B40 50.96 25.6
M40 44.2 22.2
T20 26.26 26.4
Total 121.42 74.2
Based on our study, we found that the population in Kuala Muda consists of 521.2
thousand people. A total of 133 schools were established and there are many factories around
the park. The population of Kuala Muda, which consists of the lowest income group, has
become our target. The number of households in Kuala Muda district recorded a total of 121.42
thousand only.
From the study and survey conducted, the results show that the number of households in
Kuala Muda district recorded a total of 121.43 thousand where 25.6% are B40 group, 22.2%
are M40 group and 26.4% are T20 group. The results of this data show that the B40 group in
Kuala Muda district who earn less than RM3, 710 is 50.96 thousand households. B40 group
households earn less than 40% of total income. Therefore, it reflects the poverty rate in this
district is quite high. Our market size is targeted at the low income group which is only 25.6% of
the population in Kuala Muda.
6.4 Competition
There are 30 cake and pastry shops around the Kuala Muda area. Although there are
many stores that supply cakes and pastries, that does not include those that sell by order or
online. As a new small entrepreneur with a lot of competition it is difficult for us to target
customers. However, with each of our works bearing fruit, we have sold 490 containers in just 4
weeks. Even though we only open bookings for the weekend, we still receive many bookings.
But to target even more, we have to compete a lot with other entrepreneurs. Therefore, we
choose corn custard as a special product. This is because although there are many stores that
sell cakes, puddings, breads, etc., corn custard is still a product that is rarely seen in cake and
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pastry shops. With cheap prices and cute containers, it will attract customers who are fond of
custard, especially fans of corn flavor.
6.5 Market Share

In our research, our market share was 1.57% overall. We estimate that 40 businesses
(including ZEA MAYS) cakes and pastries around Sungai Petani (Kuala Muda district) have a
total market revenue of RM3,600,000. We estimate our total market revenue is RM56,590 per
year.
Pie Chart 1: Shows the Overall Total Market Revenue
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6.6 Sales Forecast

Forecasting sales
FORECASTING SALES FOR ZEA MAYS
MONTH WEEK SALES

1 1 140
2 140
3 105
4 105
TOTAL 490
2 1 200
2 250
3 300
4 350
TOTAL 1100
3 1 400
2 450
3 500
4 550
TOTAL 1900
4 - 2700
5 - 3500
6 - 4300
7 - 5100
8 - 5900
9 - 6700
10 - 7500
11 - 8300
12 - 9100
Table 3: Shows the Total Estimates for 12 Months
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FORECASTING SALES FOR ZEA MAYS

YEAR MONTH SALES
1 1 490
2 1100
3 1900
4 2700
5 3500
6 4300
7 5100
8 5900
9 6700
10 7500
11 8300
12 9100
TOTAL 56590
2 - 60590
3 - 65590
Table 4: Shows the Estimated Total For 3 Years
6.7 Marketing Strategies
Zea Mays uses the internet as the main marketing such as Instagram, Facebook, and
Whatsapp. In addition, we use posters displayed on the official Dessertdelvery_SP Instagram
site for promotional and marketing purposes. The use of Whatsapp application is to persuade
users to buy our products and offer about our products in the 'status' column.
Zea Mays also gives coupons to customers who buy. The use of the coupon serves as
redeem 2 free custard containers when complete 5 times purchase with Zea Mays. In addition,
there is also free shipping for the purchase of 20 containers and above. Among other marketing
strategies we use is a free tester. We have given 1 free container to new customers to try our
custard.
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6.8 Marketing Budget

ZEA MAYS
SUNGAI PETANI, KEDAH (KUALA MUDA)
Budget Estimates For 5 Months;
Advertising Expenses
Description Estimated
Facebook Ads RM100.00
Instagram Ads RM151.00
Business Cards RM72.00
Flyers RM145.00
Wages RM1,750.00
Sub Total RM2,218.00
Table 5: Shows Advertising Expenses
Other Expenses
Groceries RM820.00
Water Bill RM50.00
Electricity Bill RM150.00
Petrol RM2,325.00
Sub Total RM3,345.00
Table 6: Shows Other Expenses
Employee Costs
Salary RM7,750.00
Table 7: Shows Salary Cost
6.9 Online Marketing Strategy
Nowadays in addition to the COVID-19 pendamic, Zea Mays uses online marketing
strategy as the main marketing function for us to market our products. The use of social media
or Instagram application as the main site of Zea Mays marketing a product called
Dessertdelivery_SP. In addition, we also use the Whatsapp application to persuade users to
buy our products and through the application also allows buyers to contact us for any purchase.
Zea Mays also made a 'post' in the Facebook space like in the Residents of Sungai Petani
section and told about our products in the comments section
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7.0 OPERATION PLAN
Take pre-ordering
for a day
Processing
products
Delivery
Figure 7.0: Process Flow Chart
Referring to the operating process chart above, the first stage of pre-ordering corn custard
will be done each earlier on the Thursday before the production process on Friday. Upon
receiving the order, two members of the appointed group will be on duty to process on Friday
morning and request it to the customer in the afternoon from 2 pm to 6 pm. The process is
done on the same day because to give the product to the customer in a fresh condition.
The Custard selling operation lasted for four weeks, in the first week 105 containers were
produced, followed by the second week 105 containers, the third week 140 containers and the
fourth week also 140 containers. Based on the capital given by the group members which is
RM15 per person, the total capital collected is RM105 equivalent to six blends because one
blend requires a capital of RM17.50 and each blend can produce 35 Custard containers.
According to the calculation, only three blends were made in the first and second weeks due to
the lack of customer orders and the remaining capital used to buy other items such as spoons,
plastics and containers. In the third and fourth weeks there was an increase in bookings and
four blends were made equivalent to 140 former custard.
Ingredients needed to make corn custard are 4 of 300 grams sweet corn custard flour,
eight cans of condensed milk and four cans of sweet corn. In the first week, the material
purchased is not completely depleted to produce Custard because the quantity of material
purchased is the quantity to do four times the mixture. A small yellow plastic spoon is also
purchased to match the colour of the Custard and clear plastic is also used to make it easier for
the custard purchased by the customer to be seen while taking customer pictures.
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In terms of manpower, there are two employees who will work in the division to take care
of the mixer and cook Custard as well as put the cooked Custard in front of the fan. Next in the
packaging section, there are 3 employees will carry out the packaging task. This is because the
packaging process involves the process of inserting the Custard in the container, weighing the
Custard and closing the Custard container neatly. Finally, one of the workers who performs the
duties in the packaging department will arrange the Custard that has been packaged in the
refrigerator next to the packaging table. Next, an employee will act as a Custard deliverer on
Fridays only. The employee also performs side tasks such as washing the utensils used on the
previous top after the Custard delivery is done.
In terms of machine planning, the machines needed to produce custard are three large
gas stoves, a mixer, a large fan and a large refrigerator. This is said to be due to the large gas
stove, mixer machine and large-sized refrigerator needed to facilitate the production of Custard
in large quantities in a short time as well as being able to place the Custard in the refrigerator
which is able to provide plenty of space for Custard to cool in time short.
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8.0 FINANCIAL PLAN

8.1 Project Implementation Cost
ZEA MAYS ENTREPRISE
PROJECT IMPLEMENTATION COST & SOURCE OF FUND
Cost Total
Source of Financing
No Particular
(RM) Capital Loan (RM)
1 Vehicles 40,000.00 20,000.00 20,000.00 40,000.00
2 Kitchenware 20,000.00 10,000.00 10,000.00 20,000.00
3 Furniture 30,000.00 15,000.00 15,000.00 30,000.00
4 Working Capital 44,500.00 14,000.00 30,500.00 44,500.00
TOTAL 134,500.00 59,000.00 75,500.00 134,500.00
8.2 Sources Of Financing

PARTICULAR RM
Vehicles 40 000
Kitchenware 20 000
Furniture 30 000
Working capital 44 500
Total sources of financial 134 500
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8.3 Table Of Depreciation

Depreciation
Vehicles
Cost 40,000.00
Useful Life (year) 5
Depreciation rate 20%
Depreciation Amt 8,000.00
Accumulated
Period Years Cost Depreciation Depreciation Net Worth
Y1 2020 40,000.00 8,000.00 8,000.00 32,000.00
Y2 2021 40,000.00 8,000.00 16,000.00 24,000.00
Y3 2022 40,000.00 8,000.00 24,000.00 16,000.00
Y4 2023 40,000.00 8,000.00 32,000.00 8,000.00
Y5 2021 40,000.00 8,000.00 40,000.00 -
Depreciation
Kitchenware
Cost 20,000.00
Accumulated
Y1 2020 20,000.00 4,000.00 4,000.00 16,000.00
Y2 2021 20,000.00 4,000.00 8,000.00 12,000.00
Y3 2022 20,000.00 4,000.00 12,000.00 8,000.00
Y4 2023 20,000.00 4,000.00 16,000.00 4,000.00
Y5 2021 20,000.00 4,000.00 20,000.00 -
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Depreciation
Furniture
Cost 30,000.00
Accumulated
Y1 2020 30,000.00 6,000.00 6,000.00 24,000.00
Y2 2021 30,000.00 6,000.00 12,000.00 18,000.00
Y3 2022 30,000.00 6,000.00 18,000.00 12,000.00
Y4 2023 30,000.00 6,000.00 24,000.00 6,000.00
Y5 2021 30,000.00 6,000.00 30,000.00 -
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8.4 Loan Amortization Schedule

8.5 Hire-purchase Repayment Schedule
Changes only yellow boxes.
Amount Borrowed: 75,500.00

Period: 60
Rate: 0.83%
Payment: 1,604.15
Month Beginning Pmt Profit Principal Ending Balance
1 75,500.00 1,604.15 629.17 974.99 74,525.01

2 74,525.01 1,604.15 621.04 983.11 73,541.90
3 73,541.90 1,604.15 612.85 991.30 72,550.60
4 72,550.60 1,604.15 604.59 999.56 71,551.04
5 71,551.04 1,604.15 596.26 1,007.89 70,543.15
6 70,543.15 1,604.15 587.86 1,016.29 69,526.85
7 69,526.85 1,604.15 579.39 1,024.76 68,502.09
8 68,502.09 1,604.15 570.85 1,033.30 67,468.79
9 67,468.79 1,604.15 562.24 1,041.91 66,426.88
10 66,426.88 1,604.15 553.56 1,050.59 65,376.28
11 65,376.28 1,604.15 544.80 1,059.35 64,316.93
12 64,316.93 1,604.15 535.97 1,068.18 63,248.76
13 63,248.76 1,604.15 527.07 1,077.08 62,171.68
14 62,171.68 1,604.15 518.10 1,086.05 61,085.62
15 61,085.62 1,604.15 509.05 1,095.11 59,990.52
16 59,990.52 1,604.15 499.92 1,104.23 58,886.29
17 58,886.29 1,604.15 490.72 1,113.43 57,772.85
18 57,772.85 1,604.15 481.44 1,122.71 56,650.14
19 56,650.14 1,604.15 472.08 1,132.07 55,518.08
20 55,518.08 1,604.15 462.65 1,141.50 54,376.57
21 54,376.57 1,604.15 453.14 1,151.01 53,225.56
22 53,225.56 1,604.15 443.55 1,160.61 52,064.96
23 52,064.96 1,604.15 433.87 1,170.28 50,894.68
24 50,894.68 1,604.15 424.12 1,180.03 49,714.65
25 49,714.65 1,604.15 414.29 1,189.86 48,524.79
26 48,524.79 1,604.15 404.37 1,199.78 47,325.01
27 47,325.01 1,604.15 394.38 1,209.78 46,115.23
28 46,115.23 1,604.15 384.29 1,219.86 44,895.37
29 44,895.37 1,604.15 374.13 1,230.02 43,665.35
30 43,665.35 1,604.15 363.88 1,240.27 42,425.07
31 42,425.07 1,604.15 353.54 1,250.61 41,174.46
32 41,174.46 1,604.15 343.12 1,261.03 39,913.43
33 39,913.43 1,604.15 332.61 1,271.54 38,641.89
34 38,641.89 1,604.15 322.02 1,282.14 37,359.76
35 37,359.76 1,604.15 311.33 1,292.82 36,066.94
36 36,066.94 1,604.15 300.56 1,303.59 34,763.34
37 34,763.34 1,604.15 289.69 1,314.46 33,448.89
38 33,448.89 1,604.15 278.74 1,325.41 32,123.47
39 32,123.47 1,604.15 267.70 1,336.46 30,787.02
40 30,787.02 1,604.15 256.56 1,347.59 29,439.42
41 29,439.42 1,604.15 245.33 1,358.82 28,080.60
42 28,080.60 1,604.15 234.01 1,370.15 26,710.45
43 26,710.45 1,604.15 222.59 1,381.56 25,328.89
44 25,328.89 1,604.15 211.07 1,393.08 23,935.81
45 23,935.81 1,604.15 199.47 1,404.69 22,531.12
46 22,531.12 1,604.15 187.76 1,416.39 21,114.73
47 21,114.73 1,604.15 175.96 1,428.20 19,686.54
48 19,686.54 1,604.15 164.05 1,440.10 18,246.44
49 18,246.44 1,604.15 152.05 1,452.10 16,794.34
50 16,794.34 1,604.15 139.95 1,464.20 15,330.14
51 15,330.14 1,604.15 127.75 1,476.40 13,853.74
52 13,853.74 1,604.15 115.45 1,488.70 12,365.04
25 | P a g e
53 12,365.04 1,604.15 103.04 1,501.11 10,863.93

54 10,863.93 1,604.15 90.53 1,513.62 9,350.31
55 9,350.31 1,604.15 77.92 1,526.23 7,824.08
56 7,824.08 1,604.15 65.20 1,538.95 6,285.12
57 6,285.12 1,604.15 52.38 1,551.78 4,733.35
58 4,733.35 1,604.15 39.44 1,564.71 3,168.64
59 3,168.64 1,604.15 26.41 1,577.75 1,590.89
60 1,590.89 1,604.15 13.26 1,590.89 - 0.00
8.6 Cash Flow Pro (3 Month)

ITEM October (RM) November (RM) December (RM)
Balace b/d 0 75 727.50 75 832.50
Acceptance
Capital 52.50 52.50 -
Cash Sales 175 175 -
Bank Loan 75 500 - -
Total 75 727.50 227.5 75 832.50
Payment
Salary 0 122.50 122.50
Total 0 122.50 122.50
Excess / Deficit 75 727.50 105 75710
Balance from the - 75 727.50 75 832.50
previous month
Balance c/d 75 727.50 75 832.50 151 542.50
26 | P a g e
8.7 Profit and Loss Pro Forma (3 Month)

ZEA MAYS ENTERPRISE
PROFIT AND LOSS PRO FORMA FOR THE YEAR ENDED 31 DICEMBER
(RM) (RM) (RM)
Sale 350
(-) Expenses
Curstard 42.4
Dairy Champ 28.96
Creamy Sweet Corn 33.64
105
Net Profit 245
8.8 Balance Sheet Pro Forma (3 Month)
ZEA MAYS ENTERPRISE

STATEMENT OF FINANCIAL POSITION AS AT 31 DESEMBER
October November December
Assets RM RM RM
Current Asset
Working Capital 14840 14830 14830
Total Current Asset 14840 14830 14830
Fixed Asset
Vehicle 13333 13334 13333
Kitchenware 6664 6665 6671
Furniture 10000 10000 10000
Total Fixed Asset 29997 29999 30004
Liabilities
Long term (note payable) 30166 20167 25167
Total Current Liabilities 30166 20167 25167
27 | P a g e
9.0 CONCLUSION
Entrepreneurs are individuals who have special characteristics and traits that can
differentiate them from other individuals. An entrepreneur who wants to succeed and wants his
business to thrive must have these characteristics and traits in order for their goals to be
achieved. This is because, when becoming an entrepreneur, there are various challenges and
risks that an entrepreneur will go through. If it can be concluded, each entrepreneur does not
start with a lot of pleasure and capital, but most start small. Our business also started a
business with a small capital to sell this curstard. each member in our group has issued a
capital of RM 15 per person. Our group consists of seven people. Therefore, our starting capital
is RM 105. We have two members in the marketing division, namely Ayu and Farah. Since we
are busy with learning, we will be selling our curstard every Friday only. Every Wednesday and
Thursday, we have created promotions and advertisements to take the curstard order. After
compiling the order list, Ayu and Farah will buy items and make curstard according to the order
taken. The curstard is sold at Rm 1 per container. Usually our business will get 100 and above
orders every weekend. As long as we do this business, all orders taken are 350 containers.
Therefore, our gross profit is RM 350. In conclusion, our net profit is RM 245. Therefore, if
divided into 7 members of the group, each person gets a net profit of RM 35. In running this
business, we only know that the profit becomes a successful entrepreneur is not easy but many
take a high risk if the sale cannot be completed within the allotted time.
28 | P a g e
10.0 APPENDICES
10.1 INPUT
Curstard Dairy Champ
Creamy Sweet Corn
29 | P a g e
10.2 PROSES
10.3 OUTPUT
30 | P a g e
10.4 PROMOTION
10.5 CUSTOMERS
31 | P a g e

Aft 1013 Fundamental of Entrepreneurship

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AFT 1013/Fundamental of Entrepreneurship

Semester Sept 2020/2021

LECTURE/TUTORIAL GROUP : AFT 1013 (L3)

NAME OF LECTURER : MOHD NOR HAKIMIN BIN

DATE OF SUBMISSION : 7 JANUARY 2021

Group No. Group Members Matric No.

2.0 PURPOSE OF THE BUSINESS PLAN

3.0 COMPANY BACKGROUND

a) Company Name : Zea Mays Enterprise

n) Online page :Instagram-

4.0 PARTNER BACKGROUND

Name Ariff bin Ahmad Ibrahim

4.2 Second Owner/ Partner/ Shareholders’ Background

Name Farah Najihah Binti Md Fauzi

4.3 Third Owner/ Partner/ Shareholders’’ Background

Name Intan Farisha Irwayu Bt Ridzuan

4.4 Fourth Owner/ Partner/ Shareholders’ Backgroud

Name Aishah Bt Mohamad

4.5 Fifth Owner/ Partner/ Shareholders’ Background

Name Chia Jia Yi

4.6 Sixth Owner/ Partner/ Shareholders’ Background

Name Anniecia Anak Sang

Date of birth 06/08/2000

4.7 Seventh Owner/ Partner/ Shareholders’ Background

Name Fristilah Jusllim

Date of birth 11/06/2000

5.0 ADMINISTRATION PLAN

5.2 Organization chart

5.3 List of administrative personnel

5.4 Schedule of task and responsibilities

5.5 Administration budget

6.0 MARKETING PLAN

6.2 Target Market

6.3 Market Size

Table 1: Population of Kuala Muda Population

Ethnic Type People (thousands)

Table 2: Number of households in Kuala Muda district

Group People (thousands) Percent (%)

6.5 Market Share

Pie Chart 1: Shows the Overall Total Market Revenue

6.6 Sales Forecast

FORECASTING SALES FOR ZEA MAYS

MONTH WEEK SALES

Table 3: Shows the Total Estimates for 12 Months

FORECASTING SALES FOR ZEA MAYS

Table 4: Shows the Estimated Total For 3 Years

6.7 Marketing Strategies

6.8 Marketing Budget

Budget Estimates For 5 Months;

6.9 Online Marketing Strategy

7.0 OPERATION PLAN

Figure 7.0: Process Flow Chart

8.0 FINANCIAL PLAN

TOTAL 134,500.00 59,000.00 75,500.00 134,500.00

8.2 Sources Of Financing

8.3 Table Of Depreciation

8.4 Loan Amortization Schedule

Amount Borrowed: 75,500.00

Month Beginning Pmt Profit Principal Ending Balance

1 75,500.00 1,604.15 629.17 974.99 74,525.01

53 12,365.04 1,604.15 103.04 1,501.11 10,863.93

8.6 Cash Flow Pro (3 Month)

8.7 Profit and Loss Pro Forma (3 Month)