Executive Summary

The JMH farm Resort Is an overlooking afarm resort located at Sitio inalsan
tadyang kutyo 1980 tanay rizal philippines it is a kind of resort which “Beauty
Meets The Eye” a Paradise over the mountain as they said this farm resort
was started by two loving couples Mr. Jobert Magpantay and Mrs. Rio C
Magpantay, away from the buzzing city, noise and pollution this farm resort is
born. Literally situated over the top of the mountain you can see a beautiful
paradise, were in you can feel the nature , the breathe of fresh air the
freshness of fruits and vegetables harvested around the farm.

The resorts feature different kinds of activities like harvesting fresh fruits like
mangoes and interact with farm animals

The resorts also feature foods and delicacies which are proudly pinoy and
homemade foods so you can really feel the essence of farm life

The resorts also feature amenities that will surely let you enjoy your stay in
the farm resort with large swimming pool, music instrument and high end
accommodations

*Insert the Mission here*

JMH farm resort has a big advantage because of its strategic location, the
overlooking view of the city the atmosphere this resort is prefect for any kind
of tourist whether is a family, couple, barkadas that want to have a relaxation
away form the busy city life and to experience what nature has to offer.

For the competitors the primary competitor that JMH farm resort has is the
Montana Verde Resort which to far away from JHM resort considering the
Location
For the secondary competitors are different kinds of farm which is encirlcling
JHm farm resort

The location og JMH farm resort is magnificient one because it has nature the
ambinace of the surroundings the fresh air a true beauty indeed and to add to
that there are many falls around the place so tourist will be delighted.

The uniqueness of JHM farm Resort from Its Competitors is the location, and
JMH farm resort offers both farm and resort at the same time unlike Montana
verde esort only offers a typical resort and the farm which only offers what you
can see in a farm but in JHM farm resort You can see both in one place and
the toursit wonth bother jumping one location to another just to see different
places whre in they view it in JMH farm resort.
Purpose

The Purpose of this Business plan is to help JHM result to be renowned farm
resort to improve all necessary things that will further help JMH farm resort
gain the market advantage. Adaptation and being innovative are our key
factors to improve JMH farm resort and being able to know what the guest
wants.

This business plan exist to gain more information of the market and how are
we going to help JMH farm resort strive in the following years

To analyze the Strength, Weaknesses, Opportunities, and Threats for JMH

farm resort in order for JMH farm resort gain the market advantage from its
surrounding competitors

Our team is here to formulate ideas and plans to further improve what is
needed in JMH farm resort for its to excel and continue to grow,