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1.

Introduction

a. The problem statement


Nowadays, the internet is seen as the main business communication tool,
so email will be one of the important main means of communication in
work, especially in the business field. Writing business emails in English is
also an essential skill for business English majors to learn. ở trg đh đà
nẵ ng....

b. A rationale of the research

Respect is necessary in all cases, building a good image in the eyes of the
opposite person should be done from the smallest things, including writing
emails in English.

Firstly, email need to be "written" not "spoken", the way we write will tell
the other person something about ourselves, and mistakes that can be
overlooked in conversation can become "unacceptable" when expressed
clearly on screen.

Secondly, due to the lack of face-to-face meetings, misunderstandings that


arise will not be remedied in time, and so they should be kept to a
minimum.

In particular, the thanking and closing remarks of a business email is an


important factor in showing the writer's attitude and respect to the
recievers but it is often neglected and ignored.

Therefore, an investigation into the way of using words of students


majoring in Business English and thereby assessing their attitude and
politeness is crucial.

c. Statement of the research aims, objectives, scope of the study and


research question

i. Scope of the study

This study mainly focuses on researching the politeness of 2nd year


students majoring in Business English at Danang University of Foreign
Languages when writing thank you notes and closing remarks for business
emails based on their use of words and sentences.

ii. Aim of the study

This study aims to investigate the politeness in business email


communication of 2nd year students majoring in Business English at
Danang University of Foreign Language and examine whether their writing
and communication skills are related to how they behave in communicating
via email.

iii. Objectives of the study

The study is intended to fulfill the following objectives:

1. Collect and analyze the use of words and sentences in the end of a
student's business email, thereby identify students’ attitude and politeness.

2. Explore the relationship between students' English skills and their choice
of words in the thanking and closing sections of business emails.

3.

iv. Questions of the study

1. Is IELTS an optimal choice compared to other academic certificates for


graduation?

2. What difficulies do students often face in the IELTS test preparation?


How do they solve the problems?

3. Does preparing for the IELTS exam as 2nd year Business English major
students have a positive effect on their GPA?

e. Definition of terms

2. A brief review of the relevant literature

V Durga Prasad has the idea that improper communication with the
intended message adversely interrupts the beginning of the commercial
relationship. In this way, efficient and open communication debunks the
success rate and owns success to protect the brand's reputation. Email
writing is distinguished from letter writing by its concise, direct, and
unambiguous messages. (trích dẫ n)

According to Chen, Nonnative speakers may face an even greater challenge


in writing status-unequal e-mails because they must have sophisticated
pragmatic competence in the second language (L2) as well as critical
language awareness of how discourse shapes and is shaped by power
relations, identity, and ideologies established in the target culture.
Confusions or problems in their L2 communication, including e-mail
communication, can occur due to their limited linguistic ability and
unfamiliarity with the norms and values of the target culture. The
development of pragmatic competence and critical language awareness
when using the e-mail medium, which I refer to as "e-mail literacy," is a
pressing issue in the digital era that deserves more attention in second
language research and education. (trích dẫ n)

A research by TMT Pham and A Yeh on politeness of Vietnamese students


in writing request email in English indicates that nonnative speakers may
face an even greater challenge in writing status-unequal e-mails because
they must have sophisticated pragmatic competence in the second
language (L2) as well as critical language awareness of how discourse
shapes and is shaped by power relations, identity, and ideologies
established in the target culture. Confusions or problems in their L2
communication, including e-mail communication, can occur due to their
limited linguistic ability and unfamiliarity with the norms and values of the
target culture. The development of pragmatic competence and critical
language awareness when using the e-mail medium, which they refer to as
"e-mail literacy," is a pressing issue in the digital era that deserves more
attention in second language research and education. ()

After reviewing and synthesizing, the previous studies all appear to have a
solid foundation and have clarified the face of the problem. However, we
discovered that business English majors' politeness and wording issues in
business email closings were not addressed.

3. Method
a. Participants

There were a total of 8 participants, all of them are 2nd year students
majoring in Business English at Danang University of Foreign Languages.

b. Research Design

This study will follow a qualitative research design as it involves numerical


data and statistics

c. Data collection plan

Collected data used for research purposes are communication skills,


writing skills and business email writing skills in English. A total of 8
English majors students participated in the survey.

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