The Lintner model is a theoretical framework that describes the behavior of dividends over time and

how they are influenced by a company's financial performance and other factors. According to the
Lintner model, a company's dividend policy can be described by the following equation:

Dt = (b * Et-1) + (a * Dt-1)

Continuously innovating and introducing new products to keep customers engaged with the brand

Opportunities and Interventions:

To build an authentic voice and become one with the community of boAtheads, the brand could
focus on the following opportunities and interventions:

Developing a strong online presence through social media, online forums, and other digital channels

Building brand awareness and credibility through influencer marketing and product placement in
relevant media

Developing and promoting content that resonates with the target group, such as video tutorials,
podcasts, and other forms of digital content

where:

Dt is the dividend paid out at time t

Et-1 is the earnings generated in the previous period (t-1)

b is the proportion of earnings that is paid out as dividends

a is the adjustment rate, which measures the speed at which dividends respond to changes in
earnings.

Using this model, we can analyze the dividend behavior of two public engineering companies in India
by estimating the values of a and b and comparing them. However, it's important to keep in mind
that the Lintner model is a theoretical framework and may not accurately reflect the actual behavior
of dividends in practice.

Without specific company names, I cannot perform the analysis. Could you please provide me the
names of two engineering companies in India that you would like to compare?

Drivers and Deterrents to Purchase:

The main drivers for the target group to purchase Boat products are likely to be the quality and
affordability of the products, as well as the brand's philosophy of supporting unconventional
passions and careers. Other factors that may influence purchase decisions could include design and
style, product features and specifications, and customer reviews and recommendations. Deterrents
to purchase could include product durability, sound quality, and connectivity issues, as well as
competition from other brands in the market.