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GAYATRI VIDYA PARISHAD COLLEGE FOR DEGREE AND PG COURSES (A)

VISAKHAPATANAM 530045 | WEBSITE: www.gvpcdpgc.edu.in


(Permanently Affiliated to Andhra University | Accredited by NAAC)
PG-MBA and UG Engineering B.Tech(CE,CSE,ECE,ME) programs accredited by NBA

DEPARTMENT OF MASTER OF BUSINESS ADMINISTRATION


(PROGRAM ACCREDITED BY NBA)
Allotment of
Course code Title of the Course Contact Hours/week Credits
Marks
Principles of L T P Int Ext
3
Entrepreneurship 3 0 0 30 70

Outcomes:
1. Students can understand environmental factors for development of entrepreneurship.
2. Student gains knowledge about the institutional support and assistance and would be adept
at starting and evaluating a new business venture
3. Student will be able to prepare project feasibility report, acquire skills on project
management.
4. Student will acquire skills on project management.
5. Student will be able to prepare project report,

Syllabus

Unit-1: Introduction to Entrepreneurship: Definition of Entrepreneur Entrepreneurial Traits.


Entrepreneur vs Manager, creating and starting the venture: sources of new ideas, method of
generating ideas, creative problem solving – writing business plan, evaluating business plans.
Launching formalities.

Unit-2: Organisational Assistance to an entrepreneur: New Ventures, Industrial, Special


Economic Zone, Financial assistance by different agencies, MSME Act Small Scale Industries,
National Small Industries Corporation (NSIC);

Unit-3: Startup: Translating Business Model into Startup- Gaining marketing Intelligence,
Development Processes, Business Plan & Startup-I, Obtaining Business Licenses and permits

Unit4-: Project Management: Concept of Project and classification of Project, Identification,


Project Formulation, Project Design: Project Appraisal, Profitability Appraisal, Project Planning,
Financial analysis and Project financing,
GAYATRI VIDYA PARISHAD COLLEGE FOR DEGREE AND PG COURSES (A)
VISAKHAPATANAM 530045 | WEBSITE: www.gvpcdpgc.edu.in
(Permanently Affiliated to Andhra University | Accredited by NAAC)
PG-MBA and UG Engineering B.Tech(CE,CSE,ECE,ME) programs accredited by NBA

Unit-5: Report Writing: Significance of project report, Essentials of project report, Structure of
a Project Report.

References:

1) Vasant Desai, Dynamics of Entrepreneurship Development, Himalaya Publishers.


2) Mathew, J. Manimala, Entrepreneurship Theory at the Crossroads, Wiley India.
3) Tabarrok, Entrepreneurial Economics, Oxford University Press.
4) C.V.Bakshi, Entrepreneurship Development, Excel Publications.
5) Balaraj Singh, Entrepreneurship Development, Wisdom Publications

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