Strengths Opportunities

 Experience in the market  Exclusive things

 loyalty program  Diversification of the brand
 Valuable company  Original content
 Variety of products  Emerging economies
 Quality of products  Expand thought acquisitions
Weakness Threats
 Bad Marketing  Competence
 Expensive products  Technological advances
 Excessive dependence in electronic  Market oversaturation
 Bad image  Devasting Recession
 Some artists already have signed with  Pandemic
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