1.

Research on Social media as the new market of Small Businesses in the

Philippines

2. Strong social media presence as a marketing strategy

3. ONLINE STRATEGIES FOR SMALL BUSINESSES AFFECTED BY
COVID-19
4. Small businesses and their challenges during COVID-19 pandemic in
developing countries

5. Millennials as Employees: What motivates them to enter the work force?

1. Research on Social Media as the new marketing tool of Small Businesses

in the Philippines
The purpose of this study is to understand how the owner of a small business,
recognized for using social media to grow the business, uses social media to engage
consumers. A case study is presented, followed by an in-depth interview with the small
business owner, and accompanied by an analysis of the business’s Facebook and
Twitter posts. The results of the case study reveal the different strategies the owner
uses to build and maintain relationships with consumers.

2. Research on Strong social media presence as a marketing strategy

Social media marketing is a must for all businesses. You cannot ignore the impact
that social media has on businesses today. Whether it’s from building brand loyalty
to creating brand awareness, improving your sales or even gaining your customer’s
insights.

Social media has proven success rates to market your brand and ensuring the steady
growth of your products. Social media marketing accounts are also easy to manage
to save you money and time. However, building a successful online marketing page
for your branch requires patience and resilience. It is not a guarantee that you will
get an immediate success rate.