Xeros company has created a "virtually waterless" laundry machine that ensures energy conservation and reduces wastewater compared to other washing machines, with major environmental benefits. Through a clear strategy, Xeros will focus on licensing its technology to mainstream washing machine companies to penetrate the consumer market. More information is needed on Xeros' services and how they will address potential challenges consumers may face adjusting to a new machine type compared to ordinary washing machines.
Xeros company has created a "virtually waterless" laundry machine that ensures energy conservation and reduces wastewater compared to other washing machines, with major environmental benefits. Through a clear strategy, Xeros will focus on licensing its technology to mainstream washing machine companies to penetrate the consumer market. More information is needed on Xeros' services and how they will address potential challenges consumers may face adjusting to a new machine type compared to ordinary washing machines.
Xeros company has created a "virtually waterless" laundry machine that ensures energy conservation and reduces wastewater compared to other washing machines, with major environmental benefits. Through a clear strategy, Xeros will focus on licensing its technology to mainstream washing machine companies to penetrate the consumer market. More information is needed on Xeros' services and how they will address potential challenges consumers may face adjusting to a new machine type compared to ordinary washing machines.
Xeros company through the creation of the laundry machine "virtually
waterless" ensures energy conservation and reduction of wastewater compared to other washing machines and will also have a major impact on the external environment. Through a genuine strategy Xeros is clear in what market it will focus its product and the focus to license its technology to mainstream washing machine companies to penetrate the consumer market. As for the information that the firms founder themselves would first ask, I would ask them to give me more information on the services they offer so that customers are more satisfied with its spread in the consumer market. Also, what are some of the biggest challenges they may encounter during their journey, in terms of this investment many of the consumers may encounter problems with its use as they are accustomed to ordinary washing machines and should be taken in consideration. Considering only the information given you can not be sure to make a decision for this company as you need a complete information on the product.
References: Georgousopoulos, G., 2021. Industry and Competitor Analysis. Group, X., 2021. Xerostech. [online] Xerostech.com. Available at: <https://www.xerostech.com/> [Accessed 22 April 2021].