DEVELOPING ICT

PROJECT FOR
SOCIAL CHANGE
 OBJECTIVES
▰ Identify a local or regional cause or issue for social change related to
specific professional tracks that can be tackled using an ICT project for
social change;
▰ Analyze how target or intended users and audiences are expected to
respond to the proposed ICT Project for social Change
▰ Integrate rich multimedia content design and development to best enhance
the user experience and deliver content of an ICT project for social change;
▰ Determine how ICT Project develop for social change; and
▰ Develop a working prototype of an ICT project for social change. 2
“ Vision without action is merely a
dream. Action without vision just
passes the time. Vision with
action can change the world.
Joel A. Barker

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PLANNING THE PROJECT!
Proper planning and good decision making will yield good
results.

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1
The Process
The importance of Planning

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 SIMPLIFIED ICT PROJECT PROCESS
PLANNING
Conceptualization,
Research, MAINTENANCE
Scheduling, 04 Collecting feedback and
Task Delegation,
Finding resources (platforms
analytics and using them
and applications), to improve the website
Creating site map,
funding
01 03

DEVELOPMENT RELEASE AND

Actual creation of the PROMOTION
website and other content
material. 02 Actual release and
sustained promotion of
the website

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QUESTION:

What other organizations can you name that are

actively campaigning their advocacies here in the
Philippines?

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A Project for
Social Change
Social problems are encountered by everyone
every day regardless of what social status
you are in.
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SOCIAL PROBLEM
Defined as a situation or behavior that negatively impacts a
large group of people

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 CHOOSING A SOCIAL PROBLEM

▰ IDENTIFY THE PROBLEM

▰ SET YOUR GOALS
▰ KNOW YOUR AUDIENCE

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IDENTIFY THE PROBLEM

▰ Does it affect a large group of people?

▰ Does its underlying problem seem to be
noticeable?
▰ Is the problem familiar to you or to those people
whom you know?

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SET YOUR GOALS

A campaign without a goal is not a campaign at all.

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Know your Audience

You must know your audience.

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2
DESIGNING THE
PROJECT
Choose how you can reach the audience
and eventually produce the content that will
go with your campaign
SELECTING A FREE WEB HOST

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SELECTING SOCIAL MEDIA PLATFORMS
FOR YOUR CAMPAIGN

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QUESTION:

What social media platform do you think is best

for your campaign?

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3
DEVELOPING THE
PROJECT
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Sitemaps

One way of visualizing the amount of

content that you want for your
website

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Timetable
Visual representation of your to-do list.

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QUESTION:

What are the importance of sitemaps and

timetables?

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 GENERALIZATIONS

▰ When choosing a social problem, you must identify

the problem, set your goals, and know your audience

▰ When it comes to social media platform, you have to

select one that is most appropriate for your
audience.

▰ Sitemaps and timetables are useful tool in the

planning stage of the campaign. 27