What You Will Learn © What the article title is © How to create it Next up, we have the Article Title. This is the title that'll show up on the site and across all your posts and pages. There's a few important elements to this title. Most importantly, is that it acts as the main H1 header of your article. This is what Google will use to identify the main topic of the article so it's essential we have your keyword front and center in it. And, of course, it also tells your readers what the article is all about, in a similar fashion to your Meta title. Writing An Article Title Load up your article and simply select the current title to edit it. First things first, ensure your main keyword is within the title. lid SAU ilar=axcerel kes) 6 | spent a whole day researching the best recipes. Then, | made them all to test them for you. Most Kane recines aniline lack clear instructians or exact ineredient measiirements. | set out The difference here, compared to our Meta Title, is that we don't need to worry too much about conversions. You're no longer competing against others in the SERP, the reader is instead already ‘on your page and wants to start learning about the topic. For that reason, things like the Current Year aren't as important here. The other thing you can afford to do is extend your title. If youd like to elaborate a bit more, perhaps with something like *- the ultimate guide’ or similar, you have more freedom to do so here. If you're struggling for ideas or just can't get the creative juices flowing, consider using the Coschedule Headline Analyzer Tool. Enter in your besic title and it will suggest a few things you can do to spice it up a little.