Section A : Personal Informations

1. Name:

2. Gender
a.Male b.Female

3. Marital status
a. Married b. single

4. Age Group
a.10-20 b.20-30 c.30-50 d.50& above

5. Occupation

a.Professional b.Salaried c. Student d.Others

6.Education Level

a.Universitydegree & above b.High school c.Elementary d.levelIlliterate

7. Income Level (per month)

a.< 10000 b. <30000 c.<50000 d.Greater than 50000

8. Which mobile phone you are using.

a. Nokia b. Samsung c. Oppo d.Others

9. Please write the model of your phone

a. Oppo F15 b. Oppo A53 c.OppoK10 d.Others

10. How long you are using the mobile phone

a. Less than 1 year b.1-2Years c. 2-4 Years d.Above 4 years

11. What are the reasons for using the above mentioned model

a. WAP b. Just to talk on it c. Use GPRS function d. others

12. How often do you change your mobile phone

a. Less than 1 year b.1-2 years c. 2-4 Years d.Above 4 years

13. What phone accessories do you have

a.handsfree b. bloothooth head set c. USB data cable d. others

14. Latest mobile facilities which your are aware of:-

a. GPRS b.3G c.MMS d. Blootooth

15.What is your favourite brand in Mobiles?

a. Nokia b. Samsung c. Oppo d. LG

16. Why you like the brands you chose above ?

a. Advertisement b. Price c. Quality d. service

17. Do you prefer phones to be

a. small b.medium c.heavy d.others

18. What would you be willing to pay for a mobile phone

a.<10000 b. 10000 to 20000 c.20000 to 40000 d. Any amount

19. Do you think prolonged use

a. yes b. no c. no comment

20. Where did you often see the mobile advertisement?

a. TV b.Online c.Newspaper d.Others

21. Consider the TV advertisement you like – what brand is it promoting

a. Nokia b. Samsung c. Oppo d. LG

22. Which of the following would impress you the most?

a. Slogan b. Color c. Music d.Others

23. After seeing the advertisement above did you like the mobile brand from then on.

a.Yes b.No

24. What changes do you want the manufactures to make in their brands.

25. Your suggestion: