1.

Price refers to the amount of money that a customer pays in exchange for a product or
service.
2. Price is an important function of marketing as it impacts demand, profitability, and
product differentiation. It can be used as a promotional tool to attract customers, and
setting the right price is essential to a company's success.
3. Factors that might influence price include production costs, competition, supply and
demand, consumer perceptions, economic conditions, and government regulations.
4. Inflation refers to the increase in the general level of prices for goods and services over
time, leading to a decrease in the purchasing power of money.
5. Inflation occurs when the general level of prices for goods and services is increasing
over time, typically due to factors such as an increase in the money supply, rising
production costs, and higher demand for goods and services.
6. Inflation is high in the U.S. right now due to several factors, including supply chain
disruptions, a surge in demand as the economy reopens after the pandemic,
government stimulus measures that have increased the money supply, rising energy and
commodity prices, as well as labor shortages.
7. Inflation can impact consumers by reducing the purchasing power of money, making
goods and services more expensive, reducing the value of savings, and leading to
higher interest rates and reduced availability of credit. Additionally, inflation can lead to a
decrease in the standard of living and reduced economic growth.
8. Kraft Heinz has decided against another price increase for quick-fix meals and
condiment products because shoppers are already feeling stretched thin due to the high
inflation and rising prices of other goods and services, and further price hikes could
negatively impact demand for its products.
9. The current U.S. economy likely impacted this decision, as high inflation and consumer
sensitivity to prices could negatively impact demand for products.
10. A stock price refers to the market value of a company's publicly traded shares.
11. Profit refers to the amount of money that a company earns after deducting expenses
from revenue.
12. Profits are important to corporations like Kraft Heinz as they are a measure of financial
success and sustainability, and enable the company to invest in growth and innovation.
13. A sales estimate refers to a company's prediction of how much revenue it will earn from
the sale of its products or services.
14. Sales estimates are important to big corporations as they help to inform business
decisions, enable effective budgeting and planning, and provide a measure of financial
performance.
15. Kraft Heinz is forecasting a profit below Wall Street estimates due to challenges related
to high inflation and supply chain disruptions, as well as changing consumer preferences
and increasing competition.
16. A profit forecast below Wall Street estimates could impact stock prices by reducing
investor confidence in the company's financial performance and growth potential,
potentially leading to a decrease in the market value of its shares.