Professional Documents
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Finance Project 01 - Financial Analysis
Finance Project 01 - Financial Analysis
ON
FINANCIAL ANALYIS OF THREE YEAR USING
TREND PERCENTAGE/ COMPARATIVE
STATEMENT/ RATIO ANALYSIS
SUBMITTED TO :
DECLARATION
WE HEREBY DECLARE THAT REPORT TITLED “A STUDY ON
ONLINE BANKING” HAS BEEN PREPARED BY US DURING
THE YEAR 2022-2023 UNDER THE GUIDANCE OF
PROF. AQUEEL
ABEDA INAMDAR SENIOR COLLEGE OF ARTS,SCIENCE&
COMMERCE. PUNE
We would declare that this project is conducted in the partial
requirements of the “Bachelors Of Business Administration”
Degree of the Pune University and has not been previously submitted
for the award of any degree to any institution or Universities.
We would also like to mention that this project is only for education
purpose.
DATE: 20/11/22
PLACE: PUNE
ACKNOWLEDGEMENT
My guide, who made sure We was provided with all the information
about the formats required to complete this project according to the
standard set by the university. We are really thankful to my parents
and my colleagues too for their deep support.
Place : Pune
S.No PARTICULARS
1. Introduction of company
3. COMPARATIVE STATEMENT
4. Ratio analysis
5. Conclusion
6. References
INDEX
Procter & Gamble
The Procter & Gamble Company (P&G) is an American
multinational consumer goods corporation headquartered in Cincinnati,
Ohio, founded in 1837 by William Procter and James Gamble.[2] It
specializes in a wide range of personal health/consumer health, personal
care and hygiene products; these products are organized into several
segments including beauty; grooming; health care; fabric & home care;
and baby, feminine, & family care. Before the sale
of Pringles to Kellogg's, its product portfolio also included food, snacks,
and beverages.[3] P&G is incorporated in Ohio.[4]
In 2014, P&G recorded $83.1 billion in sales. On August 1, 2014, P&G
announced it was streamlining the company, dropping and selling off
around 100 brands from its product portfolio in order to focus on the
remaining 65 brands,[5] which produced 95% of the company's
profits. A.G. Lafley, the company's chairman and CEO until October
2015, said the future P&G would be "a much simpler, much less
complex company of leading brands that's easier to manage and
operate".
History
Origins
Candlemaker William Procter, born in England, and soap maker James Gamble,
born in Ireland, both emigrated to the US from the United Kingdom. They settled
in Cincinnati, Ohio, initially and met when they married sisters Olivia and Elizabeth
Norris.[8] Alexander Norris, their father-in-law, persuaded them to become business
partners, and in 1837 Procter & Gamble was created.
In 1858–1859, sales reached $1 million. By that point, about 80 employees worked
for Procter & Gamble. During the American Civil War, the company won contracts to
supply the Union Army with soap and candles. In addition to the increased profits
experienced during the war, the military contracts introduced soldiers from all over
the country to Procter & Gamble's products.
In the 1880s, Procter & Gamble began to market a new product, an inexpensive
soap that floated in water.[9] The company called the soap Ivory.[9] William Arnett
Procter, William Procter's grandson, began a profit-sharing program for the
company's workforce in 1887. By giving the workers a stake in the company, he
correctly assumed that they would be less likely to go on strike.
The company began to build factories in other locations in the United States because
the demand for products had outgrown the capacity of the Cincinnati facilities. The
company's leaders began to diversify its products as well, and in 1911 began
producing Crisco, a shortening made of vegetable oils rather than animal fats.[9]
International expansion
The company moved into other countries, both in terms of manufacturing and
product sales, becoming an international corporation with its 1930 acquisition of
the Thomas Hedley Co.,[9] based in Newcastle upon Tyne, England. After this
acquisition, Procter & Gamble had their UK Headquarters at 'Hedley House' in
Newcastle upon Tyne, until quite recently, when they moved to The
Heights, Brooklands. Numerous new products and brand names were introduced
over time, and Procter & Gamble began branching out into new areas. The company
introduced Tide laundry detergent in 1946[12] and Prell shampoo in 1947.[13] In 1955,
Procter & Gamble began selling the first toothpaste to contain fluoride, known
as Crest.[9] Branching out once again in 1957, the company
purchased Charmin paper mills and began manufacturing toilet paper and
other tissue paper products. Once again focusing on laundry, Procter & Gamble
began making Downy fabric softener in 1960 and Bounce fabric softener sheets in
1972.[14] From 1957 to 1968, Procter & Gamble owned Clorox, the leading American
manufacturer of liquid bleach; however, the Federal Trade Commission challenged
the acquisition, and the U.S. Supreme Court decided against P&G in April 1967.[15]
One of the most revolutionary products to come out on the market was the
company's disposable Pampers diaper, first test-marketed in 1961, the same year
Procter & Gamble came out with Head & Shoulders.[16] Prior to this point, disposable
diapers were not popular, although Johnson & Johnson had developed a product
called Chux. Babies always wore cloth diapers, which were leaky and labor-intensive
to wash. Pampers provided a convenient alternative, albeit at the environmental cost
of more waste requiring landfilling. Amid the recent concerns parents have voiced on
the ingredients in diapers, Pampers launched Pampers Pure collection in 2018,
which is a "natural" diaper alternative.
Procter & Gamble Brands
Employer recognition
Sponsorships
In addition to its self-produced items through PGE, Procter & Gamble
also supports many Spanish-language novellas through advertising on
all networks: Azteca América, Estrella
TV, Galavisión, Telemundo, UniMás and Univisión. P&G was one of the
first mainstream advertisers on Spanish-language TV during the mid-
1980s
Further developments
Procter & Gamble acquired a number of other companies that diversified its product
line and significantly increased profits. These acquisitions included Folgers Coffee,
Norwich Eaton Pharmaceuticals (the makers of Pepto-Bismol), Richardson-Vicks,
Noxell (Noxzema), Shulton's Old Spice, Max Factor, the Iams Company,
and Pantene, among others. In 1994, the company made headlines for big losses
resulting from leveraged positions in interest rate derivatives, and subsequently
sued Bankers Trust for fraud; this placed their management in the unusual position
of testifying in court that they had entered into transactions that they were not
capable of understanding. In 1996, P&G again made headlines when the Food and
Drug Administration approved a new product developed by the company, Olestra.
Also known by its brand name 'Olean', Olestra is a lower-calorie substitute for fat in
cooking potato chips and other snacks.
In January 2005, P&G announced the acquisition of Gillette, forming the largest
consumer goods company and placing Unilever into second place.[18] This added
brands such as Gillette razors, Duracell, Braun, and Oral-B to their stable. The
acquisition was approved by the European Union and the Federal Trade
Commission, with conditions to a spinoff of certain overlapping brands. P&G agreed
to sell its SpinBrush battery-operated electric toothbrush business to Church &
Dwight,[19] and Gillette's Rembrandt toothpaste line to Johnson & Johnson.
[20]
The deodorant brands Right Guard, Soft and Dri, and Dry Idea were sold to Dial
Corporation.[21] In 2001, Liquid Paper and Gillette's stationery division, Paper Mate,
were sold to Newell Rubbermaid. The companies officially merged on October 1,
2005. In 2008, P&G branched into the record business with its sponsorship of Tag
Records, as an endorsement for TAG Body Spray.[22]
P&G's dominance in many categories of consumer products makes its brand
management decisions worthy of study.[23] For example, P&G's corporate strategists
must account for the likelihood of one of their products cannibalizing the sales of
another.[24]
On August 25, 2009, the Ireland-based pharmaceutical company Warner
Chilcott announced they had bought P&G's prescription-drug business for
$3.1 billion.[25]
P&G exited the food business in 2012 when it sold its Pringles snack food business
to Kellogg's for $2.75 billion after the $2.35 billion deal with former suitor Diamond
Foods fell short.[26] The company had previously sold Jif peanut butter, Crisco
shortening and oils, and Folgers coffee in separate transactions to fellow Ohio-based
company Smucker's.
In April 2014, the company sold its Iams pet food business in all markets excluding
Europe to Mars, Inc. for $2.9 billion.[27] It sold the European Iams business
to Spectrum Brands in December 2014.
Restructuring
In August 2014, P&G announced it was streamlining the company, dropping around
100 brands and concentrating on the remaining 65, which were producing 95% of
the company's profits.[5]
In March 2015, the company divested its Vicks VapoSteam U.S. liquid inhalant
business to Helen of Troy, part of a brand-restructuring operation. This deal was the
first health-related divestiture under the brand-restructuring operation. The deal
included a fully paid-up license to the Vicks VapoSteam trademarks and the U.S.
license of P&G's Vicks VapoPad trademarks for scent pads. Most Vicks VapoSteam
and VapoPads are used in Vicks humidifiers, vaporizers and other health care
devices already marketed by Helen of Troy.[29]
Later that same year in July, the company announced the sale of 43 of its beauty
brands to Coty, a beauty-product manufacturer, in a US$13 billion deal. It cited
sluggish growth of its beauty division as the reason for the divestiture.[30][31][32] The
sale was completed on October 3, 2016.[33]
In February 2016, P&G completed the transfer of Duracell to Berkshire
Hathaway through an exchange of shares.[34]
In December 2018, Procter & Gamble completed the acquisition of the consumer
health division of Merck Group (known as EMD Serono in North America) for €3.4
billion ($4.2 billion) and renamed it as Procter & Gamble Health Limited in May 2019.
[35][36]
In November 2018, P&G unveiled a simpler corporate structure with six business
units that will be effective from July 2019
Operations
As of July 1, 2016, the company structure has been categorized into ten categories
and six selling and market organizations.
Categories
o Baby Care
o Fabric Care
o Family Care
o Feminine Care
o Grooming
o Hair Care
o Home Care
o Oral Care
o Personal Health Care
o Skin & Personal Care
o Selling & Market Organizations
o Asia Pacific, India, the Middle East and Africa (AMA)
o Europe
o Greater China
o Latin America
o North America
Brands
For a more comprehensive list, see list of Procter & Gamble brands
As of 2015, 21 of P&G's brands have more than a billion dollars in net annual sales.
[61]
Most of these brands—including Bounty, Crest, Always, and Tide—are global
products available on several continents. P&G's products are available in North
America, Latin America, Europe, the Middle East, Africa, Asia, Australia, and New
Zealand.
In 2018, P&G's fabric and home care division accounted for 32% of the company's
total net sales, the highest of all its divisions. The division
includes Downy, Gain, Tide, Febreze, and Dawn.[62]
According to Advertising Age, Procter & Gamble spent $4.3 billion advertising their
various brands in the United States in 2015, making it the top advertiser in the
country.[63]
Manufacturing operations are based in these countries:
United States Canada Mexico Philippines Hungary
Competitive innovation
In the 2021 review of WIPO's annual World Intellectual Property Indicators Procter &
Gamble ranked ninth in the world, with 57 designs in industrial design registrations
being published under the Hague System during 2020.[72] This position is down on
their previous sixth-place ranking for 65 industrial design registrations being
published in 2019.[73]
Radio and television production
Procter & Gamble produced and sponsored the first radio serial dramas in the
1930s. As the company was known for Ivory soap, the serials became known as
"soap operas". With the rise of television in the 1950s and 1960s, most of the new
serials were sponsored, produced and owned (20 series) by the company
(including The Guiding Light, which had begun as a radio serial, and made the
transition to television lasting 72 years).[74] Though the last P&G-produced show, As
the World Turns, left the air in 2010,[74] The Young and the Restless, produced
by Sony Pictures Television and broadcast on CBS, is still partially sponsored by
Procter & Gamble; as of 2017, it is the only remaining daytime drama that is partially
sponsored by Procter & Gamble.
Procter & Gamble also was the first company to produce and sponsor a prime-time
serial, a 1965 spin-off of As the World Turns called Our Private World. In 1979, PGP
produced Shirley, a prime-time NBC series starring Shirley Jones, which lasted 13
episodes. They also produced TBS' first original comedy series, Down to Earth,
which ran from 1984 to 1987 (110 episodes were produced). They also distributed
the syndicated comedy series Throb. In 1985, they produced a game-show pilot
called The Buck Stops Here with Taft Entertainment Television in 1985, hosted
by Jim Peck; it was not picked up. Procter & Gamble Productions originally co-
produced Dawson's Creek with Columbia TriStar Television, but withdrew before the
series premiere due to early press reviews. They also produced the 1991 TV
movie A Triumph of the Heart: The Ricky Bell Story, which was co-produced by The
Landsburg Company,[citation needed] and continue to produce the People's Choice
Awards[74] until the show was sold to E! channel in April 2017.[75] In 2007, PGP
teamed up with the now-defunct Cookie Jar Group to produce the Flash-animated
children's series Will and Dewitt, which features the character Dewitt, the mascot for
the Pampers baby product line's former sub-brand, Kandoo.
They attempted with Walmart the Family Movie Night on broadcast networks in
2010–2011[76] then the Walden Family Theater on the Hallmark Channel in 2013.[77]
In 2013, PGP rebranded itself as Procter & Gamble Entertainment (PGE) with a new
logo and an emphasis on multiple-platform entertainment production.
P&G funded a six-episode series, Activate, on National Geographic in 2019 focusing
on extreme poverty, inequality and sustainability in conjunction with not-for-profit
Global Citizen and production company Radical Media.[78] The company agreed to a
longform series deal with Stone Village Television in January 2020. In February
2020, P&G joined Imagine Documentaries' five project slate including Mars 2080, the
project closest to production.[79]
Sponsorships
In addition to its self-produced items through PGE, Procter & Gamble also supports
many Spanish-language novellas through advertising on all networks: Azteca
América, Estrella TV, Galavisión, Telemundo, UniMás and Univisión. P&G was one
of the first mainstream advertisers on Spanish-language TV during the mid-1980s.
[citation needed]
In 2008, P&G expanded into music sponsorship when it joined Island Def Jam to
create Tag Records, named after a body spray that P&G acquired from Gillette.[80]
[81]
In 2010, after the cancellation of As the World Turns, PGP announced they were
phasing out soap opera production and expanding into more family-appropriate
programming.[82]
Procter & Gamble also gave a $100,000 contract to the winners of Cycles 1 through
3 of Canada's Next Top Model, wherein Andrea Muizelaar, Rebecca Hardy,
and Meaghan Waller won the prize.
Procter & Gamble has been a major sponsor of the Summer Olympics since 2012. It
sponsored 150 athletes at the London games that year.[83] They have also sponsored
the Winter Olympics since 2014. It will do so at the 2024 Summer Olympics in Paris,
France besides the 2026 Winter Olympics in Cortina d'Ampezzo/Milan, Italy. The
company's sponsorship includes television ads in which Olympic athletes are
portrayed as children to convey the sense that the mothers of these athletes still
remember them as infants; other ads stress how Olympic mothers stood by their
children through years of training all the way through to Olympic success. 2016's ad
for the Rio Games notes upheavals as youths by an American gymnast, Chinese
swimmer, Brazilian volleyballer, and German distance runner. The ads all make
prominent use of the Ludovico Einaudi orchestral track "Divenire" and related such
instrumentals.
The company has actively developed or sponsored numerous online communities,
[84]
e.g. BeingGirl.com (launched in 2000)[85] and Women.com.[84] As of 2000, the
company had 72 "highly stylized destination sites".[86]
LOGO MYTH
Former P&G logo, which was accused of being a Satanist symbol. In 1989, its details
were simplified to avoid satanic links.
P&G's former logo originated in 1851 as a crude cross that barge workers on
the Ohio River painted on cases of P&G star candles to identify them. P&G later
changed this symbol into a trademark that showed a man in the moon overlooking
13 stars, said to commemorate the original 13 colonies.[97]
The company received unwanted media publicity in the 1980s due to rumors, spread
largely by Amway distributors, that the moon-and-stars logo was a satanic symbol.
The accusation was based on a particular passage in the Bible,
specifically Revelation 12:1, which states: "And there appeared a great wonder in
heaven; a woman clothed with the sun, the moon under her feet and upon her head
a crown of 12 stars." P&G's logo consisted of a man's face on the moon surrounded
by 13 stars. Some claimed that the logo was a mockery of the heavenly symbol
alluded to in the aforementioned verse, thus construing the logo to be satanic.
Where the flowing beard meets the surrounding circle, three curls were said to be a
mirror image of the number 666, or the reflected number of the beast. At the top and
bottom, the hair curls in on itself and was said to be the two horns like those of a
ram. The moon-and-stars logo was claimed to be discontinued in 1985 in a failed
attempt to quash the rumors.[98] In 1991, details of the logo were simplified to avoid
the connection and remove aspects alleged to indicate Satanist affiliations.[99][100] The
company moved to a text-only logo in 1995, though in 2013 it unveiled a new logo
with a hint of a crescent moon behind the text.[100]
These interpretations have been denied by company officials and no evidence
linking the company to the Church of Satan or any other occult organization has ever
been presented. The company unsuccessfully sued Amway from 1995 to 2003 over
rumors forwarded through a company voice-mail system in 1995. In 2007, the
company successfully sued individual Amway distributors for reviving and
propagating the false rumors.[101] The Church of Satan denies being supported by
Procter & Gamble.
Rs 9,030
Net Sales 10,087 11,144
m
Rs 230
Other income 181 132
m
Total Rs 9,260
10,268 11,276
Revenues m
Rs 2,243
Gross profit 2,460 2,677
m
Rs 12
Interest 8 4
m
Rs 482
Tax 565 609
m
Rs 1,539
Profit after tax 1,768 1,925
m
Gross profit
% 24.8 24.4 24.0
margin
Effective tax
% 24.4 24.2 24.0
rate
Net profit
% 17.7 17.5 17.3
margin
* Results Consolidated
Interim results exclude extraordinary / exceptional items
Trend percentage
Rs 7,910
Networth 6,998 6,092
m
Current Rs 5,050
5,507 6,117
Liabilities m
Long-term 0
Rs 0 0
Debt
Total Rs 20,019
19,778 19,435
Liabilities m
Current Rs 10,832
10,389 9,895
assets m
Rs 9,172
Fixed Assets 9,390 9,540
m
Rs 20,012
Total Assets 19,778 19,435
m
* Results Consolidated
Interim results exclude extraordinary / exceptional items Source: Accord Fintech,
Equitymaster
Rs 7,910
Networth 6,998 6,092
m
Current Rs 5,050
5,507 6,117
Liabilities m
Long-term Rs 0 0 0
Debt
Total Rs 20,019
19,778 19,435
Liabilities m
Current Rs 10,832
10,389 9,895
assets m
Rs 9,172
Fixed Assets 9,390 9,540
m
Rs 20,012
Total Assets 19,778 19,435
m
Long-term Debt 0 0 0 -
Solvency Ratios
Profitability Ratios
Conclusion
Refrences