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  • The Anatomy of High Quality Organic Content 1677246123

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    m bosman
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    The document discusses key factors that contribute to high-quality organic content based on analysis of blog posts. It finds that posts with headlines that generate traffic, avoid mistakes, or are how-to/comparison guides attract the most backlinks. Posts with 7+ images and at least one video generate more traffic and backlinks than those without. Posts with 3-4 lists and longer length perform better in search rankings. Headings, visuals, updates every 6-12 months, and extensive topic coverage also contribute to quality organic content.

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    The document discusses key factors that contribute to high-quality organic content based on analysis of blog posts. It finds that posts with headlines that generate traffic, avoid mistakes, or are how-to/comparison guides attract the most backlinks. Posts with 7+ images and at least one video generate more traffic and backlinks than those without. Posts with 3-4 lists and longer length perform better in search rankings. Headings, visuals, updates every 6-12 months, and extensive topic coverage also contribute to quality organic content.

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    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pdf or txt
    15 views1 page

    The Anatomy of High Quality Organic Content 1677246123

    Uploaded by

    m bosman
    The document discusses key factors that contribute to high-quality organic content based on analysis of blog posts. It finds that posts with headlines that generate traffic, avoid mistakes, or are how-to/comparison guides attract the most backlinks. Posts with 7+ images and at least one video generate more traffic and backlinks than those without. Posts with 3-4 lists and longer length perform better in search rankings. Headings, visuals, updates every 6-12 months, and extensive topic coverage also contribute to quality organic content.

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    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
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    of 1

    The Anatomy of High-


    Quality Organic Content


    H1 Type Images
    “Everything You Need to Know” Headlines and Page Structure Articles with 7 or more images
    titles generate the most organic traffic. get the most backlinks and
    the most unique page views.
    “Mistakes to Avoid” titles and Guides
    get the most shares.
    How to and Comparison articles The Power of Visuals

    attract the most backlinks.


    Content length
    Our data shows posts that
    perform better in the rankings
    Heading Depth tend to be longer. The optimal
    length of your blog posts should
    28% of the blog posts
    be determined by the specific
    in the high-performance group requests of your readers and
    have H2s and H3s. their search intent.
    And 29% of them
    Headlines and Page Structure
    have H2s, H3s, and H4 tags.
    The Power of Visuals Content
    Should be based on original
    Video research and data, customer
    research, and collaboration
    Articles with at least one video
    with customer-facing teams,
    generate 70% more organic traffic
    alongside topic and keyword
    than those without. At the same
    research

    time, only 8% of all blog posts we


    Headlines and Page Structure
    analyzed had a video. The content is updated every
    6 to 12 months

    It provides a great reader


    Number of Lists experience

    Articles with 3–4 lists Content Coverage Topic coverage is extremely


    do better across all metrics. important

    semrush.com

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