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ETECH REVIEWER Browsers such as Internet Explorer,

Google Chrome or Mozilla Firefox are used to


LESSON 8. ONLINE PLATFORMS access Web documents, or Web pages, which
are connected via links.
Online platforms support so many of The Web is just one of the ways that
the daily activities that we have become information is shared over the Internet; others
dependent on them in our personal and include email, instant messaging and File
professional lives. We rely on them to buy and Transfer Protocol (FTP).
sell goods and services, to find information Many people assume that the Web is
online, and to keep in touch with each other. the same as the Internet and use these terms
We use them for entertainment, news, interchangeably. However, the term Internet
transportation, accommodation, finding jobs actually refers to the global network of servers
and employees, finding apps, and for many that makes the information sharing that
different purposes. The term “online platform” happens over the Web possible. So, although
has been used to describe a range of services the Web does make up a large portion of the
available on the Internet including Internet, but they are not one and same
marketplaces, search engines, social media, .
creative content outlets, app stores,
communications services, payment systems,
services comprising the so-called
“collaborative” or “gig” economy, and much
more. Online platforms have some essential
things in common, including the use of
information and communication technologies
(ICTs) to facilitate interactions between users,
the collection and use of data about those
interactions, and network effects. They drive
innovation and play a vital role in digital
economies and societies.

Therefore, the definition of an online


platform is a digital service that facilitates
interactions between two or more distinct but
interdependent sets of users (whether firms or
individuals) who interact through the service via
the Internet. The HTTP protocol is a request/response
protocol based on the client/server-based
THE WEB architecture
The Web is the common name for the The HTTP CLIENT sends a request to the
World Wide Web, a subset of the Internet SERVER in the form of a request method
consisting of the pages that can be accessed by The HTTP SERVER responds with a
a Web browser. status line, including the message’s protocol
Web pages are formatted in a language version and a success or error code
called Hypertext Markup Language (HTML). It is HTTP –Hypertext Transfer Protocol
a language that allows users to click through The HTTP is an application layer
pages on the Web via links. protocol that allows web-based applications to
The Web uses HTTP protocol to communicate and exchange data.
transmit data and share information. The HTTP is the messenger of the web.

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It is used to deliver contents like images, videos, user to retrieve a particular
audios, documents, etc. piece of information.
• The CGI was a program
WEB EVOLUTION executed by the server that
• WEB 1.0 or STATIC WEB refers to the provided a common "gateway"
first stage in the World Wide Web, between the web server and
which was entirely made up of web the database.
pages connected by hyperlinks. The
page is “as is”, meaning the content is FIVE MAJOR FEATURES OF WEB 2.0
the same for all users and cannot be 1. Free sorting of information, permits
manipulated by the user. users to retrieve and classify the
• WEB 2.0 or DYNAMIC WEB is the information collectively
evolution of Web 1.0 where the user is 2. Dynamic content that is responsive to
able to see a website differently than user input
others. Examples of Web 2.0 include 3. Information flows between site owner
social networking sites, blogs, wikis, and site users by means of evaluation
video sharing sites, hosted services, and and online comments
web applications. 4. Developed APIs to allow self-usage,
• WEB 3.0 or SEMANTIC WEB is an idea such as by a software application
of World Wide Web inventor Tim 5. Web access leads to concern different,
Berners-Lee that the Web as a whole from the traditional internet user base
can be made more intelligent and to a wider variety of users
perhaps even intuitive about how to • Web 2.0 refers to world wide
serve a user's needs. website which highlight user-
o Static website is any site that generated content, usability
has a fixed/ stagnant content and interoperability for end
usually written in html code. users.
o Dynamic website is a site whose • Web 2.0 is also called
construction is controlled by an participative social web.
application server processed by • An interaction and
server-side scripts. collaboration with each other is
allowed by Web 2.0 in a social
FOUR DESIGN ESSENTIALS OF WEB 1.0 SITE media dialogue as creator of
1. Static pages user-generated content in a
2. Content is served from the server’s file- virtual community.
system • An application programming
3. Pages built using Server Side Includes or interface (API) is an interface or
Common Gateway Interface (CGI) communication protocol
4. Frames and Tables used to position and between a client and a server
align the elements on a page intended to simplify the
• In Web 1.0 advertisements on building of client-side software.
websites while surfing the
internet is banned. FEATURES OF DYNAMIC WEBPAGES
• Web 1.0 is a content delivery 1. Folksonomy. It allows users to
network (CDN) which enables categorize and classify/arrange
to showcase the piece of information using freely chosen
information on the websites. It keywords (e.g., tagging).
has directories which enable 2. Rich User Experience. Content is

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dynamic and is responsive to user’s web page, typically one run by an
input. An example would be a website individual or small group, that is written
that shows local content. In the case of in an informal or conversational style.
social networking sites, when logged
on, your account is used to modify what • "Tagging" is a social feature that started
you see in their website. on Facebook that involves attaching a
3. Long Tail Keywords. In making a search, friend's name to a social media post or
long tail is more specific than a head image online.
keyword making the results more
• RSS (Rich Site Summary) is a format for
specific.
delivering regularly changing web
4. User Participation. The owner of the
content. Many news- related sites,
website is not the only one who is able
weblogs and other online publishers
to put content.
syndicate their content as an RSS Feed
5. Software as a Service. Users will
to whoever wants it.
subscribe to a software only when
• Social bookmarking is an online service
needed rather than purchasing them.
which allows users to add, annotate,
This is a cheaper option if you do not
edit, and share bookmarks of web
always need to use a software.
documents.
6. Mass Participation. It is a diverse
• Social networking is the use of
information sharing through universal
dedicated websites and applications to
web access. Since most users can use
interact with other users, or to find
the Internet, Web 2.0’s content is based
people with similar interests to oneself.
on people from various cultures.
• Social media are websites and
applications that enable users to create
USAGE OF WEB 2.0
and share content or to participate in
1. Podcasting
social networking.
2. Blogging
3. Tagging • Web content voting is a feature of
4. Curating with RSS dynamic websites where users select
5. Social bookmarking and pick information written to their
6. Social networking specific format.
7. Social media
8. Web content voting LESSON 9. COLLABORATIVE DEVELOPMENT in
ICT
• Podcasting is the practice of using the
Internet to make digital recordings of TEAM STRUCTURE AND DYNAMICS
broadcasts available for downloading to • “Team structure” is described as a less
a computer or mobile device. hierarchical organizational structure in
which individuals are divided into teams
• Each and every skill you need to run • Each team has members who
and manage a Blog is called blogging. complement each other’s abilities
Blogging includes Skills Like Search • Members may change over time, but
Engine Optimization, Social Media the overall goal is the same
Marketing, Writing, Editing and • “Team dynamics” is the unconscious,
Publishing Posts, Designing and psychological forces that influence the
Maintaining the Design of your direction of a team’s behavior and
Website, etc. performance
• A Blog is a regularly updated website or

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TEAM DYNAMICS STRATEGIES • Coordination is defined as "the
• Know your team deliberate and orderly alignment or
• Tackle problems quickly with good adjustment of partners’ actions to
feedback achieve jointly determined goals".
• Define roles and responsibilities Collaboration tools supporting this are
• Break down barriers the ones who allow you to set up group
• Focus on communication activities, schedules, and deliverables.
• Pay attention • Cooperation tools allow groups to have
real-time discussions and to shape an
COLLABORATION TOOLS idea or thought together.
• A collaboration tool helps people to
collaborate. The purpose of a EXAMPLES OF ONLINE COLLABORATION TOOLS
collaboration tool is to support a group TASKS LISTS
of two or more individuals to 1. Asana
accomplish a common goal or objective. Is the shared task list for your team. The
Collaboration tools can be either of a place to plan, organize, and stay in sync
non-technological nature such as paper, with your efforts.
flipcharts, post-it notes or whiteboards. 2. Remember the Milk
They can also include software tools Is an application service provider for
and applications such as collaborative Web-based task and time management.
software.
• Collaborative software or groupware is PROJECT MANAGEMENT
application software designed to help 1. Mindjet
people involved in a common task to Helps us to choose the best design
achieve their goals. direction to balance safety, design and schedule
risks.
TYPES OF ONLINE COLLABORATION TOOLS 2. Teamlab
• Communication Is a free open-source platform for
o E-Mail business collaboration and project
o Voicemail management. Create your own corporate portal
o Instant messaging (IM) in the cloud for free.
o VoIP (video call) 3. Trello
• Coordination is a collaboration tool that organizes
o Online calendars your projects into boards.
o Time trackers 4. Project2Manage
o Whiteboards is an online project management
o Event scheduling application that helps you stay up-to-date, o
o Task list task and connected with your team.

• Cooperation EVENT SCHEDULING


o Video conferencing 1. Doodle
o Group chat Eliminates the chaos of scheduling and
o Application saves you a lot of time and energy when you’re
o File sharing trying to find a time to bring a number of
o Spreadsheets people together.
o Document publishing 2. Google Calendar
• Communication tools provide exchange Is the Google suite tool for scheduling.
of information between individuals.

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WHITEBOARD trainer yourself.
1. Stixy 3. Vidquick
Makes it fun and easy for you to Is a web conferencing & sales solution
collaborate online. Create tasks, appointments, platform.
files, photos, notes, and bookmarks on your 4. iMeet
Stixyboards. is a face-to-face secure online meetings
2. GroupZap service for business.
Is a tool for you and your team to 5. ooVoo
collaborate on ideas in real-time, even if you’re is free 12-way video chat, instant
not in the same room. messaging & more.
3. Creately
Is cloud-based diagramming and design WEB PRESENTING
tool. 1. Slideshare
4. Conceptboard Is the best way to share presentations,
Is an app for simple, visual teamwork. documents and professional videos.
Create sketches, brainstorm or work together
on documents. Directly in your browser or on FILE SHARING
the iPad. 1. CX
Is a new kind of cloud experience that
COLLABORATIVE DEVELOPMENT takes content to the next level with a range of
1. JsFiddle unique features: secure storage, real-time
Is an online editor for snippets built syncing, public and private sharing, interactive
from HTML, CSS, and JavaScript. group collaboration, and intelligent discovery.
2. GitHub 2. Dropbox
Free public repositories, collaborator Is a service that lets you bring your
management, issue tacking, wikis, downloads, photos, docs, and videos anywhere and share
code review, graphs and much more. them easily.
3. SugarSync
DOCUMENT PLANNING Is a service that syncs files across
1. Issuu computers and other devices.
Is an online service that allows for
realistic and customizable viewing of digitally LESSON 10 MULTIMEDIA & WEB
uploaded material, such as portfolios, books, DEVELOPMENT
magazines issues, newspapers, and other print
media. MULTIMEDIA
2. Scribd • The term multimedia could be defined
Is a social publishing site, where tens of as the usage of multiple agent (text,
millions of people share original writings and audio, video, graphic & animation) for
documents. disseminating and presenting
information to audience (target user).
INSTANT MESSAGING & VOIP AUDIO • It is a combination of text, graphic,
CONFERENCING sound, animation, and video that is
1. Skype delivered interactively to the user by
Make internet calls for free with Skype. electronic or digitally manipulated
2. Dozeo means.
Free video conferencing and webinars
for all. Spontaneous or planned. Look for ELEMENTS of MULTIMEDIA
professional training courses or become a TEXT

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• A broad term for something that 2 types of animation:
contains words to express something. • 2D – animating objects that
• Text is the most basic element of appear in two-dimensional
multimedia. space
• Used in contents, menus, navigational • 3D – animating objects that
buttons appear in three-dimensional
GRAPHIC space and it can be rotated and
• Two-dimensional figure or illustration. moved like real objects.
• Could be produced manually (by
drawing, painting, carving, etc.) or by
computer graphics technology.
• Used in multimedia to show more
clearly what a particular information is
all about (diagrams, picture).

AUDIO
• Produced by vibration, as perceived
by the sense of hearing.
• In multimedia, audio could come in
the form of speech, sound effects
and also music score.
2 attributes of waves
• Volume – the higher the peak,
the louder the sound
• Frequency (Hertz, Hz) – the
greater the distance, the lower
the sound.
ANIMATION
• The illusion of motion created by the
consecutive display of images of static
elements.
• In multimedia, animation is used to
further enhance / enriched the
experience of the user to further
understand the information conveyed
to them.
Special effects:
• Morphing
• Warping

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VIDEO • Users won’t read your text thoroughly
• Is the technology of capturing, o Reading from computer screens
recording, processing, transmitting, and 25% slower than from paper
reconstructing moving pictures. o 79% of users scan the page
• Bring a sense of realism to multimedia instead of reading word-for-
files and useful in engaging the users word
and evoking emotion. o Web content should be 50% the
Sources of video: Web sites, film, video word count of paper equivalent
camera, video clip etc. • The first two paragraphs must state the
ONLINE GAMES most important information
• Game developers now create what is • Start subheads, paragraphs and bullet
called “browser-based.” You do not points with information carrying words
need to install these games to your
computer as they run in most updated WRITING FOR THE WEB: CONTENT
web browser. • Write for a single reader rather than an
ONLINE TESTS audience
• Online survey forms and tests that • Provide as much context as possible
automatically display the results when • Anticipate and answer your reader’s
finished. questions
COURSEWARE • Take your reader on an interesting and
• Online courses that simulate the well-considered journey
classroom online. • Avoid jargon & marketese (i.e. usually
PODCASTS serves as criticism against the
• An episodic series of audio or text files promotional wording, and often implies
streamed online that a technical or objective wording
VODCASTS would be more appropriate)
• An episodic series of video streamed
online STRIVE FOR USABLE CONTENT
• Clear and easy to understand
UNDERSTANDING WEB USERS • Meaningful
TV (Lean-Back) • Makes the reader feel smart
• TV is a passive medium • Fresh, light, and lively
• Users want to be entertained, • Organized in such a way that users can
relaxation mode & vegging out get their mind around it
• Little to no user initiative • Encourages feedback and engineered
• Viewing TV can be a social for conversation
environment.
Web (Lean-Forward) TEXT VERSUS MULTIMEDIA
• Web is an active medium • Text version better for recalling
• Users are engaged, want to go places, information about:
want to get things done o Names & places
• Allows for interaction, user initiative & o Specific factual information
empowerment • Multimedia version better for recalling
• Viewing web is solitary environment and learning information about a
process or procedure that was
IMPLICATIONS OF THE F-PATTERN unfamiliar
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• An automated publishing process
USING TEXT
• Text is used to supply basic content, as ADDITIONAL FEATURES OF WCMS
well as to add text-based menus and • Automated, standard templates
hyperlinks • Controlled access to the page
• Serif typefaces: more readable, used for • Scalable expansion to allow for growth
large bodies of text • Tools that allow for easy editing
• Sans serif typefaces: used for titles, • Easily installed plug-ins to extend
headings, Web page banners existing functionality
• Different typefaces can convey widely • Regular software updates
different feelings and impressions • Workflow management
• Important to select the appropriate • Collaboration tools allowing for
font size multiple users to modify content
• When a consistent text appearance is • Document management
required—such as a logo—a graphical • Content distribution and content
image is used instead update emails to users
• Ability to display content in various
LESSON 11 DIGITAL CONTENT FOR WEB languages and
DEVELOPMENT • Allowing editors to retrieve previous
versions of content
WHAT IS A WEB CONTENT MANAGEMENT
SYSTEM (WCMS)? BEST FREE WCMS
• A WEB CONTENT MANAGEMENT • Django
SYSTEM (WCMS), a utilization of a • Drupal™
content management system (CMS), is • GRAV
a set of tools that provides an
• Joomla!
organization with a way to manage
• SilverStripe
digital information on a website
• WordPress
through creating and maintaining
content without prior knowledge of
WHY WORDPRESS?
web programming or markup languages
• The number of options: Because
• A WCMS facilitates collaborative
WordPress powers 30% of the internet,
authoring for websites
there are over 11,000 different
• These are web-based applications that
templates and 50,000 different plugins,
are designed for the creation and
all of which means you can get just
updating of websites
about anything done without having to
• They may have themes or plugins to
code.
extend functionality and make the
• Other website makers are limited: Not
management of a website simple.
just because they don’t have as many
templates/plugins as WordPress
3 KEY FEATURES OF WCMS
(though that is the case). But also,
• The ability to design, create and
because by their very nature, website
maintain personalized content for a
builders like Wix and Squarespace can
website
only let you do so much because
• The ability for editors to review and they’re designed to be easy to use. That
approve content prior to publication means fewer options so there’s less
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chance of things breaking for technical becoming rampant at different
or “you screwed up” reasons. social media sites that may
cause misinformation,
WORDPRESS miscommunication, and
• The biggest of all the free WCMS: misinterpretation among the
WordPress. users of this particular
• According to BuiltWith®, 31 percent of platform.
all websites using free CMS • Helping livelihood using e-commerce
technologies are designed with o Social media sites have become
WordPress. a great marketing platform
• This open source content management since people are transitioning
system was first introduced in 2003 and to online shopping due to its
since then has grown to be the largest availability and low-cost.
self-hosted blogging tool in the world. o Different services are being
But they’ve moved way beyond offered online such as, online
blogging to also be one of the largest banking, food delivery, online
and best open source CMS programs. subscriptions, and etc.
• WordPress is used by 27 percent of all • Freedom of speech
websites. That’s a huge o The internet, especially social
accomplishment for a free content media sites are being utilized to
management system. More than 60 give different opinions, ideas,
million people have chosen this CMS and suggestions about current
open source platform to power their events that affect the
websites. community.
• Entertainment
LESSON 12. ICT as a PLATFORM for CHANGE o A number of entertainment
platforms such as Netflix,
Information Communication Spotify, mobile games, and etc.
Technology (ICT) has become an important can keep people entertained
aspect of us in our social issues today. while being safe at home.
Throughout our history, ICT continues to affect.
Global Digital Divide
How ICT helps the community Describes the unequal distribution of
• Education information and communication technology
o Different approaches for across nations, commonly described as the “gap
learning are being implemented between information haves and have nots”
in different countries.
Classrooms can be done online, Why Global Digital Divide exist
virtual laboratories, and offline 1. Infrastructure - The transmission of
modules are implemented. microwave signal serves as the medium
• Fight against Misinformation of internet.
o The internet is composed of a 2. Geography - The geography of a certain
very large community of people country affects the bandwidth of the
that shares experience, news, internet signal, such as mountainous
and updates about the real terrain, isolated lands, provincial.
world. 3. Government Restrictions - The
o Information overload is government is able to restrict or limit
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the usage of internet in their own The petition of Mary Jane Veloso
country. • The petition to have death row convict
Mary Jane Veloso released was the
Role of ICT in History fastest evergrowing petition from the
EDSA (People Power Revolution) Philippines with over 250,000
• A major protest that took place along signatories from over 125 countries.
EDSA from February 22 to 25, 1986.
• Cardinal Sin encouraged the Filipinos to Data Analytics applied to the pandemic
help end the regime of the former Data Analytics is a very vital tool to:
President Ferdinand Marcos through • Observe number of people who are
Radyo Veritas which helped change the labeled as active COVID-19 case
course of history. • Predict the number of people it will
EDSA Dos infect for the next few weeks and
• also known as 2001 EDSA Revolution months.
happened during January 17-21, 2001. • Help with complications, allocating
• It was fueled after 11 prosecutors of resources and identifying clues in
then President Joseph Estrada walked medical records.
out of the impeachment trial. As a
result, the people in EDSA grew over Coping up with the new-normal
the course of a few days through text The new medium of education for
brigades offline and online learning.
Super Typhoon Yolanda Offline: Modules in Flash drives, CD, Television,
• Recent storms in the Philippines gave and Radio.
birth to the People Finder data base Online: Zoom, Blackboard, Google classrooms,
powered by Google. During typhoon Messenger, and etc.
Yolanda, the People Finder was a vital • Helping people to stay safe by working
tool for people across the globe to track from home.
the situation of their relatives. • Formal meetings and gatherings can be
conducted online.
Advocacy by Change.org • Shopping and online marketplace are
Advocacy Is a process of supporting and done online.
enabling people to:
• Express views and concerns Digital Citizenship
• Access information's and services • Refers to the utilization of information
• Defend and promote their rights and technology (IT) in order to engage in
responsibilities society, politics, and government. K.
Mossberger, et al. define digital citizens
Change. Org as "those who use the Internet regularly
• Is dubbed as the “world’s platform for and effectively".
change” where anyone from online
community can create a petition and Digital Citizenship Principles
ask others to sign it. • Engage Positively
• It gives access to more people by o Respect the rights of others to
allowing the online community to affix participate and have an opinion
their digital signatures on a petition. o ask before tagging other people
or posting photos

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o report offensive or illegal fundamental blocks to being a
content digital citizen. However, due to
o stand up and speak out about socio economic status, location,
cyberbullying protect your and other disabilities some
friends individuals may not have digital
o don't respond to hurtful or access.
nasty comment block and • Digital access is available in
report cyberbullying many remote countries via
o speak to your parents or cyber cafés and small coffee
trusted adult about upsetting shops.
online experiences 2. Digital Commerce
o Report threats of violence to • This is the ability for users to
the police (collect the evidence recognize that much of the
to show them). economy is regulated online. It
• Know your online world also deals with the
o learn how new skills will help understanding of the dangers
you explore the online world and benefits of online buying,
o recognize online risks and how using credit cards online, and so
to manage them forth.
o look out for suspicious emails 3. Digital Communication
and scams • This element deals with
o use secure websites for understanding the variety of
financial and retail services online communication
o keep passwords secret, strong mediums such as email, instant
and unique messaging, FB messenger, the
o know how to report bullying variety of apps, and so forth.
behavior on social media sites. There is a standard of etiquette
• Choose Consciously associated with each medium.
o choose privacy and security 4. Digital Literacy
settings carefully and check • This deals with the
them regularly understanding of how to use
o choose friends wisely online not various digital devices. It is
everybody online is who they ability and knowledge needed
claim to be, regularly review to learn and teach using
your connections and remove technology tools
people 5. Digital Etiquette
o If you have made a mistake • This is the expectation that
apologize and take down various mediums require a
offensive material as soon as variety of etiquette. Certain
possible mediums demand more
o ask for permission before appropriate behavior and
uploading pictures of your language than others
friends. 6. Digital Law
• This is where enforcement
9 Elements of Digital Citizenship occurs for illegal downloads,
1. Digital Access plagiarizing, hacking, creating
• This is perhaps one of the most viruses, sending spams, identity
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theft, cyberbullying, and so
forth
7. Digital Health & Wellness
• Digital citizens must be aware
of the physical stress placed on
their bodies by internet usage.
They must be aware to not
become overly dependent on
the internet causing eye strain,
headaches, stress problems,
and so on.
8. Digital Security
• This simply means that citizens
must take measures to be safe
by practicing using difficult
passwords, virus protection,
backing up data, and so forth.
9. Digital Rights & Responsibilities
• This is the set of rights that
digital citizens have such as
privacy, speech, and so forth.

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