This document outlines an MVP plan for Mr. Abox, a simpler way to eat sunflower seeds packaged in an interesting design. The MVP will test the simplicity of the packaging and eating experience with food critics, and aims to compete with other snacks by promoting its advantages to students and the general public. Key learnings from iterations will help expand the product and work on further promotion and advertising.
This document outlines an MVP plan for Mr. Abox, a simpler way to eat sunflower seeds packaged in an interesting design. The MVP will test the simplicity of the packaging and eating experience with food critics, and aims to compete with other snacks by promoting its advantages to students and the general public. Key learnings from iterations will help expand the product and work on further promotion and advertising.
This document outlines an MVP plan for Mr. Abox, a simpler way to eat sunflower seeds packaged in an interesting design. The MVP will test the simplicity of the packaging and eating experience with food critics, and aims to compete with other snacks by promoting its advantages to students and the general public. Key learnings from iterations will help expand the product and work on further promotion and advertising.
This document outlines an MVP plan for Mr. Abox, a simpler way to eat sunflower seeds packaged in an interesting design. The MVP will test the simplicity of the packaging and eating experience with food critics, and aims to compete with other snacks by promoting its advantages to students and the general public. Key learnings from iterations will help expand the product and work on further promotion and advertising.
Muhammad alnouval Habibi Lanang wiratama Akmal alfitrah Naufal fahmi MR.ABOX MVP name Mr. Abox (Skinless Sunflowerseeds)
Initial situation Plan Results
Persona Vision& Roadmap Conclusions/ next steps Who is this MVP for? What is the product vision? More focused on students and people in Give a simpler and neat way of eating sunflower seeds. What are the most important general What does the roadmap look like? findings from all iterations? The roadmap looks like hiking, the difficulty keeps on rising but in the Who will test the mvp? end it goes down We should be able to compete with Food Critics competitors We expand the width and depth function first by making an In here the persona is Felipe Interesting package design then promoting its advantage and so on
Top3 problems & Top3 features Learn
challenges Which top features are tested in What should be learned in What is the focus of this MVP? this MVP? the next step? Replacing the hype from regular -The simplicity of the packaging Promotion and advertising sunflower seeds -The simplicity of eating it Problems & Challenges: -The little amount of mess it Summary of thelearnings produces -variations of snacks liked by students What are the learnings? -Promotion Mvp is a much needed tool when -Its still a homemade product business planning
Customer journey Build
& usecase How can these features be built and tested? Measure -Find a good vendor Which step of the customer -Invite a food critic How can the results be journey or which use cases will -Invite a food critic measured? Costs& schedule be improved? By how many people are What are the costs and interested in buying our product The promotion, The customer schedule for this? would likely come across Mr. The estimated time is 1 week Abox from social media And the cost is 1million IDR