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Government Information Quarterly 37 (2020) 101486

Contents lists available at ScienceDirect

Government Information Quarterly


journal homepage: www.elsevier.com/locate/govinf

Can government’s presence on social media stimulate citizens’ online T


political participation? Investigating the influence of transparency, trust,
and responsiveness
Saman Arshad, Sobia Khurram⁎
Institute of Administrative Sciences, University of the Punjab, Quaid-e-Azam Campus, Lahore 54590, Pakistan

ARTICLE INFO ABSTRACT

Keywords: This paper empirically investigates the association of quality information provided by a government agency on
Government social media social media and citizen’s online political participation. It further answers the why and how questions regarding
Citizen participation the existence of this relationship by examining the mediating influence of transparency, trust, and responsive-
Government trust ness. The data was collected from 388 followers of the social media platforms of a government agency i.e. Punjab
Perceived responsiveness
Food Authority and the findings of the analysis were obtained using structural equation modeling technique. The
Perceived transparency
e-government
results reveal that the agency’s provision of quality information on social media was significantly related to
Punjab Food Authority perceived transparency, trust in agency, perceived responsiveness, and citizens’ online political participation.
Pakistan Moreover, the results show that perceived transparency mediates the relationship between agency’s provision of
CB-SEM quality information on social media and citizens’ trust in agency. Additionally, trust in agency was an insig-
nificant predictor and perceived responsiveness was a negative predictor of citizens online political participa-
tion, Also, trust in agency and perceived responsiveness suppressed the relationship between agency’s provision
of quality information on social media and citizens’ online political participation. This study aims to bring
awareness and contribution to the body of knowledge about the governmental use of social media and its re-
sulting benefits since in developing countries like Pakistan the research in this area is sparse. Further, it provides
strategic and practical suggestions to agencies regarding advantages of utilizing social media in their commu-
nication with citizens.

1. Introduction this, social media is increasingly catching attention of governments of


developed countries which have begun to capitalize on the collabora-
Citizens’ political participation is advantageous for both govern- tive power of social media (Mossberger, Wu, & Crawford, 2013) and
ment and citizens of the country; while it provides citizens an oppor- devised formal regulations, policies and strategies for its efficient uti-
tunity to exercise their right and a sense of empowerment, it also lization (Al-Aufi, Al-Harthi, Al-Hinai, Al-Salti, & Al-Badi, 2017). On the
provides the government with broader sources of information to make other hand, in developing countries, governmental use of social media
better informed decisions (Michels & De Graaf, 2010). The conventional is still at an informational stage (Al-Aufi et al., 2017) i.e. the govern-
channels of political participation are tedious and time-consuming e.g. ments use social media platforms primarily for announcements and
visiting offices, writing letters, etc. (Bakker & De Vreese, 2011). How- news updates while exhibiting minimal interest for collaboration, en-
ever, the advancements in ICTs has greatly facilitated the participation gagement, and interaction with citizens.
process and has produced new users termed as e-citizens or digital ci- In recent years, Pakistan has also seen a rise in the usage of social
tizens (Shirazi, 2010). media having 35 million monthly active users in 2018 with total
One of the fastest growing digital channels is the social media with number of monthly active Facebook users as 32 million (Wearesocial,
2.62 billion monthly active users worldwide in 2018 (Statista, 2018). It 2018). According to Udanor, Aneke, and Ogbuokiri (2016), people in
possesses many distinguishing features and strengths including open- Pakistan are now utilizing social media for social movements, protests,
ness, participation, communication and engagement (Bertot, Jaeger, & and to bring the officials to account. During the past few years, political
Grimes, 2010; Kim, Park, & Rho, 2015; Zheng & Zheng, 2014). Due to leaders and government entities in Pakistan have started to use social


Corresponding author.
E-mail address: sobia.ias@pu.edu.pk (S. Khurram).

https://doi.org/10.1016/j.giq.2020.101486
Received 25 December 2019; Received in revised form 1 May 2020; Accepted 1 May 2020
0740-624X/ © 2020 Elsevier Inc. All rights reserved.
S. Arshad and S. Khurram Government Information Quarterly 37 (2020) 101486

media to broadcast information (Ali, 2013). They mainly use social Haenlein, 2010). Due to rapid growth and broad range of benefits,
media for spreading awareness (regarding policies, on-going projects, social media has become popular in the political sector as well. Gov-
future prospects, and other developments), news and important public ernment entities are progressively employing social media platforms for
announcements. The governmental use of social media in Pakistan is at information provision, interaction with citizens (Criado, Sandoval-
an informational stage but the government is gradually realizing the Almazán, & Gil-García, 2013) as well as to achieve several other goals
importance of its role (Memon, Mahar, Dhomeja, & Pirzado, 2015). A e.g. increased citizen participation, trust, and improved public-service
few studies have explored the association of generic usage of social delivery (Freeman & Loo, 2009; Stieglitz & Dang-Xuan, 2013). The in-
media with citizens’ online political participation in Pakistan and they teractive nature of social media breaks the costs and barriers of tradi-
too have highlighted the need for further investigation into the matter tional communication channels (Carlisle & Patton, 2013). Now gov-
(Ahmad & Sheikh, 2013; Javaid, 2017; Zaheer, 2016). Rather than ernments can eliminate the middlemen (reporters and editors) in their
generic social media usage, this study seeks to move forward by spe- communication with citizens who could manipulate or fail to convey
cifically focusing on government agency’s social media presence and its authentic information (Smith, 2010).
influence on citizens’ online political participation, the area which lacks Given the strategic importance, social media is being incorporated
empirical evidence in the context of Pakistan. This study is aimed to at all governmental levels (Bonson, Torres, Royo, & Flores, 2012;
address the gap that exists in the body of knowledge regarding gov- Mergel & Bretschneider, 2013) and governments are now formalizing
ernmental use of social media in the context of Pakistan. It attempts to and properly regulating their social media communications (Al-Aufi
create awareness and a realistic picture of the benefits, such as heigh- et al., 2017). This practice is progressively manifested in developed
tened perception of transparency, trust, responsiveness, and greater countries where governments capitalize on participatory and colla-
participation, which can be reaped if the government entities in Paki- borative power of social media (Mossberger et al., 2013), and devise
stan adopt effective usage of social media platforms to interact with formal regulations, policies and strategies for its efficient utilization
citizens given its rising trend and increasing power. (Al-Aufi et al., 2017). However, in developing countries government’s
In summary, the present study is a contribution to the theoretical social media utilization remains at an informational stage i.e. it is pri-
knowledge since in Pakistan most of the research focuses on opportu- marily used for announcements and news updates with minimal interest
nities and hurdles relating to adoption of e-governance as a whole for collaboration, interaction and participation with citizens. The major
(Ovais Ahmad, Markkula, & Oivo, 2013; Rehman, Esichaikul, & Kamal, problem is lack of strategic framework (Al-Aufi et al., 2017). The
2012) while no particular focus has been given to governmental use of government officials and agencies in most developing countries create
social media platforms and its resulting benefits such as citizens’ online social media accounts for the sake of online representation without a
political participation. Further, the study presents a comprehensive proper communication strategy in place. Kuzma (2010) in her study of
theoretical model which demonstrates that agency’s provision of 50 Asian countries states that only 30% of Asian governments have
quality information on social media aids in the enhancement of citizens’ social media presence and unlike developed countries they lack stra-
perception about its transparency and responsiveness, develop their tegic approach for its efficient utilization. Al-Aufi et al. (2017) identifies
trust in agency, and fosters citizens’ online political participation. the similar lack of strategic approach in many Arab countries as well.
However, citizens’ trust in agency does not lead to citizens’ online According to Mergel (2013b), governments generally use push, pull
participation and their perception about agency’s responsiveness also or networking strategy in their utilization of social media platforms
refrains them from participating. Moreover, the mediating influence of each of which is based on a particular purpose for which these tools are
trust and responsiveness are examined. In addition to theoretical con- used. In push strategy social media is used as a supplementary source
tributions, these indicators are particularly significant to assess after the for information provision with a top-down approach and is largely fo-
election of new government in Pakistan in 2018 and also because these cused on mere representation of government entities on social media.
are a part of Pakistan vision 2025 which envisions the government of Pull strategy has a dialogic approach and major focus on engagement.
Pakistan to become more open, transparent, responsive, inclusive, and Stakeholders are encouraged to actively participate and provide opi-
connected to citizens in digital realm and encourage citizens’ active nions on multiple matters. Lastly, networking strategy is majorly a
participation to ensure democratic governance by 2025 (Planning blend of push and pull strategies. It is a two-way, responsive and cy-
Commission, 2014, p. 55-57). clical communication process in which feedback is taken from and in
The paper is split into seven sections; Section 1 above presents turn provided to stakeholders. While networking strategy seems ideal it
background and introduction of the study. Section 2 provides the lit- still remains hypothetical since there are limitations concerning its
erature review of government agency’s provision of quality information successful implementation which hinders achievement of inherent
on social media and citizens’ online political participation. Section 3 benefits that this strategy is deemed to possess (Mergel, 2013b) such as
provides introduction of perceived transparency, trust in agency and insufficient administrative capabilities required for its execution, citi-
perceived responsiveness, and presents the details about development zens’ reluctance to participate, or lack of assurance among citizens re-
of conceptual model and hypotheses of the study. Section 4 outlines the garding the value and practical implementation of their contribution
research methods including the explanations about the sampling pro- and their doubt about it being a ‘hollow exercise’ (Feeney & Welch,
cedures and the measures used to collect data. Section 5 provides the 2012). It is crucial for governments to customize social media strategy
results of the analysis. Then, the discussion of findings, limitations and by aligning with their own set of resources and capabilities instead of
future directions are provided in Section 6. Lastly, Section 7 presents trying to imitate other governments, self-promotion or political mar-
conclusion of the paper. keting. Rather, it must be focused, realistic, context-specific, and
practically implementable (Criado et al., 2013; Mergel, 2012). Un-
2. Literature review fortunately, governments of developing countries that have social
media presence fail to utilize this tool in a systematic manner (Memon
This section provides the relevant literature related to government et al., 2015).
agency’s provision of quality information on social media and citizens’
online political participation. 2.2. Citizen’s online political participation

2.1. Government agency’s provision of quality information on social media Citizens’ political participation involves interaction with political
entities i.e. government officials or agencies in an attempt to influence
The field of social media is growing vigorously with new users the policy decisions (Skoric, Zhu, Goh, & Pang, 2015; Verba,
joining the already existing billions of users each day (Kaplan & Schlozman, & Brady, 1995). It produces variety of benefits such as

2
S. Arshad and S. Khurram Government Information Quarterly 37 (2020) 101486

Perceived
Transparency
+
+
Government
Agency’s
Citizens’ Online
Provision of Trust in
+ - Political
Quality Agency
Information on Participation
Social Media +
Perceived
Responsivenes

Fig. 1. The conceptual model

nurturance of a culture of openness and inclusion, sense of responsi- suggest that socially interactive and networked nature of social media
bility among citizens, awareness about public issues, empowerment, enables users to become a part of community making them aware of
legitimacy of government decisions, and broader information sources various prevailing issues and fosters political participation (Gil de
for governments to make better informed decisions (Michels & De Zúñiga, Puig-i-Abril, & Rojas, 2009; Vissers & Stolle, 2014).
Graaf, 2010).
Citizens contact respective government entities with a clear objec- 3. Conceptual model and hypotheses
tive or a certain need of their own or the society (McNeal, Hale, &
Dotterweich, 2008; Scheufele & Nisbet, 2002; Yaghi, 2009). The most In this section the conceptual model of the study and the hypotheses
common reasons for citizens to contact government agencies are in- are formulated based on the existing theories, evidences and gaps found
formation seeking, asking for provision of services, filing of complaints, in the literature especially in the context of Pakistan. The study pro-
informing the government about a certain matter, and providing feed- posed that government agency’s provision of quality information on
back about the performance of the government or the services provided social media can stimulate citizens’ political participation. It also en-
by them. hances citizen’s perception regarding agency’s transparency, respon-
Conventionally, citizens had to go through various tedious steps to siveness and their trust in agency. Moreover, because of mediating in-
voice their opinions and in case of disagreement with some govern- fluence of perceptions about transparency, citizens develop even more
mental decision citizens had to file complain by telephone or by phy- trust in agency. Perceived transparency refers to citizens’ understanding
sically visiting the respective office (Bakker & De Vreese, 2011). These of internal workings of the government through public disclosure of
methods were both time-consuming as well as costly and it raised a information regarding its activities and decision-making processes
question of representativeness of citizens’ opinions as many remained (Porumbescu, 2015; Song & Lee, 2015). Citizens’ trust in agency and
quiet and thereby underrepresented e.g. the young citizens (Schlozman, their perception about agency’s responsiveness subsequently hinders
Verba, & Brady, 2010). Furthermore, the younger generation which is citizens’ online political participation. Further, perceptions about re-
tech-savvy repel from these traditional methods of interaction with sponsiveness and trust in agency is proposed to have a mediating in-
government entities (Vissers & Stolle, 2014; Zukin, Keeter, Andolina, fluence on the relationship of government agency’s provision of quality
Jenkins, & Carpini, 2006) raising a demand for more contemporary and information on social media and citizens’ participation. Trust represents
digital communication channels (Bakker & De Vreese, 2011). the perception of citizens that the agency has adequate expertise to take
Internet is a cost-effective and accessible source through which decisions, works for the best interest of society, and fulfills it promises
participation is facilitated. It has eliminated the distance and now ci- and commitment (Grimmelikhuijsen, Porumbescu, Hong, & Im, 2013;
tizens can interact with government entities with just a click. The use of Porumbescu, 2017). Perceived responsiveness is ‘the belief that gov-
internet for political participation has introduced a term known as e- ernment officials actually listen to and care about what citizens have to
democracy which is a bottom-up communication channel with mes- say’ (Anderson, 2010, p. 64). Fig. 1 illustrates the conceptual model.
sages travelling from citizens to government as opposed to e-govern-
ance which is a top-down communication channel (Breindl & Francq, 3.1. Government agency’s provision of quality information on social media
2008). Using internet citizens can conveniently access news, search for and citizens’ online political participation
political information, sign online petitions, have political discussions in
forums or blogs, participate in online protests, and visit government The relationship of government’s provision of quality information
official or agency’s websites and various other sources containing po- on social media and citizens’ online political participation is the focus of
litical content (Bakker & De Vreese, 2011; Vissers & Stolle, 2014). this study. Hand and Ching (2011) studied the relationship between
Xenos and Moy (2007) in their study points out that citizens already official Facebook pages of local governments in cities of Phoenix and
interested in politics tend to be more encouraged to participate on citizens’ engagement and concluded that local governments mainly
online platforms. However, due to its convenient nature, low cost, and utilize social media for authoritative communication and continue to
easy accessibility the internet fosters engagement of even those in- take ‘speaking-from-power stance’. Hofmann, Beverungen, Räckers, and
dividuals who were previously disinterested in politics (Carlisle & Becker (2013) studied Facebook pages of local governments in Ger-
Patton, 2013; Loader & Mercea, 2011; Vissers & Stolle, 2014). People many and Cho and Park (2012) studied Twitter account of an agency in
on the internet, especially on social networks, gets exposed to political South Korea, both studies concluded that social media platforms were
information when someone in their network share it. The individual used for top-down information dissemination instead of encouraging bi-
might not have intended to view that information, but such uninten- directional communication. Similar results were reported by Agostino
tional exposure may also influence the individual and lead him/her to and Arnaboldi (2016) who conducted the study on Italian city admin-
political participation (Vissers & Stolle, 2014). Similarly, some scholars istrators’ Facebook pages and found that major purpose of using social

3
S. Arshad and S. Khurram Government Information Quarterly 37 (2020) 101486

media was information provision rather than fostering citizen partici- Transparency of processes and actions allows citizens to pinpoint any
pation. Tang and Lee (2013) investigated this relationship in Hong flaws and to suggest any improvements in the decision-making process
Kong and concluded that direct interaction with public officials or ac- before the government issues a final decision (Rebolledo et al., 2016).
tors on Facebook stimulates youngsters’ political participation. Like- One important aspect of internet-mediated transparency is that the
wise, Bonson et al. (2012) and Bertot, Jaeger, and Grimes (2012) have information provided should be timely, easily comprehendible and
suggested that government agencies can enhance citizen participation usable by the public (Grimmelikhuijsen & Meijer, 2012; Porumbescu,
and trust if they make efficient use of social media. 2015). Information itself cannot encourage citizens to engage in public
Most of the literature investigating relationship of government so- matters, rather it is the nature, usability and timeliness of that in-
cial media and citizen participation originates from developed countries formation which facilitates participation (Piotrowski & Liao, 2012).
while governments of developing countries remain unaware of the Internet platforms such as social media are expected to fulfill these
potential of this tool (Al-Aufi et al., 2017). Kuzma (2010) conducted a requirements specially in terms of reach, understandability, and time-
study comprising of 50 Asian governments and found that only 30% of liness of information.
countries adopted social media and even those countries were not using Social media platforms by their very definition possess capabilities
it for participatory purposes. Inactive and infrequent utilization of so- to facilitate interactive, open, instant, and direct communication. When
cial media for communication with citizens is also indicated by adopted by governments, it can bring about transformations in terms of
Abdelsalam, Reddick, Gamal, and Al-Shaar (2013) in their study of increased interactions with citizens and improved transparency leading
Egyptian government. Similarly, Btoush (2014) found minimal ex- to an improved culture of democratic participation (Bertot, Jaeger,
istence of government agencies on social media platforms in Jordon. In Munson, & Glaisyer, 2010). The citizens of today prefer to stay aware of
Pakistan, most of the research focuses on opportunities and hurdles the policy and community matters and the online channels such as
relating to adoption of e-governance as a whole (Ovais Ahmad et al., social media facilitate in this regard (Vissers & Stolle, 2014). Therefore,
2013; Rehman et al., 2012), though social media’s potential as a com- government can directly reach out to citizens through these platforms
municator is now being increasingly realized (Hussain, 2014). How- to raise the perceptions of transparency and to gain their confidence
ever, sufficient empirical evidence was not found in terms of social and trust (Song & Lee, 2015). Similarly, Jaeger and Bertot (2010)
media utilization by government agencies in Pakistan and its resulting mention in their study that one of the major objectives of adopting
relationship with citizens’ political participation. Therefore, this study social media by government entities is to improve the culture of
seeks to contribute to this gap in the body of literature. transparency. Further, Mergel (2013b) also mention that social media
Gelders (2005) suggests that the information disseminated by the channels are commonly used by government for three main reasons; to
government should be assessed by the citizens as complete, timely and get citizens’ opinions regarding improvements in policies, to seek ci-
trustworthy. The provided information is most useful and impactful if it tizen cooperation in solving issues, and to keep citizens updated re-
is reliable and readily accessible to the public whenever they need it garding government processes and decisions i.e. to enhance transpar-
(Jaeger & Bertot, 2010). According to Park, Kang, Rho, and Lee (2015), ency. As already discussed, the assessment of citizens about
the information disseminated by the government should have accuracy, authenticity, timeliness, completeness and accessibility of the in-
sufficiency, and diversity in terms of its content, as well as timeliness, formation disseminated through social media can lead to greater le-
and accessibility. Fulfillment of these requirements can lead to greater gitimacy of the government (Gelders, 2005). This happens when citi-
legitimacy of the government among its citizens and can stimulate the zens regularly get informed about the processes regarding policy-
citizens to participate in the policy-making procedures (Gelders, 2005). making rather than enforcement of its implementation on citizens
Therefore, the researchers posit that the quality information provided without their input or understanding, which paves way for an improved
by the government agency on social media can lead to citizens’ political channel of communication and develops perceptions of citizens about
participation given that the information is perceived by the citizens to the openness and transparent practices of the government (Gelders,
have fulfilled the aforementioned requirements. 2005; Morgeson, VanAmburg, & Mithas, 2011). Therefore, the re-
searchers posited that the government agency’s provision of quality
H1. Government agency’s provision of quality information on social
information on social media enhances citizens’ perception about its
media is positively related with citizens’ online political participation.
transparency.
H2. Government agency’s provision of quality information on social
3.2. Government agency’s provision of quality information on social media,
media is positively related with citizens’ perception of government
citizens’ perception about agency’s transparency, and their trust in the
transparency.
agency
Trust is a necessary requirement for smooth functioning of the
The primary objective of government transparency is to foster citi- overall system (Houston & Harding, 2013). Citizens find it easier to
zens’ understanding of internal workings of government entities comply with policies, rules, and regulations when they have greater
through disclosure of information regarding their activities and deci- trust in government entities (Im, Cho, Porumbescu, & Park, 2012; Park
sion-making processes (Porumbescu, 2015; Song & Lee, 2015). Ad- et al., 2015) On the other hand, government achieves greater legitimacy
vancements in ICTs has engendered a novel form of transparency which of their decisions from citizens (Houston & Harding, 2013; Tolbert &
is known as “internet-mediated transparency” (Grimmelikhuijsen & Mossberger, 2006). However, literature shows several evidences of
Welch, 2012; Porumbescu, 2017; Porumbescu & Im, 2015). It enables continuous decline in citizens’ trust in governments in many countries
government entities to reach wider audience in a timely and cost-ef- around the world (Denhardt & Denhardt, 2009; Gracia & Arino, 2015).
fective manner and it has become easier than ever for citizens to access It has been discussed by scholars that various reasons such as low
government information whenever they require (Porumbescu, 2017). economic outcomes, corruption, and scandals may have contributed
Governments at all levels are utilizing this medium to be more open towards this atmosphere of mistrust (Gracia & Arino, 2015; Yıldız &
regarding public matters so that citizens can get aware and educated Saylam, 2013). Without an appropriate level of trust, no public in-
about the processes leading towards particular decisions. Apart from itiatives or reforms by government can become successful as citizens’
awareness, increased perceptions of citizens regarding government support is required for their effective implementation (Gracia & Arino,
transparency also results in improved trust in government, and facil- 2015), and consequently the economy fails to prosper. Therefore, in the
itates citizens’ political participation. As suggested by Rebolledo, light of its paramount importance, it is significant to investigate and
Zamora Medina, and Rodríguez-Virgili (2016) transparency is the find out the level of citizens’ trust in a country and the ways in which it
foundation on which a participative democratic system stands. can be restored and improved.

4
S. Arshad and S. Khurram Government Information Quarterly 37 (2020) 101486

Song & Lee (2015) suggests that e-government platforms such as the relationship between agency’s provision of quality information on
social media enables citizens to engage with government entities and to social media and citizens’ trust in agency.
easily access up-to-date and relevant information which leads to de-
velopment of trust. They describe citizens’ trust which is developed
through government social media as ‘their attitude toward government 3.3. Citizens’ trust in the agency and online political participation
agencies or officials as shaped by their evaluations of the outcomes they
expect to occur from the use of social media in government’ (p. 438). As Citizens democratically elect political representatives by trusting
for the expected outcomes, social media is expected to bridge the gap them to become a source of raising unified voice of public and to fulfill
between citizens and government as it facilitates two-way interaction, their duties and responsibilities in a sincere manner (Grimmelikhuijsen
making citizens aware of the actions of the government and providing et al., 2013; Grimmelikhuijsen & Meijer, 2012; Porumbescu, 2016;
them a platform to voice their concerns. Consequently, this feeling of Porumbescu, 2017). While on one hand, trust ensures greater accep-
connectedness with government may result in enhanced perceptions tance and legitimacy of governmental decisions by citizens (Houston &
about government’s trustworthiness (Song & Lee, 2015). So, it was Harding, 2013), it also acts as a motivation for citizens to engage,
proposed that the provision of relevant and updated information by collaborate, and cooperate with government for effective and smooth
government agency on social media fosters citizens’ trust in their gov- functioning of the democratic system (Houston & Harding, 2013; Park
ernment. et al., 2015; Porumbescu, 2017). Therefore, when citizens trust gov-
ernment entities to work in the best interest of the society they are
H3. Government agency’s provision of quality information on social
better willing to participate since they know that their opinions will be
media is positively related with citizens’ trust in agency.
considered in policy decisions. Some of the scholars who have pre-
However, many scholars present the view that citizen trust is de- viously studied the influence of citizens’ trust in government entities on
veloped through e-government platforms such as social media by en- political participation inferred trust to be an important predictor of
hancing perceptions about transparency (Bertot, Jaeger, & Grimes, political participation (Hooghe & Marien, 2013; Huang, Ao, Lu, Ip, &
2010; Mergel, 2013b; Shim & Eom, 2008, 2009; Song & Lee, 2015), Kao, 2017; Lee & Schachter, 2018).
since one of the hallmarks of e-government services is its openness and In recent times, governments around the world have opened mul-
transparent nature (Criado et al., 2013; Mergel, 2013b). This view is tiple channels of citizen participation. E-government initiatives is the
based on the notion that disclosure of information reduces citizens’ striking example of such efforts which makes it easier than ever for
misconceptions regarding efforts and performance of their government citizens to interact with the government. However, research suggests
(Grimmelikhuijsen et al., 2013; Mettler, 2011) as it allows them to that adopting e-government platforms requires a certain level of trust
comprehend processes and reasons behind government decisions (Buell, on citizens’ part (Al-Khouri, 2013; Alzahrani, Al-Karaghouli, &
Porter, & Norton, 2018; Cook, Jacobs, & Kim, 2010; Porumbescu, Weerakkody, 2017; Khan, Rahim, & Maarop, 2018). According to Al-
2015), and to understand contribution of those decisions in public Khouri (2013) trust is of utmost importance in the promotion of citizen
welfare (Buell & Norton, 2011; Tolbert & Mossberger, 2006). Halachmi participation in e-government platforms. Similarly, Teo, Srivastava, and
and Greiling (2013) provides another argument in support of positive Jiang (2008) also suggest that existence of trust is central to e-partici-
influence of transparency on trust in government. They mention that pation. As mentioned by Keele (2007) in his study, ‘trust in government
transparency enables citizens to see work and efforts of government, will influence civic activity, since it may require some level of trust in
therefore citizens trust government to translate those efforts to practical government to participate in activities that engage political institutions’
results. (p. 244). Mahmood, Sohail, Mushtaq, and Rizvi (2014) conducted a
systematic review in which they identified the hindering factors of ci-
H4. Citizens’ perception of government agency’s transparency is
tizens’ political participation in Pakistan. Distrust in government was
positively related with their trust in agency.
found to be one of the factors inhibiting political participation, which
The easier access to government information facilitated by e-gov- means that citizens’ trust is required for political participation. On the
ernment platforms such as social media shapes citizens’ perceptions flip side, some of the scholars have also highlighted that mistrust in-
about government transparency which leads to an increase in their trust stead of trust leads to greater political participation (Goldfinch, Gauld,
in government (Bertot, Jaeger, Munson, & Glaisyer, 2010; Shim & Eom, & Herbison, 2009) or that trust itself is not related to citizen partici-
2009; Song & Lee, 2015). The regular updates provided by government pation (Parkins et al., 2017). Goldfinch et al. (2009) commented that
on social media platforms regarding utilization of public resources not ‘people who trust in government see no great reason to actively parti-
only develops perceptions of higher transparency, but it also builds cipate – they are happy to leave their representatives to deliver what is
citizens’ trust (Warren, Sulaiman, & Jaafar, 2014). Similarly, the find- best for them’ (p. 337). Mistrust stimulates political participation as
ings of the study conducted by Tolbert and Mossberger (2006) also citizens generally participate more to give a negative feedback or to
suggest that through relevant information dissemination on e-govern- complain than to appreciate or acknowledge the performance of the
ment websites, citizens’ get a clearer and more transparent view of government. This kind of behavior is known as “negativity bias” where
government’s actions taken to cater the needs and demands of the people tend to react more strongly to negative events than to positive or
public which results in an increase in the level of citizens’ trust in their neutral ones (Baumeister, Bratslavsky, Finkenauer, & Vohs, 2001; Rozin
government. Moreover, Porumbescu (2017) investigated two distinct & Royzman, 2001). Naranjo-Zolotov et al. (2019) collected data from
channels of government transparency i.e. social media and e-govern- Portuguese citizens and reported trust in government to be an insig-
ment websites, and their link with perceived government trustworthi- nificant predictor of intention to participate. Therefore, under the light
ness and found that citizens’ exposure to government’s social media of the competing claims found in the literature it is vital to investigate
platforms is positively related with perceived trustworthiness. There- this relationship. In this study it is posited that citizens having greater
fore, keeping in view the presented argument and the identified need trust in government are less likely to indulge in online political parti-
for further empirical investigation of this chain of associations between cipation.
government social media, transparency, and trust (Song & Lee, 2015),
H6. Citizens’ trust in government agency is inversely related with
transparency is proposed to be a mediator between the relationship of
online political participation.
government’s provision of quality information on social media and ci-
tizens’ trust in government. As discussed above, the presence of mistrust instead of trust sti-
mulates greater political participation by the citizens as they generally
H5. Citizens’ perception of government agency’s transparency mediates
participate more to complain than to appreciate the performance of the

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S. Arshad and S. Khurram Government Information Quarterly 37 (2020) 101486

government. Therefore, even though the government agency’s provi- providing quick and timely response to citizen queries (Al-Aufi et al.,
sion of quality information on social media encourages citizens to 2017; Mergel, 2013a).
participate but those who have greater trust in the agency are less likely
H8. Government agency’s provision of quality information on social
to participate as they feel content with the performance of the agency
media is positively related with citizens’ perception of government
and trust them to do what’s best for the society and therefore do not feel
responsiveness.
the need to raise their voice or concerns (Goldfinch et al., 2009). The
updates given by government entities on social media can be perceived Previous studies have demonstrated that citizens having greater
by citizens as either positive or negative which is based on the level of perception of government responsiveness will have greater intention to
trust citizens have on the government, and so citizens react in terms of participate as they consider their contribution to be more effective
political participation accordingly. Given that the citizens tend to give when they believe that their input and requests will impact policy de-
negative feedback more than the positive one, it is posited that trust in cisions and other political outcomes (Karp & Banducci, 2008; Tarrow,
the entity reduces their likelihood of participation especially of online 2011). Sjoberg, Mellon, and Peixoto (2017) and Van Zomeren, Postmes,
nature (Baumeister et al., 2001; Goldfinch et al., 2009; Rozin & and Spears (2008) report the similar findings that those citizens tend to
Royzman, 2001). participate more who are confident that the government would be re-
sponsive to them. However, De Moor (2015) found a negative effect of
H7. Citizens’ trust in government agency mediates the relationship
external output efficacy on act of contacting the politicians (perceived
between agency’s provision of quality information on social media and
government responsiveness is interchangeably termed as external effi-
online political participation.
cacy in the literature, also external output efficacy means adopting ci-
tizens opinions in policy decisions). He explained that citizens might
3.4. Government agency’s provision of quality information on social media, find less urgency or necessity to interfere with the workings of the
citizens’ perception about agency’s responsiveness, and online political government when they feel satisfied with the government’s ability to
participation address the problems of the society. A satisfied citizen might have
greater perception about government’s responsiveness but does not feel
The elected representatives are supposed to be responsive to the the need to participate politically online to notify the issues or to cor-
needs, demands and opinions of the citizens to retain voters’ trust and rect the actions of the government (Almond & Verba, 1963). Also, Gil de
to remain in power in the future as well (Besley & Burgess, 2001; Hobolt Zúñiga, Diehl, and Ardévol-Abreu (2017) found no evidence of the ef-
& Klemmensen, 2006). Esaiasson, Gilljam, and Persson (2016) identi- fect of external efficacy on political participation. Therefore, the re-
fied three forms of responsiveness measures; listening (to get informed searchers proposed perceived government responsiveness to be in-
and learn about citizens’ opinions, requests, and complaints), ex- versely related with online political participation.
plaining (to reasonably justify actions leading to certain policy choices),
H9. Citizens’ perception of government agency’s responsiveness is
and adapting (to modify policies to incorporate the opinion of ma-
inversely related with online political participation.
jority). These measures are particularly helpful in gaining acceptance of
undesirable policy decisions. Listening and explaining provides sa- Based on the views of Almond and Verba (1963) and the findings of
tisfaction to citizens that their opinions were communicated and noted Gil de Zúñiga et al. (2017) it is proposed that even though social media
during policy formulation process and since adaptation occurs by aids government entities to be more responsive to citizens’ needs and
adopting the opinion of majority, no need for protest remains. demands (Al-Aufi et al., 2017), but those having heightened percep-
Perceived government responsiveness is the belief of citizens that tions about the government entities’ responsiveness might refrain from
government would be responsive to their opinions, complaints and re- participation as they believe that the prevailing issues are being taken
quests if they communicated them. The scholars of political science care of and there is no urgency or need of their involvement and par-
commonly term perceived government responsiveness as external po- ticipation.
litical efficacy. Rumbul (2016) refers to external efficacy as ‘the extent
H10. Citizens’ perception of government agency’s responsiveness
to which citizens believe governments and authoritative institutions
mediates the relationship between agency’s provision of quality
will be responsive to citizen demands or participation’ (p. 34). De Moor
information on social media and online political participation.
(2015) distinguishes between two distinct but essential elements of
perceived external efficacy; external input and output efficacy. External
input efficacy is the perception about government’s willingness to 4. Research methods
consider and adopt citizens’ opinions, while external output efficacy
refers to the perception about governments’ ability to adopt citizens’ This section outlines the research methods used in the study in-
opinions in decision-making process. While an individual believes that cluding details regarding the sampling and data collection procedures,
a government entity is willing to listen and adopt citizens’ views, he/ the measures used for data collection, and the analysis techniques
she might be skeptical about its ability to translate those views into employed for obtaining the results.
policy outcomes.
Internet is becoming a major source for enhancement of perceived 4.1. Sampling and data collection
external efficacy (Pinkleton, Austin, Zhou, Willoughby, & Reiser, 2012).
E-government channels which paves citizen-government communica- The conceptual model was empirically tested by selecting a single
tion paths are anticipated to antidote the negative perception of ex- case study of an agency i.e. Punjab Food Authority by employing
ternal efficacy (Tolbert & Mossberger, 2006) by enabling the govern- quantitative survey design which is considered appropriate to obtain
ment to be responsive to needs and wants of citizens (Gauld, Gray, & data about people’s opinions, behaviors and attitudes regarding a par-
McComb, 2009). Zavattaro and Sementelli (2015) suggest that mere ticular subject without any manipulation, intervention, or bias of the
presence of government entities online portray them as available and researcher (Kelley, Clark, Brown, & Sitzia, 2003). The data was col-
responsive. On the other hand, Dekker and Bekkers (2015) states that lected by conducting a survey from the followers of official Facebook
policymakers need to be active to be responsive on the online mediums. page and Twitter account of Punjab Food Authority (PFA) which is a
Social media is emerging as an effective tool to enhance responsiveness. food standards agency in Pakistan. The social media platforms of
As Panagiotopoulos, Barnett, and Brooks (2013) states in their study Punjab Food Authority are primarily used for dissemination of regula-
that social media enables citizens to ‘access, share and comment on tions, alerts and news regarding food and hygiene related public
government information’ (p. 310), and aids government in reaching and awareness, to showcase their functions and services, and interaction

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S. Arshad and S. Khurram Government Information Quarterly 37 (2020) 101486

with public about food related matters. Their aim, through sharing the Table 1
content on social media, is to educate the citizens about the quality of Demographic profile of respondents
food and its health benefits, what constitutes rotten or bad food, and Characteristic Frequency Percent (%)
how to report/complain if an eatery is serving substandard food or
when a provider of an edible item is providing a substandard item. PFA Gender Male 288 74.4%
Female 99 25.6%
engages in two-way information dissemination with its followers/citi-
Age (years) 18-21 41 10.6%
zens as not only complains are reported by its followers/citizens on 22-25 113 29.2%
social media platforms but progress and feedback to complainants 26-29 86 22.2%
about outcome of their complains is also openly and actively provided 30-33 67 17.3%
by PFA on social platforms. Also, it provides additional contact in- 34-37 28 7.2%
Above 37 52 13.4%
formation such as the link to the official website, email address, official
Education Level Highschool 101 26.1%
helpline, and office address. Focus on one agency puts constraints to Graduation (Bachelors) 149 38.5%
generalizability of findings to other agencies. However, future studies Post-Graduation (Masters/ 134 34.6%
can replicate the findings in other contexts as well. The case of PFA was MPhil)
PhD. 3 0.8%
selected based on its higher activity than most agencies found on social
Employment Status Student 98 25.3%
media which makes it an extreme case as per the classification of Unemployed 72 18.6%
Flyvbjerg (2006) meaning that it was found to be especially active and Employed/ Self-employed 207 53.5%
responsive in terms of its social media usage than most other similar Retired 10 2.6%
agencies in Pakistan. Approaching the followers of PFA was considered N= 387

appropriate as they are in direct exposure of the content posted by


agency on social media and being the internet users, they are likely to
inquired if they have confidence in the agency and the content it pro-
indulge in online forms of political participation as well. Only Facebook
vides on social media. Perceived responsiveness of the agency was
and Twitter were selected out of all the social media platforms as these
measured by adapting six-item scale used by Al-Aufi et al. (2017) in
two are most commonly and frequently used by both citizens and
which respondents were asked negatively worded questions including
government agencies in Pakistan. As of April 04, 2019, the total number
agency’s ability to handle and respond to inquiries and complains on
of followers of PFA’s Facebook page and Twitter account was 318,454
social media. Citizens’ online political participation was measured by
which constitutes the population frame. The social media marketing
adapting eleven-items instrument used by Alathur, Vigneswara
team of PFA collected the data on behalf of the researchers due to the
Ilavarasan, and Gupta (2014) and an additional item from tool used by
limitations concerning access to the list of followers. A sample size of
Vissers and Stolle (2014) where respondents were asked if they have
384 responses was needed to achieve sufficient power to make statis-
written blogs, commented on discussion forums, signed an online pe-
tical inferences. The team contacted their followers at random till the
tition, emailed representatives, used social media for political partici-
required sample size was achieved. During the period of four months
pation, have provided online feedback to government, or contacted a
(from April to August 2019), the team sent the link of online survey
government official or a politician via internet.
randomly to about 500 followers out of which 388 responded (77.6%
response rate). To ensure that no biasness was introduced in the process
of data collection, the PFA team was forwarded a neutral written 4.3. Analysis technique
message drafted by the researchers to be sent to the followers. The exact
content of the message was “Please fill out the following questionnaire. To evaluate the research model structural equation modeling (SEM)
Keeping the Facebook page/Twitter account of PFA in mind, indicate was employed. To assess the validity of the measured constructs, con-
your level of agreement or disagreement with the following statements vergent and discriminant validity tests were performed through con-
by selecting one of the options. The information provided will be used firmatory factor analysis (CFA) in accordance with the suggestions of
for research purposes only and the confidentiality of the respondents Straub (1989) to further validate the adapted instruments. The reason
will be ensured. Please provide authentic response, your opinions are for employing SEM was that the research model of this study contained
valuable to us” The survey was conducted online as it was impossible to many complex causal relationships occurring at more than one layer i.e.
personally reach followers and hand them the questionnaire for filling the dependent variable becomes independent one in the next stage.
due to their geographical dispersion. To avoid the chance of any SEM is efficient in this regard as it allows to test all the complicated
missing values, all the questions in the online form were marked as relationships in the path analysis in a single run.
required which does not allow the respondent to submit the response Covariance-based SEM (CB-SEM) was used as it is suggested for
until all the questions have been answered. After screening the data and theory testing and confirmation; to test hypotheses which are derived
removing a significant outlier, 387 responses were taken up for ana- from existing literature (Hair Jr, Babin, & Krey, 2017; Reinartz,
lysis. Table 1 shows the demographic characteristics of the respondents Haenlein, & Henseler, 2009). It is better suited for this study than other
in final sample. SEM techniques such as Partial Least Square (PLS), which is a variance-
based SEM which is more appropriate for exploratory studies in which
4.2. Measures the aim is to make predictions and establish theories rather than testing
the existing ones (Reinartz et al., 2009).
The questionnaire consisting of 33 items was used to collect re- An assumption of using Maximum Likelihood Estimation (MLE)
sponses, the details of which can be found in Appendix A. All items are technique in SEM is the existence of multivariate normality (Gao,
measured with a 5-point Likert scale. Government agency’s provision of Mokhtarian, & Johnston, 2008; Weston & Gore Jr, 2006). While mul-
quality information on social media was measured by adapting a seven- tivariate normality is desirable it is often difficult to achieve as is the
item tool used by Park et al. (2015) which asked the respondents case in this study. However, several researchers suggest that MLE is
whether the agency provides sufficient, accurate, diverse and timely considered to be more efficient and robust than other estimation
information. Perceived transparency of agency was measured by techniques even in case of multivariate nonnormality (Bollen, 1989;
adapting a four-item scale used by Al-Aufi et al. (2017) in which re- Diamantopoulos, 1994; Olsson, Foss, & Breivik, 2004; Olsson, Foss,
spondents were asked whether the agency was providing clear and Troye, & Howell, 2000; Reinartz et al., 2009; Savalei, 2008). The de-
transparent information. Trust in agency was measured by adapting cision to use MLE in this study is based on Hair, Black, Babin, and
four-item tool used by Park et al. (2015) where respondents were Anderson (2014) suggestion of using a large sample to avoid the

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S. Arshad and S. Khurram Government Information Quarterly 37 (2020) 101486

problems associated with estimations made from multivariate non- than their correlations, and thus the discriminant validity for those
normal data (Hair, Black, Babin, & Anderson, 2010; Wang, Fan, & three constructs was established. The square root of AVE of government
Wilson, 1996). They recommended a sample size ranging from 100 to agency’s provision of quality information on social media (0.749) is
400 for making sound estimations. Since the sample size in this study is lower than its correlation with trust in agency (0.809), and similarly the
large (387), it fulfills the requirement. square root of AVE of perceived transparency (0.742) is lower than its
correlation with trust in agency (0.788). Secondly, another method was
5. Results used for the two problematic cases in which constrained and un-
constrained models were compared to check whether the constructs
This section provides the results of the study including the details were distinct or not. The χ2 difference test was conducted on one pair of
regarding the measurement model, the structural model, and hypoth- constructs at a time. The constrained and unconstrained models of both
esis testing. government agency’s provision of quality information on social media
with trust in agency, and perceived transparency and trust in agency
were compared and in both cases the χ2 difference test turned out to be
5.1. Measurement model
significant which proves their distinction (see Table 4). Thirdly, another
rigorous model comparison test of discriminant validity was conducted
In this study a two-step approach suggested by Anderson and
in which a three-factor model was formulated where all items were
Gerbing (1988) and Hair et al. (2014) was used to evaluate the pro-
allowed to load on their respective constructs, then other two models
posed relationships where the fit and validity of the measurement
were formulated where items of two constructs were merged together
model were assessed first and then the structural relationships were
to load on a single factor while letting the items of the third construct to
tested. The first step in CFA is to look for any items having poor
load on itself. Lastly, a one-factor model was formulated in which the
loadings. To improve the measurement model fit, the 11 items that
items of all three constructs were loaded on a single factor. When
showed poor factor loadings (<0.6) with their latent constructs were
compared, the three-factor model performed better than all alternative
identified and eliminated. To further improve the model fit the mod-
models having the fit indices within the acceptable ranges and sig-
ification indices were checked and the error terms which showed large
nificant χ2 difference test (see Table 5). Therefore, it was proved that
modification index for covariance were covaried. After achieving model
the three constructs are distinct and have discriminant validity.
fit, convergent and discriminant validity of the constructs were as-
The fit indices for the measurement model indicated that the model
sessed. The convergent validity was assessed by evaluating composite
fitted well with the data. Although χ2 test was significant, it was not
reliability (CR) for all constructs which were higher than the suggested
considered since it is sensitive to large sample size (Gefen, Straub, &
threshold value of 0.70 (Byrne, 2001; Hair, Black, Babin, Anderson, &
Boudreau, 2000; Hair Jr, Matthews, Matthews, & Sarstedt, 2017; Lei &
Tatham, 2006) and average variance extracted (AVE) was higher than
Wu, 2007). The value of normed χ2 (χ2/df) was 1.854 which was less
0.5 for all constructs except for online political participation (AVE =
than the threshold value (χ2/df < 3). Additionally, the goodness-of-fit
0.44). Fornell and Larcker (1981) suggests that if a construct has AVE
index (GFI = 0.926) and Tucker-Lewis Index (TLI = 0.952) were above
value less than 0.5 but the value of CR of the same construct is greater
the acceptable value of 0.90 (Hair et al., 2006; Hooper, Coughlan, &
than 0.6 then the convergent validity of the construct is considered
Mullen, 2008) and Comparative Fit Index (CFI = 0.959) was above the
acceptable (See Table 2).
acceptable value of 0.94 (Hair Jr, Babin, & Krey, 2017). Standardized
To determine discriminant validity three methods were employed.
Root Mean Square Residual (SRMR = .045) and Root Mean Square
First, the Fornell and Larcker’s (1981) method was used in which the
Error of Approximation (RMSEA = .047) were below the suggested
square root of AVE of all constructs were compared with their corre-
values of 0.05 and 0.08 respectively (Hair et al., 2006; Hooper et al.,
lation with other constructs (see Table 3). The results revealed that
2008) which demonstrated a perfect fit.
three out of five constructs exhibit the square root of AVE to be higher

Table 2
5.2. Structural model
Measurement model evaluation
Variable Indicator Factor α CR AVE The next step is to validate and assess the theorized structural re-
loading
lationships among constructs. The fit indices of the structural model
Government agency’s provision of GPQI1 .816 .848 0.864 0.561 were evaluated, and all relevant indices were within the suggested
quality information on social GPQI2 .839 ranges (χ2 = 367.102, df = 199, p = .000, normed χ2 = 1.845, GFI =
media GPQI3 .721 .925, CFI = .959, TLI = .952, SRMR = .046, and RMSEA = .047)
GPQI4 .670
except for χ2 which was significant, however it has been discussed
GPQI7 .682
Perceived government PGT1 .725 .790 0.786 0.551 above that since the χ2 statistic is sensitive to sample size it will not be
transparency PGT2 .750 considered. So, the validity of the structural model was proved. To
PGT3 .751 minimize the complexity of the structural model consisting of latent as
Perceived government PGR2 .709 .874 0.876 0.587 well as observed variables, the factor scores of the latent structural
responsiveness PGR3 .842
PGR4 .828
model were imputed for path analysis in order to test the hypotheses.
PGR5 .746 The fit indices for path model were all within the suggested ranges (χ2
PGR6 .695 = 5.001, df = 3, p = .172, normed χ2 = 1.667, GFI = .995, CFI =
Trust in government agency TGA1 .804 .832 0.851 0.656 .998, TLI = .995, SRMR = .015, and RMSEA = .042), which shows
TGA2 .881
perfect fit. It can be noted that the χ2 has dropped considerably with
TGA3 .739
Online political participation PP2 .620 .879 0.824 0.439 the reduced complexity of the model.
PP3 .602 Before proceeding to hypothesis testing the multicollinearity be-
PP4 .750 tween predictor variables was tested (Hair et al., 2010; Hair et al.,
PP6 .666 2017). Table 6 exhibits no indication of multicollinearity as for each
PP10 .636
PP11 .692
predictor the Variable Inflation Factor (VIF) was fairly below the
threshold value of 5 with corresponding value of tolerance level greater
Cutoff values for factor loadings, Cronbach’s Alpha (α), CR, and AVE are 0.6, than the threshold value of 0.20 (Hair et al., 2010).
0.7, 0.7, and 0.5 respectively.

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S. Arshad and S. Khurram Government Information Quarterly 37 (2020) 101486

Table 3
Discriminant validity (Fornell & Larcker’s method)
Variables 1 2 3 4 5

1. Government agency’s provision of quality information on social media 0.749


2. Trust in government agency 0.809 0.810
3. Perceived government transparency 0.727 0.788 0.742
4. Perceived government responsiveness 0.193 0.186 0.097 0.766
5. Online political participation 0.258 0.177 0.266 -0.264 0.663

Note: The square roots of AVEs of the constructs are shown in bold in diagonal. The off-diagonal values are correlations between constructs. All correlations are
significant at p < 0.01.

Table 4 5.3. Descriptive statistics


Comparison of constrained and unconstrained models
Model Constrained Unconstrained ∆χ2
Table 7 provides the descriptive statistics for all the variables in the
(df = 1) study. Correlation between any two variables is not too high (> 0.80)
CFI TLI χ2 (df) CFI TLI χ2(df) to cause the multicollinearity issue (Berry, Feldman, & Stanley
Feldman, 1985). The mean of government agency’s provision of quality
GPQI with .911 .875 165.445 (20) .982 .973 48.605 (19) 116.84*
TGA
information on social media is fairly high (Mean = 4.008) which in-
PGT with .912 .853 103.157 (9) .979 .960 30.896 (8) 72.261* dicates a higher perception of followers regarding the quality of in-
TGA formation provided through social media by PFA. The mean of per-
ceived transparency (Mean = 4.085) and trust in agency (Mean =
Note: *p = 0.00. GPQI = Government agency’s provision of quality information 3.949) is on the high side which shows that followers of PFA have
on social media; TGA = trust in government agency; PGT = perceived gov-
higher perceptions about agency’s transparency and have greater trust
ernment transparency.
in agency’s services. The mean of perceived responsiveness of agency
falls in middle (Mean = 3.171) which shows moderate perception of
Table 5
agency’s responsiveness. The overall level of citizens’ online political
Model comparison test
participation is low (Mean = 2.318) which indicates that there is a
Model χ2 (df) ∆χ2 GFI CFI TLI RMSEA need to encourage citizens to participate politically online.
1. Three-Factor Model 104.947 (41) - .955 .971 .962 .064
2. Two-Factor Model A 229.082 (43) 124.135* .891 .917 .893 .106 5.4. Hypotheses testing
3. Two-Factor Model B 177.633 (43) 72.686* .922 .940 .923 .090
4. One-Factor Model 308.271 (44) 203.329* .860 .882 .852 .125
Table 8 provides the summary of the hypothesized direct and in-
2
Note: *p = 0.00. The ∆χ is calculated in relation to model 1. Model 2 merges
direct relationships. For mediation analysis this study employs the
government agency’s provision of quality information on social media and trust modern approach of estimating the indirect paths i.e. by calculating
in government agency, Model 3 merges perceived government transparency product of path coefficients and make inferences based on the con-
and trust in government agency, and Model 4 merges all three (government fidence limits generated by bias-corrected bootstrapping with 95%
agency’s provision of quality information on social media, perceived govern- confidence interval (BCCI) using 2000 bootstrapped samples (Hayes,
ment transparency and trust in government agency). 2017; Hayes, Preacher, & Myers, 2011; Tofighi & Kelley, 2019).
Table 8 shows that the significant and positive relationship of
Table 6 government agency’s provision of quality information on social media
Multicollinearity test with citizens’ online political participation support H1 of the study (β =
Variables Tolerance VIF .535, p = .000). The study also confirms a positive relationship of
agency’s provision of quality information on social media with per-
1. Government agency’s provision of quality information .462 2.163 ceived transparency (H2) (β = .823, p = .000), with trust in agency
on social media
(H3) (β = .490, p = .000), and perceived responsiveness of agency (H4)
2. Trust in government agency .451 2.215
3. Perceived government transparency .399 2.505
(β = .216, p = .000). The results of indirect effects presented in Table 8
4. Perceived government responsiveness .974 1.026 show that agency’s provision of quality information on social media
indirectly influence trust in agency through its effect on perceived
Note: Dependent Variable: citizens’ online political participation. government transparency (ab = 0.459, BCCI = 0.376 to 0.556). Given

Table 7
Descriptive statistics.
Variables 1 2 3 4 5

1. Government agency’s provision of quality information on social media 1


2. Trust in government agency .651⁎⁎⁎ 1
3. Perceived government transparency .698⁎⁎⁎ .707⁎⁎⁎ 1
4. Perceived government responsiveness .134⁎⁎ .097 .153⁎⁎ 1
5. Online political participation .173⁎⁎ .198⁎⁎ .147⁎⁎ -.270⁎⁎⁎ 1
Mean 4.008 3.949 4.085 3.171 2.318
SD 0.652 0.710 0.701 0.911 0.832

N = 387. *** p < .001, ** p < 0.01.

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S. Arshad and S. Khurram Government Information Quarterly 37 (2020) 101486

Table 8
Summary of findings
Direct effects

Relationship Unstandardized SE t standardized p Status


path Path
estimates (B) estimate (β)

H1: GPQI → PP .690 .121 5.685 .535 .000 Supported


H2: GPQI → PGT .962 .034 28.441 .823 .000 Supported
H3: GPQI → TGA .576 .041 13.943 .490 .000 Supported
H4: PGT → TGA .476 .035 13.484 .474 .000 Supported
H6: TGA → PP -.194 .103 -1.897 -.178 .058 Unsupported
H8: GPQI → PGR .340 .078 4.350 .216 .000 Supported
H9: PGR → PP -.312 .037 -8.356 -.381 .000 Supported

Indirect effects

Relationship Indirect effect estimates (ab) 95% BCCI p Status

Lower limit Upper limit

H5: GPQI → PGT → TGA .459 .376 .556 .001 Supported


H7: GPQI → TGA → PP -.112 -.230 -.015 .018 Supported
H10: GPQI → PGR → PP -.106 -.173 -.056 .001 Supported

Note: SE = Standard error; t = Critical ratio. Cutoff values: p < 0.05, t > ±1.96. GPQI = government agency’s provision of quality information on social media;
TGA = trust in government agency; PGT = perceived government transparency; PGR = perceived government responsiveness; PP = online political participation.

that there is also evidence of the direct effect of agency’s provision of social media with citizens’ online political participation directly and
quality information on social media on trust in agency (c’ = 0.490, p = also through the underlying mechanisms of perceived transparency,
.000) it is inferred that perceived government transparency partially trust in agency and perceived government responsiveness with focus on
mediates the relationship between the two which supports H5 of the a specific agency i.e. Punjab Food Authority (PFA). The aim of the study
study. The results also report the positive relationship of perceived was two-fold; first, to assess the direct relationships among the vari-
transparency and trust in agency (H6) (β = .474, p = .000). Further, ables to determine a path from independent to dependent variable, and
agency’s provision of quality information on social media indirectly secondly to find out the indirect relationships to determine the me-
influence citizens’ online political participation through its effect on chanisms governing the direct relationships. As mentioned in Table 1,
trust in agency (ab = -0.112, BCCI= -0.230 to -0.015). There is evi- most of the sample of this study (74.4%) were males, however, the
dence of direct effect of agency’s provision of quality information on existence of this skewness is in line with what has been previously re-
social media on citizens’ online political participation (c’ = 0.535, p = ported in the literature. Studies have reported that in developing
.000) which indicates a partial mediation of trust in agency in re- countries like Pakistan, men generally use internet including social
lationship between the two which supports H7 of the study. The med- media platforms more frequently than women (Ahmad, Rafiq, &
iation effect is negative which means that total effect (c’ + ab = 0.578) Ahmad, 2018; Jeffery, Oberlander, MacDonald, & Bhatti, 2016). Con-
is smaller than direct effect (c’ = 0.690) i.e. intervention of mediating trary to this, in developed countries such as USA, women are found to
variable (trust in agency) has suppression effect on the relationship. be more frequent users of social media (Pew Research Center, 2017).
Contrary to expectation, the results show that trust in agency is not However, it has also been observed that generally women tend not to
significantly related with citizens’ online political participation which express their views online on political or social issues and use the in-
fails to support H8 of the study (β = -.178, p = .058). Further, a ne- ternet mainly for communication or entertainment purposes (Ahmad
gative and statistically significant relationship exists between perceived et al., 2018; Vicente & Novo, 2014). This might explain a relatively
responsiveness of agency and citizens’ online political participation small number of female participants of the study who were the fol-
which support H9 of the study (β = -.381, p = .000). Lastly, agency’s lowers of a government agency essentially having a political or social
provision of quality information on social media indirectly influence context attracting more attention of men than women. Table 1 also
citizens’ online political participation through its effect on perceived reveal that more than 50% of the sample of the study had individuals
government responsiveness (ab = -0.106, BCCI = -0.173 to -0.056). ranging from 22 to 29 years of age which is consistent with the findings
There is evidence of direct effect of agency’s provision of quality in- of the previous studies that the most frequent users of social media
formation on social media on citizens’ online political participation (c’ worldwide and in Pakistan are youngsters (Jeffery et al., 2016; Vissers
= 0.535, p = .000) which is greater than total effect (c’ + ab = 0.58). & Stolle, 2014), ranging from 18 to 35 years of age (Wearesocial, 2018).
This indicates an existence of a partial mediation with suppression ef-
fect of perceived government responsiveness in relationship between
6.1. Theoretical implications
the two (H10). Fig. 2 illustrates the path diagram along with standar-
dized path coefficients.
Pakistan is a country where the concept and use of e-government
channels such as social media is still at its initial stages and as it is
6. Discussion getting incorporated in the country there is an increasing demand to
investigate the innovative ways in which these tools can be adequately
This section discusses the findings of the study in terms of its the- utilized by government (Memon et al., 2015). This study contributes to
oretical and practical implications. Further the limitations of the study bring awareness about the inherent benefits of their implementation.
and the recommendations for future studies are also provided. Moreover, this study is one of its kind in the context of Pakistan since no
The main objective of the study was to empirically investigate the empirical evidence was found regarding the usage of social media by
relationship of government agency’s provision of quality information on government agencies in Pakistan and its resulting influence on citizens’

10
S. Arshad and S. Khurram Government Information Quarterly 37 (2020) 101486

Perceived
Transparency
0.82*** 0.47***
Government
Agency’s Citizens’
Provision of 0.49*** - 0.18 Online Political
Trust in
Quality Participation
Agency
Information on R2 = 23%
Social Media
0.22***
- 0.38***
Perceived
Responsiveness

0.54***

Fig. 2. The structural model


⁎⁎⁎
p < 0.01. Solid lines represent significant paths. Dotted lines represent insignificant path.

online political participation. Also, to the best of the researchers’ government entities makes them believe that those entities are already
knowledge, the comprehensive model tested in this study has not been working in the best interest of society therefore they see no point of
previously developed in the developing country context, particularly in participation (Goldfinch et al., 2009). As already mentioned, this belief
Pakistan. The findings show that agency’s provision of quality in- is based on negativity bias which means that citizens do not speak up
formation on social media is a significantly positive predictor of their unless they have something to complain about (Rozin & Royzman,
followers’ online political participation. This finding is consistent with 2001). Also, negative effect of perceived responsiveness on online po-
the existing studies regarding the relationship between these two con- litical participation is reported which matches with the suggestion of De
structs in different countries (Bertot et al., 2012; Bonson et al., 2012; Moor (2015) that citizens do not find it urgent to report any issues to
Tang & Lee, 2013). Other agencies can also take note of PFA’s example government entities when they have greater perceptions regarding their
and realize that their active presence and provision of quality in- responsiveness, believing that the issues must already be taken care of
formation along with proper social media strategy (Al-Aufi et al., 2017; (Almond & Verba, 1963). The above discussion also explains the sup-
Mergel, 2013a) such as pull or networking strategy (Mergel, 2013a), pression effect of trust in agency and perceived responsiveness on re-
might encourage many more citizens to become politically participative lationship of provision of quality information by government agency on
online and/or offline, thus giving rise to an engaged community in social media and citizens’ online political participation and shows that
Pakistan. even though PFA’s provision of updated and relevant information en-
Additionally, the relationships of transparency and trust as well as courages citizens to participate but those with greater trust in agency or
perceived government responsiveness and citizens’ online political greater perceptions about responsiveness tend not to participate as they
participation are also understudied in the context of Pakistan. trust them to do what’s best for the society and believe that the agency
Therefore, this study attempts to contribute to these gaps to the body of is already aware about prevailing issues and must be already re-
knowledge. Findings indicate that PFA’s provision of quality informa- sponding to such concerns in best possible manner (Almond & Verba,
tion on social media resulted in an increased perception of citizens 1963), therefore they do not find it necessary to raise their voice or
regarding transparency of agency and enhancement of their trust in concerns (Goldfinch et al., 2009). An overview of the study including
agency. These findings are in line with evidence found in literature that findings can be seen in the table in Appendix B.
use of ICTs, part of which is social media, facilitate greater transparency
due to its open and interactive nature (Bonson et al., 2012; Margetts,
2011; Mergel, 2013a; Song & Lee, 2015) and which ultimately leads to 6.2. Practical implications
development of citizens trust (Park et al., 2015). Information disclosure
by government entities reduces misconceptions of citizens by allowing A number of practical implications can be derived from the findings
them to understand reasoning behind decisions and to examine work- of this study which can be implemented not only by PFA but other
ings of government entities, thus developing their trust government agencies as well. PFA and other agencies can take ad-
(Grimmelikhuijsen et al., 2013; Halachmi & Greiling, 2013; Buell et al., vantage from findings of this study by realizing that their active usage
2018). Like PFA, other government entities should benefit from this of and provision of quality information on social media yields many
empirical evidence and take action to implement proper social media positive outcomes such as enhanced perception of transparency and
strategies to rectify the situation of mistrust among citizens of Pakistan. responsiveness as well as increased trust of their followers in func-
The results provide evidence that PFA’s provision of quality in- tioning of the agency. However, the level of online political participa-
formation on social media significantly enhances perception of their tion among followers/citizens is still very low. So, agencies like PFA
followers regarding agency’s responsiveness. A number of studies sup- should take steps to encourage their followers to participate more and
port the findings of this study (Kenski & Stroud, 2006; Pinkleton et al., to give their views and opinions. This can be done by implementing
2012; Usluel, 2007; Zavattaro & Sementelli, 2015). Social media pro- proper social media strategies e.g. pull or networking strategy, where
vide a two-way communication channel as it enables citizens to view citizens could be encouraged to provide input and they can be assured
the relevant content produced by the government entities and to con- that their input will actually influence policy decisions made by the
nect with government which ultimately enhances citizens perceptions agency.
about government responsiveness. The results also report that there is Moreover, the case of PFA can be taken as a specimen by other
no effect of trust in agency on citizens’ political participation which is in government agencies in Pakistan and other developing countries which
line with the findings of Parkins et al. (2017) who suggested that trust are still not effectively utilizing social media to reach citizens. The case
has no direct effect on citizen participation. Citizens’ trust in of PFA is an extreme case which means that the state of social media
usage in this agency is especially better making it a good example for

11
S. Arshad and S. Khurram Government Information Quarterly 37 (2020) 101486

other similar agencies (Flyvbjerg, 2006). Social media is a powerful scales already existing in previous research in English language.
tool, increasingly gaining popularity and power with time. Therefore, However, to facilitate understanding of participants who had problems
the government agencies in developing countries should realize its in comprehending English language of questionnaire, it was translated
importance and take note of benefits produced by efficient usage of in Urdu language as well which might have caused slight deviation
social media, the evidence of which is provided by this study. They can from original meaning.
obtain input from citizens to get notified about prevailing issues and
concerns, and to rectify their functionalities accordingly. If all gov- 7. Conclusion
ernment agencies in developing countries adopt efficient usage of social
media, it has power to restore the lost trust among citizens and with This section provides a conclusion of the study by briefly discussing
transparency that it provides, social media can aid in building a re- the introduction and aim of the study, the methodology used, the
lationship of trust and understanding between government and citizens findings, and the contribution of the study.
which can ultimately lead to improvements in the workings of agencies, Social media platforms have caught attention of many governments
and give rise to a culture of more political involvement on part of the around the world due to their notable features such as cost-efficient
citizens. communication, broad reach, and an active presence of its large
Lastly and most importantly, given the variety of benefits men- number of users. While many developed countries have realized the
tioned above and various others found in literature regarding the usage strategic importance of this tool to establish improved government-ci-
of e-government channels such as social media, governments of de- tizen relationship and to encourage citizen participation, the devel-
veloping countries should make sure that proper IT infrastructure is oping countries still remain behind. This study aimed to investigate the
developed in all parts of country so that those citizens who still lack role of provision of quality information on social media by a govern-
proper internet facilities in their areas can also become a part of online ment agency in Pakistan (i.e. Punjab Food Authority) in boosting citi-
community. This way, governments will be able to extend their reach zens’ online political participation by adopting a quantitative survey
towards citizens from all over the country and it will enable more and design and conducting a survey of 388 followers of official Facebook
more citizens to have access to e-government channels and to have page and Twitter account of PFA. The study employed structural
opportunity to make their voices heard. equation modeling technique for empirical validation and path esti-
mation. The results show a positive influence of agency’s provision of
6.3. Limitations and future directions quality information on social media on their followers’ online political
participation which means that as followers get updated and aware of
Some of the limitations of the present study and the possible di- activities of agency, their likelihood to participate politically increases.
rections for the future researchers are as follows. The sample of this The results also show that the more the agency provides updated and
study was limited to one agency, the opinion of social media followers relevant information openly on social media, the more the followers
of other agencies was not taken which puts limitation to general- believe that agency is ensuring transparent practices. Likewise, the
izability of findings. Future studies can investigate views of followers of more active and present the agency is on social media platforms, the
other agencies to find out their position of social media usage and inter- more responsive they appear to their followers. Additionally, active
agency comparisons can be made to find out which agency is per- provision of quality information by agency on social media also de-
forming well in this regard and why. The future studies can also take velops trust among their followers. Further, the results revealed that it
opinion of citizens who follow social media accounts of multiple enti- is the perception of transparency that agency’s information dis-
ties to get an overall view of social media usage by government entities semination generates which leads to development of citizens’ trust in
in developing countries and its resulting influence on participatory agency. This finding is noteworthy given the rising problem of citizens’
behavior of citizens, or opinion of non-users of social media accounts of mistrust in government institutions all over the world from the past few
government entities can also be taken to make comparisons between years (Denhardt & Denhardt, 2009; Gracia & Arino, 2015). Government
users and non-users in terms of their political participation. entities should take note that their availability and presence on social
The scale adapted for measuring citizens’ online political partici- media platforms, which are increasingly being used by citizens, can
pation in this study does not differentiate between positive and nega- alleviate this issue.
tive aspects. The future researchers are recommended to use a different Further, it was found that the individuals who trusted the agency
scale or develop a new one which comprises of both aspects of political lacked tendency to participate which might be based on the belief that
participation. The relationship of trust and perceived responsiveness the agency is already working in the best interest of society. Similarly,
with both kinds of political participation can be tested which might the results show that if citizens believe that an agency is already re-
help explain if trust and perceived responsiveness reduce the likelihood sponsive enough to overall concerns of society, they do not find it ne-
of only the negative aspects of political participation or both. cessary to provide input. Moreover, trust in agency and perceived re-
The demographic profile of the sample indicates that majority of the sponsiveness were found to be significant suppressors in the
participants of the study were younger men which results in limitations relationship between the agency’s provision of quality information on
regarding the equal inclusion of the opinion and hence the general- social media and citizens’ online political participation. It is assumed
izability of the findings to both genders and all age-groups. The future that there is a presence of “negativity bias” in developing countries like
studies can take steps to equally include the views of both men and Pakistan where people generally raise their voice or provide feedback to
women and different age-groups, so age and gender comparison can be government institutions only when there is a complain to be made and
made in terms of online political participation. do not provide a positive feedback when everything is going well,
The present study considers trust in government agency, while trust which might explain reduction in participation when levels of trust and
in online medium of communication has not been tested which might perceptions about responsiveness are high.
have also predicted citizens’ propensity to participate politically on This study contributes to the body of knowledge about the benefits
online channels. of government’s usage of social media by providing an empirical evi-
The data in this study is cross sectional. Longitudinal study might dence since in Pakistan, the research in this area is scarce. Also, it brings
result in a better understanding of relationships among constructs. Also, awareness to responsibility of government entities to encourage citi-
quantitative methods were employed for this study, future studies can zens’ political participation not only for complains and negative feed-
test these relationships qualitatively by taking interviews which can aid back but also for positive and constructive input which can help in
in an in-depth investigation of findings. gaining legitimacy of current practices by citizens. This kind of parti-
Finally, the questionnaire included items adapted from validated cipation can be ensured by actively taking views of citizens regarding

12
S. Arshad and S. Khurram Government Information Quarterly 37 (2020) 101486

policies in decision-making stage rather than enforcing their im- Declarations of Competing Interest
plementation on citizens and then expecting a positive response. On the
other hand, citizens should also realize that their cooperation can yield None
a variety of benefits for the overall functioning of governance system in
the country, therefore they should become more active participants in
political sphere. Its high time that both government institutions and Acknowledgment
citizens of developing countries realize their respective roles and work
in cooperation to develop an inclusive society where citizens are not The authors want to thank the team of Punjab Food Authority for
just passive recipients of government decisions rather they are em- allowing to collect responses from their social media followers. The
powered enough to become active participants and contributors to views, findings, and conclusions provided in this article are those of the
decisions made for betterment of their countries. authors having no influence or reflection of the opinions of Punjab Food
Authority.
Funding sources We remain very thankful for the detailed comments received from
all three anonymous reviewers enabling us to significantly improve the
This research did not receive any specific grant from funding quality of our paper.
agencies in the public, commercial, or not-for-profit sectors.

Appendix A. Measurement items used for data collection

Variable Statements Source

Government agency’s provision of quality in- 1. (I feel that) the agency’s Facebook page/Twitter account provides sufficient contents of news & information Park et al.
formation on social mediaa to me in order to understand and get necessary facts. (2015)
2. The agency’s Facebook page/Twitter account provides accurate information to me in order to understand the
government & policy news correctly.
3. The agency’s Facebook page/Twitter account provides diverse and various information to me.
4. The agency’s Facebook page/Twitter account provides the news & information timely.
5. The agency’s Facebook page/Twitter account provides access to other information sources to me (e.g. links to
useful government websites)⁎.
6. The agency’s Facebook page/Twitter account provides additional access to other information channels to me
(e.g. link to agency’s website, contact information)⁎.
7. The agency’s Facebook page/Twitter account provides appropriate information to me.
Perceived Transparencya 1. I follow government agency’s news on social media because of its clarity. Al-Aufi et al.
2. I make sure to follow the agency on social media because I believe it provides accurate information (2017)
3. I believe that the agency provides a satisfactory level of transparency on social media.
4. I believe that transparency between citizens and the government is obtainable through social media⁎.
Trust in agencya 1. I have confidence in the agency and its service. Park et al.
2. I have confidence in the contents that the agency provides on its social media (Facebook/Twitter). (2015)
3. (I feel that) the agency’s social media (Facebook/Twitter) provides better government services to contacting
citizens
4. The agency’s social media (Facebook/Twitter) promoted me to have positive outlook towards government
authorities⁎.
Perceived Responsivenessa 1. This government agency withdraws (escapes/ fails to respond) when there is an increase in the number of Al-Aufi et al.
inquiries addressed on social media⁎. (2017)
2. This government agency only clarifies its position on social media without following-up subsequent posts (or
any comments of people).
3. This government agency does not respond to inquiries addressed on social media.
4. This government agency is not following up on citizen complaints and concerns on social media.
5. There is no specialized employee or representative authorized to respond to what is posted by the public on
social media.
6. The government does not take real actions in practice that reflect what has been addressed by the public on
social media.
Online Political Participationb 1. Do you write blogs or comment on blogs of public interest?⁎ Alathur et al.
2. Do you comment on social issues in Internet discussion forums? (2014)
3. Do you contribute (videos, photos, texts) on social issues to inform the news to government?
4. Do you send SMS (text message) to participate in government-owned discussion forms or competitions?
5. Do you vote using Electronic Voting Machines?⁎
6. Do you contribute to government-owned public participation projects like wiki?
7. Do you sign any online petitions facilitated by government?⁎
8. Do you make transactions through government-owned business portals?⁎
9. Do you use social networking sites like Twitter, Facebook, etc. for your political participation?⁎
10. Do you fill any feedback forms provided in government Web sites?
11. Do you e-mail your elected representative?
12. Do you contact a politician or government official by means of the Internet?⁎ Vissers and
Stolle (2014)

All items were measured with a five-point likert scale ranging from astrongly disagree to strongly agree, and b
never to always. ⁎Items removed
due to poor factor loadings.

13
Appendix B. Overview of the study

Relationship Prior literature Sources Findings Insights

Government agency’s pro- In developed nations, government institutions majorly Hand and Ching (2011), Hofmann et al. (2013), Government agency’s provision of quality infor- The finding is in line with the existing studies. Social
vision of quality infor- use social media platforms for top-down flow of infor- Cho and Park (2012), Agostino and Arnaboldi mation on social media is positively related with media platforms through their interactive nature
S. Arshad and S. Khurram

mation on social med- mation. (2016). citizens’ online political participation. can facilitate government institutions to reach a
ia → citizen’s online In developing nations, the social media usage by Abdelsalam et al. (2013), Btoush (2014), large number of active user citizens which can
political government is minimal and infrequent. The main focus Rehman et al. (2012), Ovais Ahmad et al. stimulate more awareness and more active partici-
participation of research is on introduction and adoption of e- (2013), Hussain (2014). pation on their part.
government initiatives as a whole.
Government institutions can stimulate citizen partici- Bonson et al. (2012), Bertot et al. (2012), Tang
pation by making efficient use of social media. and Lee (2013).
The information provided on social media should be Gelders (2005), Jaeger and Bertot (2010), Park
complete, timely, reliable and readily accessible. Such et al. (2015).
qualities of information can stimulate the citizens to
participate.
Government agency’s pro- Advancements in ICTs has given rise to “internet- Grimmelikhuijsen and Welch (2012), Government agency’s provision of quality infor- The finding is in line with the existing studies.
vision of quality infor- mediated transparency”. It has become easier than ever Porumbescu (2017), Porumbescu and Im mation on social media is positively related with Government agencies should ensure active presence
mation on social med- for citizens to access government information whenever (2015). citizens’ perception of government transparency. and provide updated information on social media
ia → perceived they require. platforms to enhance transparency and to ultimately
government An important aspect of internet-mediated transparency Grimmelikhuijsen and Meijer (2012), improve their relationship with citizens.
transparency. is that the information provided should be timely, easily Porumbescu (2015).
comprehendible and usable by the public.
Social media platforms can facilitate government to Gelders, 2005, Jaeger and Bertot (2010),
provide regular updates about the processes of policy Morgeson et al. (2011), Vissers and Stolle
making rather than their enforcement which raises (2014), Song and Lee (2015).
perceptions about transparency.
Government agency’s pro- The problem of continuous decline in trust in govern- Denhardt and Denhardt (2009), Yıldız and Government agency’s provision of quality infor- The finding is in line with the existing studies. This

14
vision of quality infor- ment has been reported in many countries around the Saylam (2013), Gracia and Arino (2015) mation on social media is positively related with shows the potential of social media platforms as a
mation on social med- world due to low economic outcomes, corruption, and citizens’ trust in agency. tool to mitigate the problem of citizens’ mistrust in
ia → citizens’ scandals. the government which has been a major problem in
trust in agency E-government platforms such as social media enables Song and Lee (2015) numerous countries around the world.
citizens to easily access up-to-date and relevant infor-
mation regarding the actions of government which leads
to development of trust.
Perceived government tra- Citizens’ trust is developed through social media by Shim and Eom (2008, 2009), Bertot, Jaeger, and Citizens’ perception of government agency’s The finding is in line with the existing studies.
nsparency → citizens’ enhancing perceptions about government transparency. Grimes (2010), Mergel (2013a), Song and Lee transparency is positively related with their trust Transparency of government information reduces
trust in agency. (2015). in agency. the misconceptions of citizens by allowing them to
Information disclosure helps reduce citizens’ miscon-Tolbert and Mossberger (2006), Cook et al. understand the background, process, and reasoning
ceptions as it allows to comprehend effort, processes(2010), Mettler (2011), Buell and Norton behind decisions and to examine the workings and
and reasons behind government decisions, and their (2011), Grimmelikhuijsen et al., 2013, Halachmi efforts of government, thus raising their confidence
contribution in public welfare. and Greiling (2013), Porumbescu (2015), Buell and trust.
et al. (2018).
Government agency’s pro- The easier access to government information facilitated Shim and Eom (2009), Bertot, Jaeger, Munson, Citizens’ perception of government agency’s The finding is in line with the existing studies. It
vision of quality infor- by social media shapes perceptions about government and Glaisyer (2010), Song and Lee (2015). transparency mediates the relationship between highlights the importance of utilizing social media
mation on social med- transparency which leads to an increased trust in agency’s provision of quality information on by government to connect with citizens and to
ia → Perceived government. social media and citizens’ trust in agency. exhibit transparency which can exert influence in
government transpar- Regular updates about the utilization of public resources Tolbert and Mossberger (2006), Warren et al. the development of citizen trust.
ency → citizens’ and government’s actions to cater the public demands (2014).
trust in agency. increases citizens’ level of trust.
Government Information Quarterly 37 (2020) 101486
Citizens’ trust in govern- Trust is generally found to be a significant predictor of Keele (2007), Teo et al. (2008) , Hooghe and Citizens’ trust in government agency does not The finding is inconsistent with the general opinion
ment agency → online political participation in both online and physical set- Marien (2013), Al-Khouri (2013), Mahmood have a significant negative relationship with however, it supports the view of a few of existing
S. Arshad and S. Khurram

political participation. tings. et al. (2014), Huang et al. (2017), Lee and online political participation. studies which suggests that trust does not lead to
Schachter (2018). political participation. This may be due to nega-
Conversely, a few studies have reported that mistrust Goldfinch et al. (2009), Parkins et al. (2017), tivity bias where people tend to provide negative
leads to greater political participation or that trust itself Naranjo-Zolotov et al. (2019). feedback more than a positive one and therefore,
is not related to citizen participation. when citizens trust the government, they do not find
Mistrust can stimulate participation due to negativity Rozin and Royzman (2001), Baumeister et al. it necessary to participate.
bias i.e. citizens tend more to give a negative feedback (2001).
or to complain than to appreciate or acknowledge the
performance of the government.

Government agency’s pro- Citizens having greater trust in government are less Goldfinch et al. (2009). Citizens’ trust in government agency negatively The finding supports a few existing studies. even
vision of quality infor- likely to participate as they feel content with the mediates (suppresses) the relationship between though the government agency’s usage of social
mation on social med- performance of government and trust them to do what’s agency’s provision of quality information on media to provide updated information encourages
ia → citizens’ best for the society and hence do not find it necessary to social media and online political participation. citizens to participate but those who have greater
trust in agency → raise their voice or concerns. trust in the agency tend not to participate.
online political
participation.
Government agency’s pro- E-government channels including social media facilitate Tolbert and Mossberger (2006), Gauld et al. Government agency’s provision of quality infor- The finding is in line with the existing studies. Social
vision of quality infor- governments to be active and responsive to the needs of (2009), Pinkleton et al. (2012), Zavattaro and mation on social media is positively related with media enables citizens to view the content produced
mation on social med- citizens. Social media allows quick and timely response Sementelli (2015), Dekker and Bekkers (2015), citizens’ perception of government responsive- by the government and to connect with the gov-
ia → perceived to citizen queries which enhances citizens’ perception Panagiotopoulos et al. (2013), Mergel (2013a), ness ernment which ultimately enhances citizen’s per-
government about government responsiveness. Al-Aufi et al. (2017). ceptions about government responsiveness.
responsiveness

15
Perceived government Citizens with greater perception of government respon- Van Zomeren et al. (2008), Karp and Banducci Citizens’ perception of government agency’s re- The finding is inconsistent with the general opinion
responsiveness → siveness have greater intention to participate politically (2008), Tarrow (2011), Sjoberg et al. (2017). sponsiveness is inversely related with online however, it supports the view of a few studies which
online political when they believe that their input and requests will political participation. suggest that the citizens with greater perception
participation. have contribution towards policy decisions and out- about government responsiveness do not find it
comes. necessary to participate based on the belief that the
Conversely, it has also been reported that heightened Almond and Verba (1963), De Moor (2015), Gil issues of the society are being taken care of.
perception of government responsiveness leads to lesser de Zúñiga et al. (2017)
or no political participation as citizens do not find it
necessary to participate when they feel satisfied with the
government’s ability to address the problems of the
society.
Government agency’s pro- Even though social media aids government entities to be Almond and Verba (1963), Al-Aufi et al. (2017), Citizens’ perception of government agency’s re- The finding supports a few of the existing studies.
vision of quality infor- more responsive to citizens’ needs but those having Gil de Zúñiga et al. (2017). sponsiveness negatively mediates (suppresses) The citizens who are assured of the government’s
mation on social med- heightened perceptions about government’s responsive- the relationship between agency’s provision of responsiveness to the concerns of society might not
ia → perceived ness might refrain from participation believing that the quality information on social media and online feel the need to participate politically to notify the
government prevailing issues are being addressed and their partici- political participation. issues or to correct the actions of the government as
responsiveness → pation is not required. they might believe that government is already
online political aware about the prevailing issues and they must be
participation. already dealing with these concerns in the best
possible manner.
Government Information Quarterly 37 (2020) 101486
S. Arshad and S. Khurram Government Information Quarterly 37 (2020) 101486

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Vissers, S., & Stolle, D. (2014). The Internet and new modes of political participation: Saman Arshad received MPhil degree (2019) in Management Sciences from Institute of
online versus offline participation. Information, Communication & Society, 17(8), Administrative Sciences, University of the Punjab, Lahore, Pakistan. Her research inter-
937–955. ests include e-government, use of social media in public-sector, online citizen portals.
Wang, L. L., Fan, X., & Wilson, V. L. (1996). Effects of Nonnormal Data on Parameter Email: saman_arshad@hotmail.com
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Warren, A. M., Sulaiman, A., & Jaafar, N. I. (2014). Social media effects on fostering Sobia Khurram holds a PhD degree (2016) in Management from University of Stirling,
online civic engagement and building citizen trust and trust in institutions. UK, an MS degree (2007) in Management from Institute of Administrative Sciences (IAS)
Government Information Quarterly, 31(2), 291–301. Pakistan and an MBA degree (2003) from Institute of Business Administration (IBA)
Pakistan. She is currently working as Assistant Professor and Coordinator of the degree in
Wearesocial (2018). Digital in 2018 in Southern Asia. Retrieved from https://www.
slideshare.net/wearesocial/digital-in-2018-in-southern-asia-86866282/. Human Resource Management at Institute of Administrative Sciences, University of the
Punjab, Lahore, Pakistan and also Director External Linkages at University of the Punjab,
Weston, R., & Gore, P. A., Jr. (2006). A brief guide to structural equation modeling. The
Counseling Psychologist, 34(5), 719–751. Lahore, Pakistan. Her research interests include e-governance, social media, public policy
Xenos, M., & Moy, P. (2007). Direct and differential effects of the Internet on political and and organizational studies. Email: sobia.ias@pu.edu.pk
civic engagement. Journal of Communication, 57(4), 704–718.

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