Professional Documents
Culture Documents
FINALS
FINALS
FINALS
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1. Homepage
This is the page most people will see first, and as such, it should tell everyone who you are and what
your company does. The content on your homepage should be intriguing enough to capture the attention of
your visitors within seconds. Your homepage needs to be well-designed, load fast and look professional.
What to include:
A short description of who you are and what you do, a brief explanation of your services and
products, and perhaps some bullet points on how you can help your potential customer or client.
COMPANY INFORMATION
What to include:
A summary of your company, whom it employs (with biographies and pictures of the staff, or just
yourself if you are a sole proprietor), any special achievements you received, and the ways you differ from
others that provide the same product or service.
What to include:
An outline of products available, short descriptions of each product, links to product pages that
contain more information, what the customer can expect by purchasing those products, and why customers
should buy those products from you, rather than your competition.
4. FAQ page
The FAQ page is your space to answer the most frequent questions you are asked. The frequently asked
questions (FAQ) page will tell everyone – on one page – what they need to know. This will save you time
answering those same questions on an individual basis. Provide honest answers for each one. Your answers
should be a call to action, and persuade a potential customer to take the next step and buy whatever you’re
selling.
What to include:
The most common questions you are most frequently asked should be on this page. Such questions
should also remove any doubts a customer may have, in order to make them feel secure enough to make a
purchase from you.
What to include:
All of your social media accounts, your mailing address, phone number, email address, and even your
business hours.
Reference:
Matt. (2022, October 29). 13 must-have small business website pages: Do you have them
all? Digital.com. Retrieved December 13, 2022, from https://digital.com/how-to-create-a-website/must-
have-pages/
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