Merck

METALEX 2016
23-26 NOVEMBER 2016
BITEC, BANGKOK, THAILAND.
CLIENT’S BRIEF
CLIENTS REQUIREMENTS:
• AREA 6 x 20 (120 SQM)

• OPEN 4 SIDES

• 2 ZONE ; SHOW AND SELL

• MULTIPLE PRODUCT
•
• STORAGE ROOM

• TV 42” x 3

• DISCUSSION SET x 3

• CARPET FLOOR

• BROCHURE RACKS
 CONCEPT:
‘MINIMAL AND WHITE’
DESIGN VISION:

• Modern and open

• Strong structure with soft curves
• Clean, minimalist feel. Yet bright & strong
• Outstanding
• Inviting
DESIGN
FLOOR PLAN
ZONING
BOOTH SIZING
STRUCTURE
SIZING SUMMARY
• TOWER HEIGHT 5m

• SHELVES SHELVES 2.1m x 0.6m x 0.6m

• COUNTER CASHIER 1.2m x 0.5m

• DRINK BAR 4m x 0.6m

• WALK WAY BESIDE BAR 1.5m

STRUCTURE
SIZING SUMMARY

• COUNTER SIZE 0.8m x 2.0m

• WORKING BAR 0.5m x 3.6m

• STORAGE ROOM SIZE 4m x 2m (8 SQM)

PROJECT TIMELINE
TIMELINE

ORGANIZER AT LEAST 1 MONTH

CONFIRM
DESIGN
SIGN ELETRICAL DESIGN PRODUCTION SEND ALL
TODAY ORDER/UTILITIES
START SETUP SHOW DAY
CONTRACT POINT APPROVAL DOCUMENTS

15 SEP 16 21 OCT 16 23-26 NOV 16

METALEX
PROJECT TEAM
At Fret Free Productions we understand
that working on exhibitions/events can be a
time consuming and tiring task for a brand
team.

As such, we will provide you with the following

core team to assist in providing you with a
stress free show:
Position: Account Executive

Responsibility:
The Account Executive will oversee the whole
project from start to finish, and be the sole
contact for the client throughout the project
period.
Position: Creative Director

Responsibility:
The Creative Director will oversee the whole
creative aspect of the project including 3D
design, graphic artwork and the production
of the booth in line with the creative vision.
Position: Production Executive

Responsibility:
Working under the Creative Director, the
Production Executive will manage & co-ordinate
the production of your booth.
Position: Designer

Responsibility:
Working under the Creative Director, the
Designer will produce the 3D booth design and
develop any graphic designs produced.