Business

Proposal
 CRISPY
BANANA
CHAPTER 1: CHAPTER 3:
Introduction Budgeting

CHAPTER 2:
CHAPTER 4:
Feasibility
Conslusion
Study
 A.The Background
After paying attention to the increasing number of unemployed and
the lack of knowledge in society to take advantage of business
opportunities, due to a lack of knowledge about the utilization of
existing resources and causing an increasing economic crisis in
society, due to a lack of broad thinking to create new jobs, which can

Chapter 1:
help boost the economy for families and communities.
Entrepreneurship is one of the efforts that can be made to make a way
out of this problem, there are many ways to do it in entrepreneurship,

Introduction
for example processing raw goods into products or semi-finished
goods into a product that has a high enough selling value so that it
can be enjoyed by consumers.
Therefore I create a result or product that has a selling value, the
author makes processed "crispy bananas", this preparation is made
from bananas which is very easy to obtain, but people are not very
good at processing them, so they do not realize that if these bananas
are processed they become processed attractive can have a fairly high
selling price.
B.The Purpose
• The aims and objectives of this crispy banana business include:
• Creating jobs.
• Generate maximum profits.

C.Busines Vision and Mission

• Build a professional business that can improve the economy and welfare of members/community

1.Business Vision
Creating a superior professional business or business with the best quality.
2.Business Mission
•Unlocking market opportunities.
Even though many competitors are engaged in the same business, we work around this with innovations that
are different from existing products. That is with innovations that taste better, are affordable, and are highly
nutritious. I'm sure my Crispy Bananas can compete in the market.
• Providing the best service to consumers.
Service is one important aspect in improving the quality of business.
• Making Crispy Bananas a favorite snack.
We will always improve the quality of our products so that they can become a favorite food for many people.
• Maintain product purity.
By maintaining the purity of our products, our Crispy Bananas have a delicious taste
 Chapter 2:
Feasibility Study
A.Spesification Of Product
Crispy Banana is a snack developed from food in the form of fried
bananas with various topping variants, which will be offered to the
wider market using bananas as the main ingredient. This product is an
innovation that will be further developed in terms of flavor variations
and so on. This food will later have a target in various circles.Crispy
bananas can be sold in a variety of flavors
B.SWOT
Analysis
Before we do the business activities, we must pay attention to the problems and threats which can disturb our business
activities in the future and we have to find the opportunity that is profitable to run our business. Therefore, we must make
business plan by using SWOT analysis. They are:
· Strength
· Weakness
· Opportunity
· Threat
By SWOT analysis, we can find the strength, weakness, opportunity, and threat of the business that can increase our
product.
Here is the SWOT Analysis of Crispy Banana:
1.Strength
• Presentation is quite practical and does not take long.
• Cheap raw material prices.
• Various flavors, and delicious taste.
• Easy to run.
• The price per product is quite affordable for all groups.
• Easily available business equipment and raw
2.Weakness
• Product is not durable
• Demand for products fluctuates (unstable).
3.Opportunity
• Snacks liked by many people.
• Suitable for all circles.
• Buyers have many choices of flavors.
4.Threat
• There are quite a lot of competitors, from street vendors to cafes and restaurants.
• Unsatisfactory service and snack taste will make it difficult for businesses to grow.
C.Marketing Mix (4P Concept)
In marketing, there are four basic elements of marketing activities. They are called
4P; product, price, place, and promotion. To provide customer’s satisfaction, the 4P
Concept is necessary to be set up well by concerning what customers need and want.
Product
The product is Crispy Banana. It is from selected and high quality materials. Has a
delicous taste, and good for our health.
Price
The price of our product is very competitive and cheap, and it can be bought by
everyone. Crispy Banana are sold at IDR 3.500,00/pcs
Place
Our product can be found on Sunday Market and can be purchased online
Promotion
The promotion is carried out by spreading brochures and personal selling.
With a capital of Rp. 90,000.00, it is targeted
to be able to produce up to 30 packs or more.
 Set selling price
Production unit price
= total expenditure: production results
= IDR 90.000,00 : 30
= IDR 3.000,00 / pcs
Selling price
= unit price + desired profit
= IDR 3.000,00 + IDR 500,00
= IDR 3.500,00
Thus, the selling price per unit is IDR 3.500,00.
Profit estimation
The calculation of the profit obtained in one production is as follows:
= (production yield x selling price) – initial capital
= (30 x IDR 3.500,00) – IDR 90.000,00
= IDR 105.000,00 – IIDR90.000,00
= IDR 15.000,00

 CHAPTER 4:
Closing

Thus our proposal. Hopefully this snack business proposal can be

accepted and useful for all parties. Do not forget we would like to
thank all those who have helped in the preparation of this
proposal.
With the completion of this snack business proposal, we hope to
realize the business we have planned soon. For all the time and
attention we thank you.
Thank
You