Professional Documents
Culture Documents
Selvabharathy Kumanan CV PDF
Selvabharathy Kumanan CV PDF
Selvabharathy Kumanan CV PDF
Kumanan
PROFESSIONAL SUMMARY
Content Writer proficient in researching, writing and editing web
content for business audiences. Can work in-office or remotely
with multidisciplinary teams to write rich SEO-optimised content. A
team player with attention to detail and a proactive streak.
CONTACT
13 Westbury Avenue, Southall,
Greater London UB1 2UX ACCOMPLISHMENTS
07798715461 My accomplishments from my time at Zoho Corporation are:
sbkisnt98@gmail.com
• Used writing, editing and proofreading skills to produce
British engaging content for web pages ranking in first SERPs on Google.
https://www.linkedin.com/in/sel • Utilised tools like Google Analytics, Search Console and SEMrush
va-kumanan-23324616 to effectively practice SEO optimisation, boosting website
performance/traffic on Zoho domains overall by almost 40%.
• Employed task prioritization and time management skills to work
SKILLS on multiple projects simultaneously.
NON-TECHNICAL SKILLS:
WORK HISTORY
• Writing and editing long
form/short form copy Freelance Content Editor / Writer 01/2023 - Current
• Website maintenance + Upwork & Fiverr - London, City of London
management • Edited magazine articles on the fashion and health industry.
• Boosting domain authority • Edited large volumes of documentation for an up and coming
through link building digital creative agency.
• Preparing site-map and alt-text for • Evaluated article requirements and content standards, producing
images copy to project briefs provided to me.
• Keyword research + deployment
• Market/competitor analysis Content Writer/Marketer 07/2020 - 07/2022
• Content strategising through Zoho Corporation - Chennai, Tamil Nadu
Keyword Gap Analysis
• My role primarily constituted of supervising all website content
• UK language localization campaigns and activities pertaining to three finance software
• Strong command of English products in the Zoho Finance Suite of products(Zoho Invoice,
language, both vocal and written
Zoho Subscriptions, Zoho Checkout).
• Collaborated with a number of graphic designers, web
developers, editors to produce highly refined content, designs
and creatives. Mentored junior writers.
EDUCATION • Worked in a secondary capacity as a content strategist, planning
campaigns which involved social media activities, customer
Meenakshi Sundararajan engagement(emails), ad words and more.
Engineering College, 2020
• Have released 30+ pages under Zoho's subdomains, including
Bachelor of Technology - I.T homepages, feature pages, pricing pages and topic pages
Class Leader for 3rd & 4th Year discussing integrations, industries, promotions and more.
GPA: 6.97
• Utilised exceptional writing, editing and proofreading skills to
produce engaging, error-free content.
St.Michael's Academy, 2016
HSC Project Trainee 12/2019 - 07/2020
GPA: 77.5 Zoho Corporation - Chennai, Tamil Nadu
St.Michael's Academy, 2014 • Learned and cultivated the practices, specifics, nuances and
related tools for Content Writing. One of only 5% of new recruits
SSLC
to learn, be trained for and made DRI of three Saas products at
GPA: 91.4
once.
• Gathered information, produced charts and reports to plot
progress while improving performance as a Web Content Writer.
Given ownership of the respective domains.
MORE ABOUT ME
• Acted as Chief Editor of Departmental Newsletter, and official
MSEC College Magazine for tenure of three years.
• Acted as Symposium Co-ordinator during the MSEC 2018
Technical Symposium. Collected more than 2 lakh INR in
sponsorships whilst campaigning.
• Regularly won prizes in Paper Presentation at college level. Have
participated and won prizes in multiple competitive debates and
MUNs.
• Attended the leadership development/corporate training course
at ZEAL Institute, Bangalore.