#<Speaker1>[00:00.360] Cool.[00:00.

580]
#<Speaker1>[00:02.480] Sweet.[00:02.920]
#<Speaker2>[00:03.400] Alright. So what you see here is when- if you come in
through the web portal, which I'd say is, probably not a lot. Like the- the I don't
have a percentage to even give you, but the primary use case would be the desktop
client, as opposed to the web portal. But here's the view of the web portal.
[00:19.977]
#<Speaker2>[00:20.777] #<filler> So you come in, and how our product works is you'd
set up a file space. So you could have a bunch of them in here. #<filler> But this
is- this is basically #<filler> the one that I have permission to for design in our
marketing folder. So it'll give you #<filler> total users of your live data, as
measured by your computer's operating system. Live data is what you see when you
open the file space on a desktop level.[00:47.585]
#<Speaker2>[00:49.165] If you move to the use storage, that represents the total
amount and the object storage bucket, right? So like, #<filler> like actually,
that's physically in Amazon cloud or Google Cloud, #<filler> plus #<filler> any
additional data used for our snapshot feature, and any data selected for deletion
but has not been perched. So just their total usage rate.[01:13.417]
#<Speaker1>[01:14.165] Okay, so let me- help me understand. So the file- the file
system size, this is also relative to what they are using, not what they have
available.[01:26.197]
#<Speaker2>[01:24.278] Yeah.[01:24.478]
#<Speaker2>[01:27.058] Yep. So it's- it's basically what the computer is measuring
as being used. 'Cause I think #<filler> what a- what is available I'm not sure if I
can see here or not.[01:38.258]
#<Speaker1>[01:38.718] Okay.[01:39.036]
#<Speaker2>[01:41.056] So, I might- might end up taking me into the-[01:43.176]
#<Speaker2>[01:52.176] Yeah, I don't think it's given me the ability to see what
the total is. So, you have- you have no idea, right? 'Cause we're not- we're not
savvy with this but-[01:59.886]
#<Speaker1>[02:00.586] I think that would be only admin- admin side that you see
that, right?[02:04.710]
#<Speaker2>[02:06.670] Okay, so the on the administrative side you could see the
total.[02:09.650]
#<Speaker1>[02:10.165] Yeah, but I also think it's in the client. I also think it's
at the client. #<laughter>[02:14.318]
#<Speaker2>[02:10.535] But I'm not an admin.[02:11.667]
#<Speaker2>[02:14.538] Okay, so let me- let me do a different share screen here, so
you can see every- my whole screen instead of just the browser.[02:22.947]
#<Speaker1>[02:24.633] And like the people that login here in general, like the
people who are given logins pellucidly, #<filler> it sounds like if I'm hearing
correctly, there's like an admin login, and then there's like non-admin. If I'm
just drawing like a simplistic line in the sand about permission levels and
potentially visibility.[02:47.637]
#<Speaker2>[02:48.835] Yep, that's right. We've basically got an admin, and then we
have no- you know, non-admin. #<filler> So are you- I'm- I'm not really sure what-
are you able to see this kind of same setup as it's sharing the right screen?
[03:02.808]
#<Speaker1>[03:03.368] I can see file spaces in your domain,[03:05.785]
#<Speaker2>[03:05.885] Okay. So, can you- now what I'm going to do is log into our
file space from our desktop client.[03:14.570]
#<Speaker1>[03:15.070] Okay.[03:15.430]
#<Speaker2>[03:16.470] #<filler> So, I'm gonna pull that over here. So this is
doing the same process, just obviously, it's- it's this downloadable client here.
[03:26.155]
#<Speaker1>[03:27.595] Okay.[03:27.895]
#<Speaker2>[03:29.955] So it just brought me in, and what you're going to see next
is all this is all of basically LucidLinked, right? This is how it looks in terms
of #<unintelligible>[03:42.313]
#<Speaker1>[03:41.776] The way like looks like the documents folder? On your
computer?[03:46.325]
#<Speaker2>[03:44.789] Yeah.[03:45.085]
#<Speaker2>[03:46.615] Yeah, so like, here's my Creative Cloud from all my Adobe
documents, you know, here's my iCloud, and then here's my design. So, I only have
access right now to all of our in-house videos, but this will bring me all of the
files that are within the thing, even though they're not physically on my computer.
[04:02.438]
#<Speaker2>[04:03.071] Okay. #<filler>[04:05.385]
#<Speaker2>[04:04.945] And then this right here, this next part that you're going
to see, hopefully. Might have to share a different screen with you again. Hold on.
[04:13.294]
#<Speaker2>[04:25.186] Alright. Sorry for all the jumping around here. So, up here
at the top, you drop this down here, is kind of like the client monitoring. So,
it'll talk about the storage right here, how much remaining
#<unintelligible>[04:41.370]
#<Speaker1>[04:30.064] Okay.[04:30.408]
#<Speaker1>[04:40.466] This is for the other the desktop app?[04:42.006]
#<Speaker2>[04:42.386] Yep.[04:42.546]
#<Speaker1>[04:43.664] Okay.[04:43.964]
#<Speaker2>[04:46.003] And this will then talk about how much of an upload would
still be remaining, so that- that would indicate usage as well. And the file index
sink is basically just saying that everything's #<filler> up to date and there's no
corruptions of any kind. Like there's no missing data.[05:05.190]
#<Speaker1>[05:05.650] And remaining upload, is that based upon if you're actually
actively uploading something?[05:10.912]
#<Speaker2>[05:11.427] Yes, so how it works for our system is #<filler> just sort
of low level. If you had a not like a normal instance, if you save something after
editing it, it will have to upload its entirety of that file. For ours, it'll only
upload the little parts that have changed.[05:27.766]
#<Speaker1>[05:28.866] Oh cool, so it's faster.[05:30.740]
#<Speaker2>[05:31.162] Oh yeah, super fast. Yeah. #<filler> So, you know, even
though it may say 100 giga- you know, 100 GB there remaining, people are still
allowed to work with what's already been uploaded. As opposed to waiting for
everything to finish up.[05:46.987]
#<Speaker1>[05:47.603] Okay, cool.[05:48.464]
#<Speaker1>[05:48.864] And then, like, when someone is coming in here to like,
actually spend time, and I'd like to understand it both from like the- the user
perspective and the admin perspective. So, the non-admin versus the admin and like,
what brings someone in here, and like, what's important? So, like when they come
in, what do they typically do?[06:12.920]
#<Speaker2>[06:15.047] #<filler> They're going to go like how I showed you before.
Let me- so you mean after they've logged in, right?[06:20.595]
#<Speaker1>[06:20.795] Hmm? Yeah.[06:21.695]
#<Speaker2>[06:22.555] So, back to the other workflow I've shown you.[06:27.588]
#<Speaker2>[06:33.368] So, basically, I need- I need to get into a project, right?
Right, we'll just call it Project A, so they'll go find that project wherever it
might be. So, let's just #<filler> pick something here.[06:44.938]
#<Speaker1>[06:47.971] And the project is going to be based upon looking for the
files that are associated with the project.[06:53.232]
#<Speaker2>[06:53.852] Yep. So, you like if #<filler> specifically, our use cases
for media and entertainment, if you're making a video, #<filler> you may be working
on a certain section of that, you know, let's just say movie, for example, right?
You're working on a certain scene.[07:10.094]
#<Speaker2>[07:11.011] #<filler> As you're editing that file, #<filler> you'll
eventually pass that off to someone else, right? It- who knows who that next person
is, but that all end up being the case. So, for you to basically do your work,
you're going to come in here and just do a simple double click, like you would on
any, and then it opens up right from there. And-[07:36.462]
#<Speaker1>[07:35.763] Like whatever the file is.[07:37.085]
#<Speaker2>[07:37.502] Exactly. And so, this isn't- this is a completed file, so I
don't have the best instance for you here. But let's just say this was Photoshop,
right? And this was a- this was a photo I wanted to work on. This would have then
just automatically opened up Photoshop for me, I would have started working in it
as if I always would,[07:53.413]
#<Speaker2>[07:54.433] #<filler> and then when I'm done, I would have hit the file
save. Hit save, go to slack, and then like tell my teammate, "Hey, just finished
up. This is ready for you," and then they would do the same exact thing without
having to download, without having to do a delay, like be some type of delay in
the- in the workflow.[08:17.334]
#<Speaker1>[08:17.994] Hmm. Okay, cool.[08:20.123]
#<Speaker2>[08:20.483] And that's really it. So, it's kind of like, our little
thing kind of sits in the background almost? Kind of as- I- I call it a silent
ninja.[08:28.342]
#<Speaker1>[08:29.022] Yeah.[08:29.382]
#<Speaker2>[08:29.514] Working its magic. And the experience is more or less for
the user. It's whatever- whatever work they're
doing.[08:36.798]
#<Speaker1>[08:38.122] Okay. And it saves automatically. Like as they're working,
it's just saving everything.[08:44.768]
#<Speaker2>[08:45.149] As soon as they hit the save button, that will then,
obviously. Now if there's an autosave feature, which most creative people don't
want to work with, obviously for, you know, obvious reasons, #<filler> but as soon
as they hit that save, LucidLink will then just say basically up to the cloud
provider, "Hey, Mister Cloud Provider, here are the little bits that have changed.
We're going to send those you, make sure that- make sure they hit, you know, the
changes, right? Make sure those changes are made and that's that."[09:16.286]
#<Speaker1>[09:17.912] Totally. Okay, cool. And like the difference between the-
the web-based versus the desktop app. Is it presumably that a file needs to be
first put into LucidLink one environment or the other, in order for that like,
access an auto capture of updates as well?[09:40.983]
#<Speaker1>[09:41.503] Exactly.[09:42.045]
#<Speaker1>[09:42.525] Okay.[09:42.805]
#<Speaker2>[09:43.125] So, for most people, it's easier just to use your computer
because as you saw, it looks like a file system #<unintelligible>[09:52.597]
#<Speaker1>[09:51.688] It literally just like looks like going through my computer.
[09:54.580]
#<Speaker2>[09:55.052] So, that's that's our biggest value prop. It's like
everything feels like it should. Basically. Like you're not doing any extra weird
steps, it's just- it's familiar. I guess is the best adjectives to use.[10:07.751]
#<Speaker1>[10:08.371] Yeah, it doesn't feel like you need to download something.
[10:10.705]
#<Speaker2>[10:11.145] Yeah. Or go to a- you like- like this? To me, the- sorry,
you're not seeing what this is, but the the web portal, to me, it's like
counterproductive because you'd have to go to something and like kind of login.
[10:25.468]
#<Speaker1>[10:26.788] Right.[10:27.008]
#<Speaker2>[10:27.668] So, most people typically will use- I- I don't have a
percentage again, but most people typically just go through the client. #<filler>
However the administrator will- will typically spend a lot of their time in the web
portal.[10:39.343]
#<Speaker1>[10:40.363] Oh, interesting.[10:41.203]
#<Speaker2>[10:41.623] Yeah, 'cause all design permissions-[10:43.554]
#<Speaker1>[10:41.844] Why does the- why does the administrator look in the web
portal? Do they have a different experience or something like that?[10:47.007]
#<Speaker2>[10:47.427] Yeah. And- and maybe that's what we can do for another call.
I'll show you the admin side, #<filler> but they- they have the ability to, you
know, give permissions and take away permissions. And that's not just-[10:58.028]
#<Speaker1>[10:57.452] That happens like within the web portal.[10:59.689]
#<Speaker2>[10:59.849] Yep.[11:00.083]
#<Speaker1>[11:00.283] And they can- can they push that through the desktop app
also?[11:03.480]
#<Speaker2>[11:04.926] #<filler> Push- push the function?[11:06.675]
#<Speaker1>[11:07.367] Push the updates to permissions and access levels.
[11:10.552]
#<Speaker2>[11:10.192] Yeah, that- it happens automatically. Yep.[11:12.369]
#<Speaker1>[11:13.489] Okay. So, #<filler> all right, so I'm just going to take a
note. So admins, spend more time in web portal for more functionality to manage
users, which stinks with- #<filler> okay, cool. They're-[11:32.122]
#<Speaker2>[11:31.722] And if I could give you some more context, the admins are
typically like the overseer who doesn't need to do project work. Whereas the users
is like the individual contributors who are actually using our platform for its
intended purpose.[11:46.299]
#<Speaker1>[11:47.079] Got it. #<filler> So, I know we are going to run out of
time, but I want to take a look at the use cases that we talked through last week
or yesterday, rather, last week, not last week. #<filler> And- and I want to
understand how some of these like might look.[12:06.989]
#<Speaker1>[12:07.129] So, a couple of high level ones. #<filler> So, one was
looking at storage, specifically over time periods. And you mentioned that
#<filler> you know, we are very aware that there's a good desktop experience and
also a web-based experience, but it sounds like there's some connection between the
two?[12:32.630]
#<Speaker1>[12:33.230] So, can a customer actually have- so let's say Netflix. And
let's say Netflix works with you guys. So, would Netflix have a web portal and
desktop apps- okay, cool. #<filler> Does the data sync across those two evenly?
[12:55.247]
#<Speaker2>[12:56.487] #<filler> I feel like I'm not- I don't have that
information. I would say, yes, #<filler> because like i-in terms of what I've seen
from a product standpoint, if you were to add permissions to someone, whether that
be just adding them as a user completely, or giving them a specific file directory
to access, it's- it's instant.[13:19.990]
#<Speaker1>[13:20.770] Yeah.[13:21.092]
#<Speaker2>[13:21.251] Like literally.[13:22.077]
#<Speaker1>[13:21.780] I mean based on what you showed me about, like the file
spaces?[13:26.062]
#<Speaker1>[13:27.489] #<filler> And if they can set access there. So, let's say
they set up- is it coming for someone like a company to have tons of file spaces?
Or do they typically have like just a couple?[13:39.534]
#<Speaker2>[13:40.860] #<filler>[13:41.707]
#<Speaker1>[13:40.860] And then tons of documents like within those file spaces.
Like they're working in a movie, and so a file space would be the movie.[13:49.110]

#<Speaker2>[13:49.350] I think it's- I think it's- I'd have to get you some more
information, but my immediate assumption is that it's going to be a mixed bag
depending on how they want to structure their file system? They might be like,
"Okay, we're going to do a different file space for each project, and then we'll
cancel that file and will delete the file space after it's done?"[14:08.741]
#<Speaker1>[14:09.221] Hmm.[14:09.691]
#<Speaker2>[14:10.131] Or they might use one file space as their large bucket, and
then individually f- you know, file- I think it's more up on the admin on how the
admin wants to set it up.[14:18.580]
#<Speaker1>[14:17.909] Wants to set it up? Okay.[14:19.897]
#<Speaker2>[14:19.277] Yep.[14:19.457]
#<Speaker1>[14:20.597] And #<filler> and presumably, if someone, if like let's say
the admin goes through the setup and they're predominantly using the web-based
application, so they set up the file spaces, presumably for the projects that they
want to manage. And then maybe the individual users are actually tapping into those
files and saving them and collaborating through the desktop experience.[14:41.305]
#<Speaker2>[14:41.585] Yep.[14:41.765]
#<Speaker1>[14:42.167] #<filler> You know, the- yeah, I'm wondering the file system
size and the use storage that were right on that #<filler>[14:49.918]
#<Speaker2>[14:50.289] With the i-info button? Yep.[14:51.750]
#<Speaker1>[14:52.018] Yeah, right on that file space like card?[14:54.818]
#<Speaker2>[14:55.078] Mm-hmm.[14:55.598]
#<Speaker1>[14:55.658] If that pulls from desktop app data also? That's one piece.
[15:03.941]
#<Speaker2>[15:02.531] I may drop this question down. Okay.[15:04.638]
#<Speaker1>[15:04.838] I can also add- I can give you a questions also.[15:07.829]
#<Speaker2>[15:08.040] Perfect.[15:08.303]
#<Speaker1>[15:08.481] That's helpful. 'Cause like, I'm going to want to take what
you gave me and then I'm gon- I have some pointed questions about the use cases and
specifically understanding like how the web portal is aggregating from the desktop
app, just if it is.[15:21.727]
#<Speaker2>[15:22.137] Yep.[15:22.238]
#<Speaker1>[15:23.038] Because if that is the case,[15:24.887]
#<Speaker2>[15:25.987] One day set up?[15:26.845]
#<Speaker1>[15:27.883] This is great news. #<laughter> If an admin is able to use
the web portal to manage what's happening, that's unbelievable. That's so great.
#<filler> Then essentially like, the percentage of storage information, super easy
to track.[15:45.667]
#<Speaker2>[15:46.901] Okay, cool.[15:47.629]
#<Speaker1>[15:46.887] #<filler> 'Cause we can track it based on the web-based
application. And its ability to pull from all the desktop apps. #<filler> The- so
we could look at #<filler> NPS ones, those are easy, but those come from somewhere
else. Like Zendesk wants to the admin user login also.[16:09.366]
#<Speaker1>[16:09.781] If the admin users are really using the web-based
application, not the desktop app, then essentially we can use the web-based app to
source ab- #<filler> admin login data, also.[16:21.321]
#<Speaker1>[16:22.521] #<filler> So, the last one that we'll want to then figure
out is looking at frequency of usage. And how we actually want to look at frequency
of usage within an account?[16:37.175]
#<Speaker1>[16:37.908] And is it based upon everybody within the project that's
collaborating? Is that what we use as the primary indicator of, you know, a self
sign-up person actually being a better fit?[16:51.864]
#<Speaker1>[16:52.524] But if that is the case, if that is the use case, then the
self sign-up, if I remember correctly, is tied in with the web experience, and not
the desktop experience.[17:02.095]
#<Speaker2>[17:03.766] Yeah.[17:04.198]
#<Speaker1>[17:04.198] That would be also like a question that I want to confirm.
Because if that's the case, then we also can very easily look at the self sign-up
web experience, login activity, and trigger off of that universe. So, I think
#<filler> this was really helpful. I will jot down some questions just to help
like, round out some of this.[17:25.339]
#<Speaker1>[17:26.119] #<filler> So, if you just quickly- and I- like I- I promise,
I'll send- I'll send you these as well, but there's #<filler> a few things that
I've been thinking about that are relevant from the marketing standpoint, and most
commonly it's going to be like driving towards some form of like tangible
conversion event that might be relevant to drive towards.[17:51.131]
#<Speaker1>[17:51.843] #<filler> One, is going to be in taking the pay-as-you-go
customers, and turning them into like full-on customers. That conversion point.
#<filler> And then, the secondary area is going to be around identifying some form
of KPI or something measurable for customer relationship, retention, and growth.
[18:18.340]
#<Speaker1>[18:19.960] And depending upon where you're most focused, I have laid
out #<filler> some place in both of those categories. Most commonly, I find that
marketing is innately more interested in like the revenue driving activities,
rather than like the retention, and like, anti-turn types of motions.[18:38.824]
#<Speaker1>[18:39.504] But I can definitely include like anti-turn revenue
retention ones as well, #<filler> but a couple of themes around it. So, when
typically, when people allow for self sign-up, I'm not going to use the word
punitive, but like it's not as good for them pricing-wise than if they buy in a
normal way compared to pay as you go.[19:03.878]
#<Speaker1>[19:04.577] And so commonly, there's going to be some like triggers that
like, you can tell someone like, you tripped this threshold, and it is way more
expensive to be operating as you are today.[19:16.368]
#<Speaker1>[19:17.568] So, those would be some of the conversion points that we
could think about monitoring for behavior-wise and sinking into Marketo, that you
can trigger #<filler> work flows from. That would be kind of one example.
[19:30.443]
#<Speaker1>[19:31.783] Another type of example would be when self sign-ups, when
they are ICP criteria. They're like really good fit accounts and people as well.
And we want to know that. We want to know if like, this is the perfect role, it's
the perfect company, and they've gone through the self sign-up process, the pay-as-
you-go option, we don't want them to work with us in that way.
#<laughter>[19:59.670]
#<Speaker1>[20:00.338] #<filler> So, we could also be using #<filler> the system
for rather than like, customer-focused communication, for internal sales enablement
communication. So, I don't know if you've ever seen like, sales enablement
collateral, that can be created and it's essentially a workflow email. It just
pointed towards the account owner, rather than the #<filler> the self sign-up
person.[20:26.115]
#<Speaker1>[20:27.415] That would also be a different orientation to how we could
think about this. But we could also be thinking about sending much more targeted
nurture request that includes like rep level #<unintelligible> to try to get those
people like, into a more formalized sales process as well, just like broad level
motions.[20:45.941]
#<Speaker1>[20:46.861] #<filler> With respect to like customer relationship
management, I think there's like two parts of this. #<filler> One, is we want
customers to be aware of what they're using and what they could be using. #<filler>
So we want to like set expectation, right? We want them to know if #<filler> you
know, they're- they're running out of all their like data.[21:10.029]
#<Speaker1>[21:10.705] Or they haven't really used a lot of them. And we might
focus the communication, based upon those two scenarios, in two different ways.
#<filler> When consumption is lower than what you'd expect, by point of contact by
title, for example,[21:28.843]
#<Speaker1>[21:29.899] or by use case that you might be aware of depending on how
much data you guys collect from the onset, you could think about nurturing emails
that are more case study-like types of collateral sharing that essentially tease
out like how other kinds of companies work with you guys in a similar way and get
what kinds of results.[21:52.724]
#<Speaker1>[21:53.943] So, ways that they could be using their subscription and
getting value out of it 'cause they spend that money already. The flip side would
be more so when consumption is higher than expected, and there's two things that
you probably want to do.[22:08.072]
#<Speaker1>[22:08.183] Above and beyond having the CS Rep or the account manager
like notified when that's happening, you probably want to be sending communication
to that customer letting them know that they're reaching a certain consumption
point where it makes sense for us to think about redoing their contract.[22:26.174]

#<Speaker1>[22:27.994] And we need to be working together in a different way more

aggressively, given like how they're actually using the system. It also might be an
opportunity to think about more of the proactive side of relationship building and
like asking them to be a case study.[22:45.416]
#<Speaker1>[22:46.016] Or seeing if they would want to talk to you, and become
involved more so in like, sharing their use cases more publicly. If they're
consuming a time. And understanding what kind of success they're seeing, and
ultimately, if that's a good fit.[23:01.815]
#<Speaker1>[23:02.615] So there might be like some additional opportunities, just
like cursory ideas #<filler> to begin to kind of like think about? That we could
use just from understanding like, how someone's using the platform?[23:15.519]
#<Speaker1>[23:16.199] #<filler> Also, you could also find that like there might be
use cases where a lot of people are given access to the system, and not a lot of
them are using it. Which would be weird.[23:29.127]
#<Speaker1>[23:30.194] And like, we'd want to invite them in. If we see inactivity
or null events taking place within the product, that encourage them to come back
into the system itself, and do their jobs. #<filler> #<laughter> But it could be
teaching them how to use the platform, it could be teaching them like easy steps,
It could be sending value as like, why they should be using the platform, like in
their own language.[23:53.995]
#<Speaker1>[23:54.795] So it could also- we can also be thinking about more like
adoption focused marketing messages, but all of it with the idea of like you
building some workflows and we just triggering them when the information becomes
present.[24:07.894]
#<Speaker1>[24:09.604] So, it's kind of some cursory ideas that we can kind of
start off of.[24:13.383]
#<Speaker3>[24:14.522] Okay. I feel like that really falls in line with my
#<laughter> one original idea that #<filler> Eric and I have talked- we're talking
about, when he first brought up Parative, which my first goal using it, would be to
redo our trial nurture campaign.[24:30.582]
#<Speaker1>[24:20.169] Okay, cool.[24:20.929]
#<Speaker3>[24:30.982] So, whenever someone signs up for a free trial, say they
sign-up, and they don't log in for a day or two, we would send them a different
message, then we would send someone who signed-up, logged in right away, added
another person to the file space.[24:43.237]
#<Speaker3>[24:43.357] Yeah. So, I would like to send- yeah, have different drip
campaigns based on what people are doing after they sign-up for their trial, and
what information they need-[24:55.059]
#<Speaker1>[24:54.290] Super easy. Yeah. Super, super, super easy to do. And like,
you know, we can push this data into salesforce or we can push the da- or we can
push the data directly into Marketo.[25:05.336]
#<Speaker3>[24:55.480] Okay.[24:56.012]
#<Speaker3>[25:07.412] Okay.[25:08.010]
#<Speaker1>[25:05.663] It's like, it does not matter, it kind of depends on like
how you have Marketo connected to Salesforce more than that, more than anything,
and if you have- we'll have-[25:16.553]
#<Speaker3>[25:15.887] We like to push through Marketo first.[25:18.718]
#<Speaker1>[25:18.718] You'd like to push through Marketo first. Okay. That's good
to know. Okay. Alright. That's really helpful.
#<filler> Cool. We can definitely do that.[25:27.250]
#<Speaker3>[25:24.250] Okay.[25:25.170]
#<Speaker2>[25:26.441] Yeah, as we build out our roadmap of success, we got to give
them all the nitty-gritty, so that's good. I didn't know that.[25:32.183]
#<Speaker1>[25:32.183] Yeah, I know that's really helpful to know. #<filler> Okay,
cool. We can definitely #<filler> push through Marketo. No problem.[25:38.831]
#<Speaker3>[25:39.644] Okay.[25:39.912]
#<Speaker1>[25:39.912] #<filler> I'll file- I'll send these e- I'll send these
like, ideas over, but like, obviously, this is like, meant to be a starting point,
and it's literally meant to be like, kind of like what you would do with a page
viewer or conversion event, it's just like an additional piece of data that you can
use, that you can like change and manipulate really easily. So if there's like,
[26:03.267]
#<Speaker1>[26:04.688] you know, if you guys continue to build product, and you
find that there's like new- new use or you work with new industries, like you could
think about like different behaviors, that might be important for different
industries, or to your point about, like, the trial experience different phases
within a customer's life cycle with you guys, is it like pre-customer? Early
customer?[26:28.384]
#<Speaker1>[26:28.784] Like it could be, like, onboarding workflows too. Like some
companies think about that. That are more like nurture resources and guides and
tutorials and like how do you get started? How do you set-up like a new user? You
forgot your password, what do you do? Like it could be like just simplistic things
that you start with, before you get more advanced, but #<filler>[26:50.624]
#<Speaker1>[26:51.486] like all different ideas. #<laughter> #<filler> Cool, I took
up more time than I promised, so what I'll do, I'm going to send over the use
cases.[27:04.055]
#<Speaker1>[27:04.335] I'll also send over my couple of questions Eric, about
#<filler> just to kind of confirm some of the pieces of the use cases and around
like how the admins use the account, and when we think about trigger events around
you know, volume of activity, are we thinking about it like do we- volume in the
masses, or volume in the admin, or certain subsets of people?[27:31.585]
#<Speaker1>[27:31.984] And- and kind of where we would think about tracking this,
but I think we're getting much closer. This was super helpful for me, I think we
can accomplish a lot just in what you showed me.[27:42.700]
#<Speaker2>[27:43.700] I love that. Because I know we can't accomplish a lot based-
you know, what we currently have internally, so you- you were giving me the one
puzzles.[27:54.219]
#<Speaker1>[27:52.380] It's not easy with the tools that you have, but it's easy
when you approach it differently. And I think that the way that we're approaching
it is a little different, from how people have historically approached it, and the
way they've historically approached it is the difficult way.[28:09.893]
#<Speaker2>[27:58.650] Mm-hmm.[27:59.035]
#<Speaker1>[28:11.003] So, #<filler> so I'm really excited about this. So I will
#<filler> I'll send you some kind of commentary around questions and also like the
marketing applications, and let me know if it makes sense for us to jump back on
like a part two of this, based on the questions that I have and any answers that
you might find.[28:29.574]
#<Speaker2>[28:26.373] Mm-hmm.[28:26.693]
#<Speaker2>[28:30.488] Perfect. And just FYI, Sophie and I will both be out of
pocket. Most of our sales and marketing will be out of pocket 'till Friday. So I
may be a little lax on my responses, but I will not be lacking excitement.
[28:42.722]
#<Speaker1>[28:38.763] Okay.[28:39.346]
#<Speaker1>[28:41.260] No sweat. No sweat.[28:43.999]
#<Speaker3>[28:43.641] I'll be back next Tuesday. Yeah.[28:47.009]
#<Speaker1>[28:46.399] Okay. #<filler> I hope the events been so- go. #<laughter> I
get how that's like stressful, so hopefully like, Tuesday, will come quickly and
it'll go really well. So, #<filler> cool. I will get this out to you today and
#<filler> good luck.[29:05.220]
#<Speaker2>[28:52.248] Thank you. Appreciate it.[28:54.350]
#<Speaker2>[29:06.478] Thank you Anna. Appreciate it.[29:08.088]
#<Speaker3>[29:06.998] Thank you.[29:07.474]
#<Speaker1>[29:07.474] I'll talk to you guys soon. Bye.[29:08.878]
#<Speaker2>[29:09.398] See ya.[29:09.758]
#<Speaker3>[29:09.598] Bye.[29:09.800]