Giorgio Armani founded his fashion house in 1975 in Italy, launching both men's and women's clothing lines. That same year, he presented his first collection in Florence which featured unstructured jackets and casual dresses. Since then, Armani has experienced continued success, including partnerships to produce other product lines under his brands. Armani's design philosophy focuses on simple lines, proportions, and refined materials to create sophisticated atmospheres. He is known for softening men's fashion and strengthening women's through innovative use of fabrics across gender lines.
Giorgio Armani founded his fashion house in 1975 in Italy, launching both men's and women's clothing lines. That same year, he presented his first collection in Florence which featured unstructured jackets and casual dresses. Since then, Armani has experienced continued success, including partnerships to produce other product lines under his brands. Armani's design philosophy focuses on simple lines, proportions, and refined materials to create sophisticated atmospheres. He is known for softening men's fashion and strengthening women's through innovative use of fabrics across gender lines.
Giorgio Armani founded his fashion house in 1975 in Italy, launching both men's and women's clothing lines. That same year, he presented his first collection in Florence which featured unstructured jackets and casual dresses. Since then, Armani has experienced continued success, including partnerships to produce other product lines under his brands. Armani's design philosophy focuses on simple lines, proportions, and refined materials to create sophisticated atmospheres. He is known for softening men's fashion and strengthening women's through innovative use of fabrics across gender lines.
Giorgio Armani founded his fashion house in 1975 in Italy, launching both men's and women's clothing lines. That same year, he presented his first collection in Florence which featured unstructured jackets and casual dresses. Since then, Armani has experienced continued success, including partnerships to produce other product lines under his brands. Armani's design philosophy focuses on simple lines, proportions, and refined materials to create sophisticated atmospheres. He is known for softening men's fashion and strengthening women's through innovative use of fabrics across gender lines.
24 July of the 1975 the fashion house is born Giorgio Armani
spa and as a start he launched a clothing line "prêt-à-porter"For both men and women. In the same year a Firenze, in White Room, Giorgio Armani presents his first collection. Acclaimed by many and immediately very successful; presents a line of unstructured jackets with leather inserts and very casual dresses. From those years onwards the successes come one after the other: in 2000 an agreement is signed with the Zegna Group to produce Armani Collezioni, two years later with sapphire to create a line of eyewear with the brand Emporio Armani glasses. SPRING 2023 READY TO WEAR
“The essence is a certain purity and the
glimmer of gold. it's a very subtle shimmering of gold that crosses the whole collection, giving it a very charming and unique light. A light that calls to mind the sand of the desert.” So came the quote from Giorgio Armani’s office before a show that delivered a gentle transcultural trip across his softest iteration of womenswear. Titled Fil d’Or (Golden Thread), it opened with a series of richly fabricated, snowy silver looks accented with gold-tone high-top sneakers and bags, and closed with an eight- strong group of diaphanous goddess-meets-genie gowns that sparkled with golden sequins and crystals. SPRING 2023 COLLECTIONS ARMANI'S DESIGN LANGUAGE The Armani's Design philosophy focuses on simple lines and perfect proportions, enriched by precious materials, refined finishes, and elegant textiles. The distinctive style incorporates a harmonious combination of different inspirations and design codes to form sophisticated atmosphere" "“I was the first to soften the image of men, and harden the image of women. I dressed men in women’s fabrics, and stole from men what women wanted and needed—the power suit.”