Grade 10 ARTS Q3
• Developed by French
MEDIA-BASED ARTS AND DESIGN IN THE
PHILIPPINES
Modern Techniques & Trends
 Photography
 Film
 Print Media
 Digital Media
 Product and Industrial Design
What is PHOTOGRAPHY?
In its early stages during the late 19 th century, photography
was viewed as a purely technical process, that of recording
visible images by light action on light sensitive materials.
In fact, its very name – from the Greek “photos” (meaning
light) and “graphos” (meaning writing) – states this
process literally.
The Photographer as Artist
Focusing a camera at a subject and clicking the shutter is
photography as process. Discerning a significant moment
or a unique expression, framing it in the camera
viewfinder with an eye for composition, and then clicking
the shutter is photography as art.
PHOTOGRAPHY
Photography is the science, art and practice of creating
durable images by recording light or other electromagnetic
radiation, either electronically by means of an image
sensor, or chemically by means of a light-sensitive material
such as photographic film.
-wikipedia.com
George Tapan
 He is an award-winning travel photographer who
has won two Pacific Asia Tourism Association
(PATA) Gold awards, an ASEAN Tourism
Association award, and first place in the 2011
National Geographic Photo Contest.
 It involves entire teams of artists, writers, and
JOHN K. CHUA
Advertising and commercial photographer extraordinaire,
John is best known for his technical excellence and
mastery of notoriously challenging photo shoots.
Film
• its early name “motion pictures” because of
moving images
• acting, supervises the cinematography and finally
Cinema
• it is an art form that came into being because of
technological advances.
• The transition from still photography came in the
late 1800s with “series photography” and the
invention of celluloid strip film
• This allowed successive still photos of a moving
subject to be captured on a strip of film advancing
through a single camera.
• •
Kinetoscope
• a peepshow cabinet with an eyehole through
which these earliest “movies” could be viewed one
person at a time.
• A motor inside the cabinet moved the film strip
along in a loop, with an electric bulb providing
illumination from beneath
Cinematographe
• a hand cranked camera, printer, and projector all
in one that was lightweight enough to bring
outside the studio
•
The Collaborative Art of Filmmaking
production experts, supported by technicians
taking charge of the cameras, lighting equipment,
sets, props, costumes, and the like—all under the
supervision of a film director
Film directing
• the film director works with ideas, images, sounds,
and other effects to create this unique piece of art.
He or she conceptualizes the scenes, directs the
the editing and sound dubbing in much the same
way as a visual artist composes an artwork.
•
Acting
• film actors had to learn to express themselves
without the exaggerated facial expressions and
gestures used on stage.
Cinematography
the art of film camera work
• This captured the director’s vision of each scene
through camera placement and movement,
lighting, and other special techniques
Editing
• The art of selecting the precise sections of film ,
then sequencing and joining them to achieve the
director’s desired visual and emotional effect.
• Sound editing was also developed, as film began to
include more ambitious effects beyond the
dialogue and background music
Production/Set design
• location, scenery, sets, lighting, costumes, and Peque Gallaga Examples of animations
props • Oro, Plata, Mata, 1983 • Toy Story
• the mental image that the director had of how • Up
each scene should look, what period it should Outstanding female directors • The Incredibles
depict, and what atmosphere it should convey • Monsters University
Movie of Laurice Guillen • Cars
Film Genres • Salome (1981) earned international acclaim at the • Finding Nemo
• silent films Toronto International Film Festival • Planes
• gangster movie genre • Tanging Yaman, (2001)which won Best Picture in • Brave
• Horror and fantasy films the Metro Manila Film Festival • Shrek
• animated feature films • American Adobo (2002), • Kung Fu Panda
• movie musical • Santa Santita (2004), and
• war and disaster films • Sa ‘Yo Lamang (2010) Animation Council of the Philippines Inc.
• westerns or “cowboy movies • is a non-stock, non-profit organization that
• thrillers or suspense films Marilou Diaz Abaya aims to create an identity for the Philippines
• historical or biographical films • Jose Rizal (1998) within the animation industry, making it one of the
• film epics • Muro-ami (1990 preferred sources for animation services
• film adaptations of literary classics • Bagong Buwan (2001) worldwide.
• futuristic or science fiction films
• Special effects movies Maryo J. delos Reyes Philippine Animation Studio, Inc.
• Documentary films The heartwarming drama film Magnifico won for • established in 1991 and has since
• art films (“indie” or independent films) him the Best Director distinction at the 2003 collaborated on numerous animation projects and
FAMAS Awards and garnered other local and series with foreign partners. Among these have
Philippine Filmmakers international film awards as well been Captain Flamingo, Producing Parker, Groove
High, and Space Heroes Universe.
• Lino Brocka Brillante Mendoza
Movies of lino Brocka • a production designer for films, commercials, and Urduja
• (Tinimbang Ka Ngunit Kulang, 1974; music videos, and started directing films in 2005 • An animated film adaptation of the legend
• Maynila, Sa Mga Kuko ng Liwanag, 1975), of the warrior princess of Pangasinan
Movies of Brillante Mendoza • recognized as the first fully-animated
Mike de Leon • Kinatay (The Execution of P) won for him the Best Filipino film, created by an all-Filipino group of
Movies of Mike de Leon Director award at the highly prestigious Cannes animators using the traditional (hand-drawn)
• Itim, 1976; Film Festival of 2009 animation process with some 3D effects.
• Sister Stella L, 1984; •
• Bayaning 3rd World, 1999 Animation Dayo: Sa Mundo ng Elementalia,
• A way of making a movie by using a series • the country’s first all-digital full-length
Ishmael Bernal of drawings, computer graphics, or photographs of animated feature film
Movie of Ishmael Bernal objects that are slightly different from one another • the film presents Philippine mythical
• (Himala, 1982) and that when viewed quickly one after another creatures as heartwarming characters in a young
create the appearance of movement boy's adventure.
Print Media Kenneth Cobonpue
• Large-scale publications such as a multi-awarded designer and the creative director
newspapers, magazines, journals, books of all of Hive, a design and manufacturing facility for
kinds, as well as smaller-scale posters, brochures, designers of interior accessories and lighting
flyers, menus and the like.
Monique Lhuillier
Advertising Filipina fashion designer from Cebu Monique
• The action of calling something to the Lhuillier first rose to prominence for her exquisite
attention of the public especially by paid wedding gowns
announcements
• The business of preparing advertisements Josie Natori
for publication or broadcast Known for her own lines of lingerie, resort and
lounge wear, as well as semi-formal and casual
Comic books attire.
• A magazine that is made up of a series of
comic strips Rajo Laurel
Judge on the television series Project Runaway
Tony Velasquez Philippines
• Father of Filipino Comics His creations maintain a Filipino sensibility,
incorporating embroidery,
Pugad Baboy by Pol Medina beadwork, and hand-painted prints, while also
comics series reflecting or commenting on current offering the prestige of limited edition
political and social issues or on the Filipino pieces.
character in a humorous way
Lulu Tan Gan
Book Design and illustration The Queen of Knitwear
Digital Media Known for her fashionable knitwear lines since
• This means that books that were originally 1985
available only in print are being gradually
converted to digital format, while new books are Dita Sandico-Ong
now conceptualized, written, designed, and Known as the“Wrap Artiste”
illustrated precisely for these online media Another Philippine designer who has been
advocating the use of local weaving techniques
Innovation in Product and Industrial Design and natural fibers
• furniture
• lighting
• interior accessories
• fashion
Arts
QUARTER IV

ORIGINAL PERFORMANCE WITH THE USE OF

MEDIA

MARIAM M. PANGANDAMAN

QUARTER IV: ORIGINAL PERFORMANCE WITH

THE USE OF MEDIA

Theater is the one major art form that brings

together all the other art forms—from painting
and sculpture, to installation art, to music, to
dance, to literature, even to computer arts--- in
single production.

The Philippines has a rich and thriving theater

industry that you may be interested to venture
into in the future. Production range from original
plays with Philippine themes and settings, to
renowned theater classics from past centuries, to
contemporary musicals from Broadway or
London’s West End. Below is an overview of
some of the more prominent theater and
performing groups in the country and their major
productions.

Philippine Theater and Performing Groups

The Philippines has a rich and thriving theater

industry that you may be interested to venture
into the future. Productions range from original
plays with Philippine themes and settings, to
renowned theater classics from past centuries, to
contemporary musicals from Broadway or
London's West End.
PETA and Tanghalang Pilipino
With the American presence in the Philippines for
the first half of the 20th century, it was inevitable
that many US and European theater forms and
scripts found there way here. Among them were
the classics, such as the plays of William
Shakespeare, as well as the works of the great
American playwrights. At the same time, local
theater groups staged original Philippine
zarzuelas which were plays performed in son,
similar to the European opera.
In the past few decades, modern theater groups
have continued to express the distinctly
Philippine interpretation of both originally-
written plays as well as adaptations f foreign
works translated into Filipino
At the forefront of these are the Philippine
Educational theater Association (PETA), founded
in 1967 by Cesile Guidote-Alvarez, and
Tanghalang Pilipno, the resident theater
company of the Cultural center of the Philippines,
founded in 1987.
The productions of these groups span the range
from daring new presentations of classical works,
to the spectacle of Philippine myths and legends,
to commentaries on current social and political
issues.
Pamana
PETA, 2013
Ibalong
Tanghalang Pilipino, 2012
Meanwhile, other Philippine theater groups are
also staging original and adapted plays and
musical productions, primarily in English. Best
known among these are Repertory Philippines,
Trumpets, and New Voice Company. More
recently, theater Down South has been added to
their roster. And championing the cause of the
more classical form of musical performances is
the Philippine Opera Company.
Repertory Philippines
In 1967, theater Zenaida Amador fulfilled her
dream of bringing the best of Broadway and
London’s West End to Filipino audiences.
Together with actress Baby Barredo, Amador
established Repertory Philippines, a company
that only staged English-language plays and
musicals year-round but trained actors and
actresses as well. The company continues with
this vision to this day.
Multi awarded theater actress and singer, Lea
Salonga, in fact, began her career as a child lead
in productions of Repertory Philippines. From
there, she went on to become an international
stage superstar in the lead role of Kim in Miss
Saigon – putting the Philippines on the world
map in terms of theater talent
In its 2009 season, Repertory added a Filipino
classic in English to its productions – A Portrait of
the Artist as Filipino, by National Artist Nick
Joaquin. To date, it continues to offer a mix of
productions ranging from literary classics to
contemporary satires, comedies, and musicals.
TRUMPETS
In the 1990s, the Philippine theater group
Trumpets also began mounting grand
productions of originally-written musicals with a
slant towards good values for children and the
whole family. Among their plays have been
Joseph the Dreamer; First Name; The Lion, the
Witch, and the wardrobe; Little Mermaid; Honk;
N.O.A.H.; and The Bluebird of Happiness. The
intention of Trumpets is to provide wholesome
theater experiences for Filipino youth while also
building up the Philippine theater-going public.
New Voice Company
Also making its own distinct contribution to the
Philippine theater scene is New Voice Company,
established in 1994 by Monique Wilson—also a
Repertory Philippines’ protégée who went on to
star on the international stage. New voice has
earned a reputation for staging thought-
provoking productions on daring and deep topics.
Philippine Opera Company
The Philippine Opera Company (POC) was
founded in 1999 by a group of dedicated
classically-trained singers, led by soprano Karla
Gutierrez as artistic directress. The POC seeks to
develop performers as well as audiences for
classical music performances, both foreign and
Filipino.
Theater Down South
In 2007, Theater Down South was founded, with
Philippine theater mainstay Michael Williams as
artistic director. The vision of the company is to
widen the reach of stage production
Roles in Stage Production
Basic Roles that Most Plays Require
PRODUCER
The person who takes play fro mere concept to
an actual presentation. He or she choose all the
team members and assign them their functions
And oversees the casting of the actors and
actresses for ge different roles.
DIRECTOR
Is the overall artistic coordinator of the entire
production. Like a conductor of an orchestra he
or she has a vision of the dired total effect and
impact of the performance
PLAYWIRGHT
For a script intended for stage performance, the
writer of the script is more specifically called a
playwright. The initial concept or plot may be
original and then developed into a play script is
more script. Or it mat be based on an existing
story or another play which the playwright will
the adapt to present in a new way.
SET DESIGNER
The concept and creation of the physical stage is
the task of the set designer. He or she builds the
set (or set) that will sinulate the world that the
play’s characters are supposed to live in
LIGHTING DESIGNER
Coordinating closely with the set designer is the
lighting designer. Lighting is critical in designing
the mood of each scene in the play, highlighting a
dramatic moment, signaling the entrance of a
character, focusing attention on a specific spot on
stage, or even providing the blanket of darkness brought in to plan the hairstyles and makeup to
for set and prop changes. complement the costumes.
COSTUME DESIGNER SHUKRAN!
The actors and actresses must look believable in Good luck trainers and be always committed.
their roles and much of this is owed to the
costume designer. He/She studies the general
setting (time and place) that the play is meant to
take place in, as well as each character in the
script.
SOUND DESIGNER
Similar to the lighting designer, the sound
designer serves a vital role in creating and
enhancing the atmosphere of the performance
PRODUCTION MANAGER
Coordinating all the complex behind-the-scenes
details of staging a play is the production
manager
TECHNICAL DIRECTOR
Shadows the play’s director throughout the
entire production process.
CHOREOPGRAPHER
is included in the production team
he/she not only plans out all the dance steps to
suit the music, but also rehearses the actor until
they are able to perform the dance skillfully –
while remaining “in character” on stage.
MAKEUP DESIGNER
As the costume designer deliberates on the
characters’ main attire, the makeup designer is