TCI Business Plan

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Contents
I. Executive Summary............................................... Error! Bookmark not defined.
Highlights ....................................................................................................... Error! Bookmark not defined.
Objectives....................................................................................................... Error! Bookmark not defined.
Mission Statement ......................................................................................... Error! Bookmark not defined.
Keys to Success ............................................................................................. Error! Bookmark not defined.
II. Description of Business......................................... Error! Bookmark not defined.
Company Ownership/Legal Entity ........................................................... Error! Bookmark not defined.
Location .......................................................................................................... Error! Bookmark not defined.
Hours of Operation ...................................................................................... Error! Bookmark not defined.
Products and Services................................................................................... Error! Bookmark not defined.
Management................................................................................................... Error! Bookmark not defined.
Our Business Structure ................................................................................ Error! Bookmark not defined.
Roles and Responsibilities ........................................................................... Error! Bookmark not defined.
Financial Management ................................................................................. Error! Bookmark not defined.
Start-Up/Acquisition Summary .................................................................. Error! Bookmark not defined.
Sources and use of fund ............................................................................... Error! Bookmark not defined.
III. Marketing .............................................................. Error! Bookmark not defined.
Market Analysis ............................................................................................. Error! Bookmark not defined.
Market Segmentation.................................................................................... Error! Bookmark not defined.
Competition ................................................................................................... Error! Bookmark not defined.
Pricing ............................................................................................................. Error! Bookmark not defined.
Payment Options .......................................................................................... Error! Bookmark not defined.
Publicity and Advertising Strategy.............................................................. Error! Bookmark not defined.
Sales Strategy and Implementation ............................................................ Error! Bookmark not defined.
Sales Forecast................................................................................................. Error! Bookmark not defined.
IV. SWOT Analysis ...................................................... Error! Bookmark not defined.
Strength:.......................................................................................................... Error! Bookmark not defined.
Weakness: ....................................................................................................... Error! Bookmark not defined.
Opportunities: ............................................................................................... Error! Bookmark not defined.
Threat: ............................................................................................................. Error! Bookmark not defined.
V. Sustainability and Expansion Strategy ................. Error! Bookmark not defined.
Check List....................................................................................................... Error! Bookmark not defined.
VI. Appendix ................................................................ Error! Bookmark not defined.
Start-Up Expenses ........................................................................................ Error! Bookmark not defined.
3 years Cash Flow ......................................................................................... Error! Bookmark not defined.
Profit and Loss projection ........................................................................... Error! Bookmark not defined.
 Balance Sheet ................................................................................................. Error! Bookmark not defined.
Sales Forecast (1st year) ................................................................................ Error! Bookmark not defined.
Sales Forecast (2nd year) ............................................................................... Error! Bookmark not defined.
Sales Forecast (3rd year) ................................................................................ Error! Bookmark not defined.
Break-Even Analysis..................................................................................... Error! Bookmark not defined.

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TCI BUSINESS PLAN - FEBRUARY 2020WWW.TCILIBRARY.COM 3