CERA 1

Name: Nemuel Nepomuceno Jr.

MIL Teacher: Sir Willy Eleazar
Communication vis-a-vis mass communication

Content
The terms "communication" and "mass communication" are frequently used to describe
communication systems that are set up to produce, distribute, and create media texts for broad
audiences. ` When someone or a group of individuals communicates, they are conveying or sharing
ideas verbally or in writing. using gestures or possibly other symbolic forms through a number of
channels. Alternatively, the phrase "mass communication" is frequently used to describe communication
systems that are set up to produce, create, and distribute media texts to large audiences. When one
individual communicates information to an audience, it is usually sender-focused public
communication that takes place. When communications are disseminated to broad audiences by
print or electronic media, mass communication happens. Information can be quickly spread
through mass communication to a large number of people who may not necessarily reside
nearby. Via a variety of channels known as mediums, such as radio, television, social
networking, billboards, newspapers, magazines, books, movies, and the Internet, mass
communication is carried out.

Experience
The use of mass communication is essential in daily life. It also has a significant impact
on contemporary society since it facilitates communication exchange and the dissemination of
essential information that is relevant to societies and cultures. News shows, TV advertising, and
political advertisements are all examples of mass communication. Mass communication and
communication experiences are different as well. Feedback and conversation are crucial
components of communication, which frequently requires two- or multi-way engagement. Mass
communication, in contrast, frequently takes a one-way approach, with the message sender not
anticipating an immediate or direct reply from the listener.

Reflection
Both benefits and drawbacks of mass communication are numerous. People may now
connect more easily with friends, family, and potential employers thanks to mass
communication. Also, mass media has proven to be an accessible source of amusement. Mass
communication can also lead to erroneous perceptions of reality, miscommunications brought on
by a lack of voice cues and body language, and the misinterpretation of opinion for fact. A vast
field of research, mass communication now has a significant impact on many people's daily lives.

Application
In daily life, communication on a large scale is essential. First, it enables us to
communicate with one another about our needs and worries. It also makes it easier for us to
comprehend what the other person is saying. Thirdly, it aids in the dissemination of information
and expertise. Last but not least, it facilitates the growth of solid interpersonal bonds among us.