MERCEDES BENZ

SALES BY REGION
María Fernanda Peñaflor // Marta Huergo
 MERCEDES BENZ: QUICK INTRODUCTION
GERMAN AUTOMOBILE MANUFACTURING
COMPANY COMPANY

SLOGAN: “DAS BESTE ODER NICHT”

HIGH END CARS

MAIN COMPETITORS: AUDI, ALFA ROMEO,

VOLVO, BMW, between others

For
 2022 2019

Mercedes Benz Sales (#) % Sales (#) %

Europe 635,100 31,11% 937,880 40.09%

Germany 229,500 11,24% 318,353 13.61%

America 327,000 16,02% 372,144 15.91%

USA 286,800 14,05% 316,096 13.51%

Asia 987,800 48,40% 977,922 41.80%

China 751,700 36,83% 693,443 29.64%

ROW 94,000 4,6% 51,616 2.21%

TOTAL 2,040,500 100% 2,339,562 100%

CONCLUSIONS
MERCEDESʼ SALES HAVE INCREASED IN EVERY MARKET EXCEPT EUROPE

BEING ASIA, ESPECIALLY CHINA, THE ONE SEEING THE HIGHEST GROWTH RATE

THERE IS A DIFFERENCE OF 299,062 BETWEEN 2019 AND 2022.

HAVING 2019 THE MOST.
REFERENCES
Best Selling Cars (2020). 2019 (Full Year) Global: Mercedes-Benz Sales Worldwide. Retrieved
from:https://www.best-selling-cars.com/brands/2019-full-year-global-mercedes-benz-sales-worldwide/

Best Selling Cars (2023). 2022 (Full Year) Global: Mercedes-Benz Sales Worldwide by Region and Model.Retrieved
from:https://www.best-selling-cars.com/brands/2022-full-year-global-mercedes-benz-sales-worldwide-by-region
-and-model/