SANDRA DIONICIO A.
BUSINESS EXECUTIVE | CONTACT +972503563368 |
PROFESSIONAL
PROFILE
Bilingual (English- Spanish)
Business Administrator from
the Javeriana University,
Professional Executive with 8
years’ sales and marketing
experience in Retail,
consumer goods, and food
service channel. Leading
teams with national
perspective. Strategy focus,
entrepreneurial spirit and
highly proactive attitude.
PERSONAL AND
PROFFESIONAL
RECOMMENDATIONS
Juan Roberto Garcia.
CCC- Heineken Colombia President
Mobile. +57 301-620-3736
Katheryne Guerrero
Servientrega co foundrer
Mobile.+57 317-300-2940
Felipe Segura
Team foods Retail manager
Colombia
Mobile. +57 301-509-9756
SDIONISSIO@GMAIL.COM
PROFESSIONAL EXPERIENCE
DIGITAL ENTREPRENEUR LIFE COACH 2020-2022 ACTUAL.
As part of my personal and professional development, I have created
an Online wellness channel in Latin America for women. A platform
that provides information of self/knowledge and life purpose. I am the
main Coach content creator and have coaches in Mexico and
Colombia.
RETAIL ACCOUNT MANAGER • DIAGEO COLOMBIA • 1ST OCTOBER 2018
– 19TH DECEMBER 2019
In charge of leading the strategy, negotiation and trade marketing
team implementation total portfolio (Johnnie walker, Smirnoff,
baileys, Guinness and others) of the principal retail clients for the
Company such as Casino France group, Carrefour-cencosud, and
local new hard discounters. Achievements: one of the 15 best
worldwide sales performer, contributing of Colombia as best growth
country worldwide. Share of market from 65% to 71%
FOOD SERVICE ACCOUNT MANAGER• POSTOBON (PEPSICO LOCAL
BOTLLER) • 1 ST MAY OF 2016 – SEPTEMBER 2018
In charge of leading the food service channel strategy in Colombia
with clients such as KFC, Domino’s pizza, Burger King, Starbucks, and
leader local food service brands such as Corral and Frisby.
Achievements: The company became the leader versus Coca cola in
the country, starting with 41% of Share of market to 78%. Leading the
negotiations with new clients such as Subway and mc Donald’s
(Colombia became the 2cd country in the world of have a different
beverage supplier).
BUYER-PRODUCT MANAGER•CARREFOUR, CENCOSUD •13TH OCT OF
2013 – APRIL 2016
In charge of leading the national negotiations, profit and sales
strategy with the principal beverages suppliers such as: coca cola,
PepsiCo, ab inveb, unilever and nestle. Achievements: profit increase
from 25% to 45%, innovation products importation, and beverages
top of mind retail. (Cencosud is the 2cd biggest Latin American
retailer and acquired Carrefour in 2013).
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EDUCATION

BUSINESS ADMINISTRATOR • JUNE 2013 • JAVERIANA UNIVERSITY

The University is one of the top 3 universities in Colombia, with
international perspective, graduated in minor of entrepreneurial.

MANAGEMENT ENGLISH AND MANAGEMENT COURSE • DECEMBER

2010 • UNIVERSITY OF SHEFFIELD, UK.
Part of the language center gain a main course in management as
complementary studies.

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