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  • Halston Presentation

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    Diana Izabela Ilie
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    Halston was a famous American fashion designer known for his elegant yet minimalist designs in the 1970s. Some of his most iconic designs included the pillbox hat he created for Jackie Kennedy. He revolutionized American fashion by bringing high-end European style to ready-to-wear clothing. However, Halston's brand began to decline in the 1980s after he signed an unfavorable deal with J.C. Penney that diluted his luxury image. He eventually lost control of his own company and brand name before passing away from AIDS in 1990.

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    Halston was a famous American fashion designer known for his elegant yet minimalist designs in the 1970s. Some of his most iconic designs included the pillbox hat he created for Jackie Kennedy. He revolutionized American fashion by bringing high-end European style to ready-to-wear clothing. However, Halston's brand began to decline in the 1980s after he signed an unfavorable deal with J.C. Penney that diluted his luxury image. He eventually lost control of his own company and brand name before passing away from AIDS in 1990.

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    66 views31 pages

    Halston Presentation

    Uploaded by

    Diana Izabela Ilie
    Halston was a famous American fashion designer known for his elegant yet minimalist designs in the 1970s. Some of his most iconic designs included the pillbox hat he created for Jackie Kennedy. He revolutionized American fashion by bringing high-end European style to ready-to-wear clothing. However, Halston's brand began to decline in the 1980s after he signed an unfavorable deal with J.C. Penney that diluted his luxury image. He eventually lost control of his own company and brand name before passing away from AIDS in 1990.

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    of 31

    DIANA, HANNAH, TASNIM, MATHILDE, ISIMBI

    HALSTON
    Table of content

    - who is Halston?
    - how it all started
    - famous designs
    - what made him different?
    - brand evolution
    - the end of Halston
    - current sithuation
    Who is Halston ?

    Roy Halston Frowick


    How it all started

    School of the Art

    Institute of Chicago

    ’70s style

    Store on Chicago's

    Magnificent Mile in 1957


    Halston x Netflix :
    history of his career,

    more visibility,

    limited series,

    collection of the series in limited edition,


    His muse :
    Pat Cleveland

    famous American model,

    nicknamed "Halstonnettes",

    is not in the netflix series,


    Famous designs

    Iconic brand Pillbox hat


    Pop culture "Once a Haslton,
    Always a Halston, for
    the world"
    What made him different?
    Brand evolution

    Business
    Establishment
    Jackie Kennedy
    pillbox hat
    Womenswear
    Collection
    Ready-to-wear Halston
    Limited Collection
    Ultrasuede
    shirtwaist dress
    & relationship
    with Victor Hugo
    Iconic Halter dress
    Max Factor x Halston
    Flight Attendant uniforms
    // Braniff Airways
    J.C. Penney - Halston III
    Lost his company
    & name
    HIV positive
    26th March, he died
    The end of Halston
    - how he lost his name -

    6 Year deal with JCPenny


    Halston "cheapened"
    Current situation
    Thank you!

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