Professional Documents
Culture Documents
Business Theory
Business Theory
ORGANIZATIONAL MANAGEMENT
SWOT ANALYSIS (ENVIRONMENTAL
SCANNING)
INTERNAL (CONTROL YOURSELF)
POSITIVE (+) NEGATIVE (-)
STRENGTH WEAKNESS
CAPITALIZE – the ELIMINATE – delete
name of your business all things that can
that will give you large interrupt your business.
collateral for all people
who wants to review.
EXTERNAL (NOT CONTROL
YOURSELF)
OPPORTUNITY THREAT
EXPLOIT – it is not NEUTRALIZE – you
controllable but you can can neutral or solve those
use it for maximizing who are not your control.
your ideas.