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Social marketing is a form of marketing that focuses on creating and sharing

content to gain customers and promote products or services. It utilizes various social
media platforms such as Facebook, Instagram, Twitter, YouTube, LinkedIn, etc., to
reach out to potential customers. Social media marketing is used for brand awareness,
engagement with customers, and conversion of leads into sales.

An example of social marketing is a company that creates content related to their


product or service on their social media channels. This content can be in the form of
images, videos, infographics or articles that are designed to capture the attention of the
audience and create interest in the product or service being offered. The company can
then use this content as part of their overall marketing strategy to increase brand
visibility and attract more customers.

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