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    BlackBritney BrandBoard

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    Britney Black
    The document provides branding guidelines for a company called TwentyTwo including two alternative logos, a color palette of four colors, a font guide pairing typefaces and sizes, and examples of fonts in use. It also lists brand traits like DIY attitude and sense of community as well as visual motifs like nightlife photography with a grainy film look.

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    BlackBritney BrandBoard

    Uploaded by

    Britney Black
    22 views1 page
    The document provides branding guidelines for a company called TwentyTwo including two alternative logos, a color palette of four colors, a font guide pairing typefaces and sizes, and examples of fonts in use. It also lists brand traits like DIY attitude and sense of community as well as visual motifs like nightlife photography with a grainy film look.

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    Brand Board

    Original Title

    BlackBritney_BrandBoard

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    The document provides branding guidelines for a company called TwentyTwo including two alternative logos, a color palette of four colors, a font guide pairing typefaces and sizes, and examples of fonts in use. It also lists brand traits like DIY attitude and sense of community as well as visual motifs like nightlife photography with a grainy film look.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pdf or txt
    22 views1 page

    BlackBritney BrandBoard

    Uploaded by

    Britney Black
    The document provides branding guidelines for a company called TwentyTwo including two alternative logos, a color palette of four colors, a font guide pairing typefaces and sizes, and examples of fonts in use. It also lists brand traits like DIY attitude and sense of community as well as visual motifs like nightlife photography with a grainy film look.

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    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
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    of 1

    Twenty

    Brand Board
    Two
    ALTERNATIVE LOGOS COLOR PALETTE
    Versions of our logo for variety Hues to color our image

    TwentyTwo.
    Punk Rock
    22. #606042
    0,0,31,62
    96,96,66
    #828261
    0,0,25,49
    130,130,97
    #9D9D78
    0,0,24,38
    157,157,120

    TwentyTwo.
    Punk Rock 22. #C2C29D
    0,0,19,24
    194,194,157
    #FFECD2
    0,7,18,0
    255,236,210
    #FFFFFF
    0,0,0,0
    255,255,255

    FONT GUIDE FONTS IN USE


    Type pairings and sizes that express our brand voice Typefaces that show our brand personality

    Aa
    True Typewriter
    BYLINE ABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghijklm
    nopqrstuvwxyz1234567890!@#$%^&*()
    Large Heading Special Elite
    Sub-heading goes here
    ABCDEFGHIJKLMNOPQRSTUVWXYZ
    Aa ABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghij
    klmnopqrstuvwxyz1234567890!@#$%^&*()

    abcdefghijklmnopqrstuvwxyz
    Giaza Stencil
    Aa
    12345657890!@#$%^&*()
    ABCDEFGHIJKLMNOPQRSTUVWXYZabcdef
    ghijklmnopqrstuvwxyz1234567890!@#$%^&*()

    Brand
    Traits
    Weekend holiday special. DIY Attitude
    Book now.

    Sense of community

    Iconoclastic
    Motifs &

    Aesthetics Minimalist

    Nightlife-type photography, wide


    angle lense, action shots, slightly
    out of focus, high contrast,
    grainy, film photography

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