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About AU Bank Credit Card: Launched in Jan 2021, AU Bank is scaling the credit card business rapidly.

Currently we have 5.5 lacs active credit card user base and best growth metrics in the credit card
industry.

Job Description:

• Identify key growth areas in the business & develop growth strategy
• Own the key credit card metrics like spends per card, transaction per card, interchange, revolve
rate & wallet share
• Develop innovative growth hacks to drive spends, transactions & engagement on credit card
• Analyze user behavior and key business problems to identify opportunities
• Segment & analyze the credit card customer base to track its performance
• Automation & implementation of various campaigns for driving spends on credit card and work
with cross functional teams (e.g., Marketing, Data Analytics, Communication, IT, Customer
Service teams, etc.)
• Merchant/Brand offers management with alliances, communication & finance teams
• Vendor and third-party relationship management for managing offers
• Track, measure and improve communication channel efficacy
• Ensuring legal, compliance and risk guidelines are adhered to and obtaining sign offs from these
departments for the above initiatives

Desired skills & Experience:

• Person who can learn fast & unlearn faster


• Person who is not afraid of making mistakes & implement the learnings in next plan
• Master’s degree holder in Marketing/Management/Business
administration/Statistics/Economics
• Excellent analytical skills and hands-on number crunching ability
• Hands on experience on SQL, MS Excel & Power BI
• Strong interpersonal and communication skills required for implementation of various initiatives
through internal cross-functional support
• Ability to multi-task and deliver within stringent timelines for market go live

Job Location: Jaipur, work from office

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