BUSINESS

RESEARCH
 Definition
The title summarizes the main idea
of Research or ideas of your study

Title
 FINANCIAL
MANAGEMENT

BUSINESSES/ OR
ANY FIRM

BUDGETING FORECASTING REVENUE RISK TAXATION

RISK Operational Risk

BUSINESSES / FIRM BANK

WHAT STRATEGY TO IMPROVE OPERATIONAL RISK?

EVALUATE RISK PROFILE OF THE CUSTOMERS

 BASIC PARTS OF A RESEARCH TITLE

RESEARCH GOAL OR RESULT KEY WORDS

- The target of the study effect correlate

• Investigate assess link

• Examine influence relationship

• Describe evaluate innovate

• Explain develop factors (affecting)

• Explore
 QUANTITATIVE VARIABLES

- A variable that contains quantitative

data

2 TYPES OF - When you collect quantitative data, the

numbers you record represent real
amounts that can be added, subtracted,
RESEARCH divided, etc. There are two types of
quantitative variables: discrete and

VARIABLES continuous.

QUALITATIVE VARIABLES
- Variables that are not measurement
variables. Their values do not result from
measuring or counting.
2 TYPES OF QUANTITATIVE VARIABLES
 QUANTITATIVE VARIABLES

Independent Variable
The independent variable is the cause. Its value is independent of other
variables in your study.

Dependent Variable
The dependent variable is the effect. Its value depends on changes in the
independent variable
 QUANTITATIVE VARIABLES

Example:
Impact of Covid 19 Lockdowns Link to The
Research Goal - Impact / Link
IV - Covid 19 Lockdowns
 QUANTITATIVE VARIABLES

Example:
Impact of Covid 19 Lockdowns Link to The
Operational Risk
DV – Operational Risk
 QUALITATIVE VARIABLES

Qualitative Variable

- Also known as concept variable or categorical

variable

- A non numerical variable

- Categorize through description, theme and code

“cannot be counted or numerical”

- Example satisfaction, perception, belief

QUALITATIVE VARIABLES
 Basic Parts of a Research Title

Research Locale
- discusses the place or setting of the study. It describes
in brief the place where the study is conducted.
 Basic Parts of a Research Title

QUANTI
= RG + IV + DV + RESPONDENTS + LOCALE

QUALI
= RG + CV + RESPONDENTS + LOCALE

RG – RESEARCH GOAL
IV – INDEPENDENT VARIABLE
DV – DEPENDENT VARIABLE
CV – CATEGORICAL VARIABLE
 Basic Parts of a Research Title

Respondents
can also be referred to as participants.

those individuals who complete a survey or interview for the researcher, or who
provide data to be analyzed for the research study.

can be any age, but determined by the scope of the study, and must agree to
informed consent to participate.
 Basic Parts of a Research Title
QUANTITATIVE RESEARCH EXAMPLE

Impact of Covid 19 Lockdown Link to The Operational Risk in

Different Banks Along Pearl Drive Fairview, Quezon City

Research Goal – Impact / Link

Independent Variable – Covid 19 Lockdown
Dependent Variable – Operational Risk
Respondents – Different Banks
Locale - Pearl Drive Fairview, Quezon City
 Basic Parts of a Research Title
QUALITATIVE RESEARCH EXAMPLE

Assessment of Job Satisfaction in Insurance Company at

UP Techno Hub an Analysis Targeting
Generation Z Employees

Research Goal – Assessment

Categorical Variable – Job Satisfaction
Respondents – Generation Z Employees
Locale – UP Techno Hub
 Tips in Making a Research Title
- You must observe or look for a problem in terms of
business.
- Reading publish article or previous article and look for a
blank spot or blind spot.

- Blank spot – these are the things that are not yet covered
by the study

- Blind spot – research gap

 Character of a Good Research Title

- Summarize the main idea of the paper

- Be a concise statement of the topic
- Include major variables
- Show the relationship of the main variable under the study
- Include the major task of the researcher
- Mention the participants and settings in general