Learn how to view, edit and create a Looker Studio report

1
Sessions
Interact with charts and tables  8 mil
Source Sessions ▼

In view mode, mouse over charts to show more 1. (direct) 75.095

6 mil
2. google 8.375
detail. You can sort tables and scroll through
4 mil
3. bing 323
the data.
Try mousing
2 mil over Click 4.on a Partners
column 152
this chart to see header5. to(not
sort
set)the 25
0
the data points...
26 sept 1 oct 6 oct 11 oct 16 oct 21 oct table by that
column.
1-6/6 < >

2 Set the date and filter your data

Change the time frame using the date range

control. The checkboxes in a filter controls let

Te damos la bienvenida a Looker Studio
24 sept 2022 - 23 oct 2022
Looker Studio.
▼

En este informe de ejemplo se muestran las principales funciones de

User Type
Returning Visitor
Top 5 mobile
devices
iPhone
Sessions New Visitor
Pixel 6
you refine the data according to the dimension ¿Te apetece hacer una breve visita guiada?
42,7%
83.977
Pro
45,9%
values you select. What percentage (not set)
iPad
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of returning users otros
Try changing the date
were iPhone users?
to show the last 7
days, including today:

3 Navigate through multiple pages

Want to show different aspects of your business on

separate pages? No problem! Customize the

navigation bar to let your viewers quickly jump to

the right spot in your reports. For example, your

Done with this page?
pages can appear on the left, or as tabs above the Go to page 2
report, as shown here: 

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 Copy and edit a report
Make a copy of an existing report and add the data

4 To edit this report, first make a copy

Some reports, like this one, are "view only." Copying a report
1. Copy this report

A. In the upper right, click

lets you make it your own. (You can prevent other people
B. Then click Make a copy
from copying your reports.) 2. Add the data sources

Y​ ou'll need to be signed in  A. Click CREATE REPORT to add the

sample data sources

(if you're not already)

to copy this report and
Te damos la bienvenida a Looker Studio
continue with the tutorial.
En este informe de ejemplo se muestran las principales funciones de
Looker Studio.

5 Got data?

data. When you copy a report, you need

6 Add your own data source to a copied report
¿Te apetece hacer una breve visita guiada?
A "data source" is like a pipeline to your underlying You can add your own data sources to a copied report. For example, you can replace the
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[Sample] Google SÍ source with your own Analytics data source (if you've
Analytics Data data

to specify the data source(s) to use in the report. You already created one.)

can only add data sources to which you have access.

If the new data source you add has a
This report has 2 data
different structure than the original, you
sources, one for
might have to select new fields in the
Analytics and one for
charts.
Google Sheets.

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 Add and edit charts
Learn how to add a metric to an existing chart. Add a new scorecard to the page.

Date is the

7 Charts visualize dimensions and metrics Add the Users metric to the time series
A. Select the time series chart to the right
dimension here.
Dimensions are categories of information, like "Last Website Sessions is
a. The Time Series Properties appears on Sessions
name," "Country," or "Date." Metrics are aggregations the right 8 mil the metric
B. In the DATA tab, click + Add a metric
that measure your dimensions, like Sum, Count,
6 mil
C. Use the Metric Picker to add the User > New
Average.  Users metric to the chart 4 mil

2 mil
Learn more about dimensions and metrics
Play around. Use the 0
26 sept 1 oct 6 oct 11 oct 16 oct 21 oct
STYLE atab
Te damos la bienvenida to add
Looker Studio
some
En este informe de ejemplo flair to las
se muestran your
principales funciones de
Looker Studio. chart

8
Add charts from the toolbar or Insert menu
¿Te apetece hacer
Adduna breve visita guiada?
a scorecard to this report
To add a chart, shape, or control, use the toolbar or A. In the toolbar at the top, click Add a chart
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B. Select a Scorecard Users X marks the
select the component from the Insert menu. On the right,

use the Properties panel to add style or change the

61.782 spot

data. 
Extra credit! 
Make both scorecards
If you don't see the menu or
show compact
toolbar, in the upper right, click
numbers
Edit A. Place a new scorecard at X marks the spot
B. Use the Metric Picker to search for New Users
C. Select that metric Done with this page?
D. Use the scorecard's STYLE tab to format it to Go to page 4
match the one for Sessions

Page 3 of 10 Learn more about scorecards

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 Control the time frame and filter your data Be sure you're in
Edit mode or you
Refine your reports with the date range and filter properties won't be able to add
dates or filters

9
Sessions
Set the default date range property Change this chart's date range: 10 mil

Reports have a default time frame. You can change

1. Select the time series chart on the right
this by setting the chart's date range property. 5 mil
2. In the properties on the right, select the DATA tab
Viewers of your report can't change this.  3. Scroll down to the Default Date Range section
To give your viewers a way to change the date, use 4. Select Custom 0
26 sept 6 oct 16 oct
5. Change the date window to Last 14 days 1 oct 11 oct 21 oct
a date range control. See page 1 for an example.
6. Check Include today
7. Click Apply
Learn more about working with dates 8. Change the comparison period to Previous Period
Te damos la bienvenida a Looker Studio

En este informe de ejemplo se muestran las principales funciones de

Set the date range
Looker Studio.
properties like this →
¿Te apetece hacer una breve visita guiada?

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10 Set the filter property Change this chart's filter: Mobile Device Model Pageviews
▼

1. Nexus 6 2
You can limit the data shown in a report by
1. Select the table on the right 2. Nexus 5X 1
setting the filter property. Viewers of
2. In the properties on the right, select the DATA tab
3. Nexus 5 56
your report can't change this.  3. Scroll down, then click the Mobile Device Model     
To give your viewers a way to change the filter,   table filter
4. Change the Expression to iPhone
use a filter control. See page 1 for an example.
5. Click Save

Learn more about filtering your data

Done 1with < >
- 3 / 3 this page?

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 Connect to your data Be sure you're in
Edit mode or you
Bring multiple data sources together in a single report or dashboard won't be able to add
charts

11 Using multiple data sources in the Add data from Google Sheets Draw a table here

same report
A. Add a table in the gray box to the right
Year Population ▼

Every chart or control in a report has a data B. In the Table Properties panel on the right,
1. 2014 7.184.343.030
select the DATA tab
source. You can add as many different data
C. In the Data Source section, click the [Sample] 2. 2013 7.101.606.202
sources of whatever type you want to the Google Analytics data source 1 - 10 / 10 < >
same report. D. In the Data Source Picker,  browse or search
for the [Sample] World Population Data 2005 -
2014 data source
Add a FILTER to the
table for YEAR equals
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2014. (Otherwise,
POPULATION is a sum
En este informe de ejemplo se muestran las principales funciones de of all years)
Looker Studio.

12 Connectors: the 30,000 ft view Add a chart using your own data source
¿Te apetece hacer una breve visita guiada? Pick a chart, any chart, and draw it
A connector is a pipe between your data and the  here
A. Add a new chart of your choice on the right
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data source. You can connect to over a dozen B. In the chart's Properties panel on the right, in

Google products, including Google Sheets, Google the DATA tab, click the current data source
C. At the bottom of the list, click ADD DATA
Ads, BigQuery, and more.
D. Select a connector type for your own data set
In addition, the Community Connector program and provide the requested information to

gives you access to virtually any Internet- connect to that data

E. In the data source editor, click Connect, Do you see "Invalid fields"
connected data set.
then click ADD
in the chart? Just replace
Learn more about connectors 
them with fields from
your new data source
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 Visualize your data Country : United States (1) ▼

Choose the charts that best tell your story 

13 Explore these charts 

You've already seen the time

series, scorecard and table.

4…
Sessions Pageviews
Sessions

11,7% (direct)
google
2…
bing
Here are some more of the Partners
(not set)
charts available to you in Looker 0 dfa
Datos de mapas ©2022 Términos de uso (direct) bing (not set) 87,4%
Studio. Select each one to see google Partners dfa
Sessions 4 5.595
their style and data properties.
Google Map Bar chart Pie chart
Use the toolbar above to explore
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Use geo dimensions to visualize a Looker Studio
​Compare metrics using vertical or Quickly show relative
the rest of the charts and your data in the real world horizontal bars  differences in your data
En este informe de ejemplo se muestran las principales funciones de
controls. Looker Studio.

Learn more about charts ¿Te apetece hacer una breve visita guiada?
Medium
400… NO, GRACIAS SÍ (direct) google bing

10…
Pageviews

200…
50…
Try adding or changing
0
0 20 mil 40 mil 60 mil 80 mil 100 mil
the dimensions 0 20 mil 40 mil 0
26 sept 3 oct 10 oct 17 oct
Sessions
and metrics for these
charts.  Scatter chart Bullet chart          Area chart
Discover correlations within See how well your data performs          Discover correlations within    
a dimension against target          a dimension

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 Share reports and data sources
Collaborate with your peers. Share your insights. 

Share reports and data sources just like in Google Docs. 

​L ooker Studio is built on top of Google Drive, so you can share your reports and data source the same way you share docs, spreadsheets, and slides. You can collaborate by sharing

with edit permission. Or just share  your insights in "view only" mode. Either way, other people never have direct access to your data.

Learn more about sharing

14
Share a report or data source with other people:

​1. Edit the file, then in the upper right, click.          Share 
Te damos
2. You can share with email addresses or Google Groups la bienvenida a Looker Studio
3. To make the file read only, select Can view from the drop-down menu
En este informe de ejemplo se muestran las principales funciones de
4. Add a note telling them what you are sharing andStudio.
Looker why
5. Click Done
¿Te apetece hacer una breve visita guiada?

Share with the world* NO, GRACIAS SÍ

Want to share your insights more broadly? Turn link sharing on to let
anyone with the link view a Looker Studio report.

​1. Edit the file, then in the upper right, click          Share
2. Click Manage access
4. Choose how you want to share the report 

* Looker Studiois available

almost everywhere.
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 Measure report usage with Google Analytics
Visualize that data in Looker Studio!

Understand how and where your reports are being seen

Add Google Analytics to your reports to measure things like number of users, geo location, browsers and operating systems used, demographics, and more. It's free! Best of all, you

can even visualize that information in Looker Studio!

Learn more about report measurement

15
Add your Google Analytics tracking code to a report
​1. Edit the report
2. Select File > Report settings Te damos la bienvenida a Looker Studio
3. In the Report Settings panel on the right, enter your Google Analytics 4
En este informe de ejemplo se muestran las principales funciones de
measurement ID or Universal Analytics tracking
LookerID (learn more)
Studio.

16
¿Te apetece hacer una breve visita guiada?
See your data in Google Analytics
​1. Sign in to Google Analytics NO, GRACIAS SÍ
2. In Universal Analytics, use the Behavior > Site Content > All Pages report
3. Set the primary dimension to Page Title to see your report name
4. In Google Analytics 4, navigate to Reports > Engagement > Pages and screens
5. Add a comparison and select the page_title event, then include your report name(s)

17 See your data in Looker Studio

​1. Sign in to Looker Studio
2. Create a data source that connects to the Analytics account you added to your reports
3. Use that data source to create reports in Looker Studio

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 Let anyone see their data in your report

The data control works like a filter for your accounts

A data control lets anyone who views the report select the account to use in that report. You see your accounts, while other folks see theirs. (The data control never grants access to

accounts you don't already have access to.) There are data controls for a variety of Google ads and analytics products.

Learn more about the data control

18
Add a data control for Google Analytics
Te damos la bienvenida a Looker Studio Datos predeterminados
​1. In the toolbar, click Add a control

▼

Click to select Google Anal

2. Select the Data control
2. Add the control in the space on the right
3. View this report
En este informe de ejemplo se muestran las principales funciones de
Looker Studio.
¿Te apetece hacer una breve visita guiada?
Sessions

4. Click the data control: you'll see a list of all the Google Analytics 8 mil

accounts to which you have access.  NO, GRACIAS SÍ

5. Select one of your accounts and watch how the time series updates to 6 mil

show YOUR DATA.

4 mil
6. To return to the Google Merchandise Store data, select Default View

2 mil

0
26 sept 1 oct 6 oct 11 oct 16 oct 21 oct

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 Next steps
Start building your own reports. Take advantage of these learning resources.

18 Create a report from scratch

1. From the Looker Studio Home page: 

              ​In the top left, click             Create, then select Report.

2. Connect to data source or add an existing data source

3. HAPPY VISUALIZING!

Te damos la bienvenida a Looker Studio

En este informe de ejemplo se muestran las principales funciones de

Looker Studio.

19 Keep learning about Looker Studio

¿Te apetece hacer una breve visita guiada?

Learn more in the Help Center

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Watch a video on Data visualization with Looker Studio

Talk with fellow users on the Help Forum

Want to create your own connectors and visualizations?

Check out the Looker Studio Developers program

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