Professional Documents
Culture Documents
Bộ Tài Chính Trường Đại Học Tài Chính - Marketing
Bộ Tài Chính Trường Đại Học Tài Chính - Marketing
Thành viên:
2.1.1. Overview
The Coca-Cola Company is a total beverage company with products sold in more than
200 countries and territories.
Coca-Cola company’s purpose is to refresh the world and make a difference. Their
portfolio of brands includes Coca-Cola, Sprite, Fanta, and other sparkling soft drinks.
Their hydration, sports, coffee, and tea brands include Dasani, smartwater,
Vitaminwater, Topo Chico, Powerade, Costa, Georgia, Gold Peak, Ayataka, and
BodyArmor. Their nutrition, juice, dairy and plant-based beverage brands include
Minute Maid, Simply, innocent, Del Valle, fair life and AdeS.
They’re constantly transforming their portfolio, from reducing sugar in our drinks to
bringing innovative new products to market. They seek to positively impact people’s
lives, communities and the planet through water replenishment, packaging recycling,
sustainable sourcing practices and carbon emissions reductions across our value chain.
Together with their bottling partners, they employ more than 700,000 people, helping
bring economic opportunity to local communities worldwide.
2.1.2. Purpose
This has three connected pillars:
LOVED BRANDS. We craft meaningful brands and a choice of drinks that people
love and that refresh them in body and spirit.
DONE SUSTAINABLY. We use our leadership to be part of the solution to achieve
positive change in the world and to build a more sustainable future for our planet.
FOR A BETTER SHARED FUTURE. We invest to improve people’s lives, from
our employees to all those who touch our business system, to our investors, to the
broad communities we call home.
2.1.3. Segments
The Coca-Cola Company’s operational structure includes four geographic operating
segments: Europe, Middle East & Africa; Latin America; North America; and Asia
Pacific. The company reporting structure also includes the non-geographic segments
of Global Ventures and Bottling Investments Group (BIG).
2.1.4. Cultures
Career Development: The Coca-Cola Company is committed to prioritizing career
development, increasing transparency and providing flexibility and choice on how
career growth is achieved.
Diversity, Equity & Inclusion: At Coca-Cola, you have the opportunity to work on
teams with people who have different backgrounds and ideas - many who work in
offices across the globe.
Gender-Equality: Coca-Cola was named to the 2022 Bloomberg Gender-Equality
Index for our efforts and initiatives involving gender equality in the workplace.
2.1.5. Achievement
According to a 2007 survey, Coca-Cola sells more than 1 billion drinks per day, more
than 10,450 bottles are consumed every second. There are about 1.2 million
distributors, 2.4 million vending machines. Revenue was 20,936 billion USD. Brand
value as of 2018 is 57.3 billion USD.
Since its establishment and headquarters in Atlanta, Georgia, Coca-Cola Group is now
operating in over 200 countries around the world.
Today, the Coca-Cola group is recognized by 94% of the global population and has
successfully expanded its market with a variety of drinks, initially with carbonated
water, and then with fruit juices, plants, sports energy drinks, mineral water, tea and
others.
The Coca-Cola brand has always been the top-selling soft drink brand and almost
everyone in the world loves Coca-Cola or one of their other tempting drinks.
When staff provide self-submitted video performance reviews every month, AI can
intervene to separate concerns that can be resolved immediately and overall company
performance can be increased because of the improved communication with the staff.
This saves 1117 hours of work partly because of the extended timeline of resolving
concerns of employees.
The company has implemented a single performance appraisal system for all
employees geared toward achieving fairness based on job-related metrics. The process
implemented offers an opportunity for improvement in internal oversight as a means
to achieve equal employment opportunity (EEO).
At the beginning of the review period, each employee meets with his or her superior to
establish measurable objectives together with the required set of competencies for the
year necessary for the execution of the said objectives. Therefore, this mutual
relationship offers an opportunity for a continuous feedback process.
The feedback process also provides a framework for the identification of other
employee developments measured against the set plan. The company ensures a self-
drive assessment where employees communicate their progress to their superiors from
which managers make an exclusive evaluation based on the initial standards.
At the end of the review period, the top managers undergo training to provide fair and
accurate ratings. In addition, an independent rater works to offer separate ratings for
employees based on ongoing performance evaluation This process ensures
consistency and fairness in the process.
2.2.4. Purpose of the Performance system in Coca-Cola
The major essence of the appraisal system applied by Coca is to develop a set of
employees who are aware of their duties, roles and responsibilities as expected of
them by the company. The system thrives on the belief that clarity of objectives and
continuous feedback lends an opportunity for achieving organizational and individual
employee goals (Taylor, 1994).
3. Pepsco
3.1.1. Introduce
PepsiCo is a global food and beverage leader; its products are enjoyed by consumers
one billion times a day in more than 200 countries and territories around the world.
PepsiCo generated approximately $63 billion in net revenue in 2016, driven by a
complementary food and beverage portfolio that includes Frito-Lay, Gatorade, Pepsi-
Cola, Quaker, and Tropicana.
PepsiCo's product portfolio includes a wide range of enjoyable foods and beverages,
including 22 brands that generate more than $1 billion each in estimated annual retail
sales.
Suntory PepsiCo Vietnam Beverage Company Limited (SPVB), 100% foreign owned,
is an alliance between PepsiCo Inc and Suntory Holdings Limited, officially
established in April 2013.
The main products of PepsiCo Vietnam currently include all kinds of water
carbonated soft drinks such as Pepsi, Mirinda, 7Up,... these are the traditional products
of the company. The company also develops non-carbonated soft drinks such as
orange juice Twister, Sting energy drink, Lipton tea, Aquafina... are new products of
the company. In addition, the company also deals in high-end snacks (snack Poca).
3.1.2. Achievements
3.1.3. Company culture
We understand that the success of our business is not only due to the company's
products but also to the contributions of the people in the company - it is the most
important asset to us. I. With outstanding business results, Suntory PepsiCo Vietnam
has become a great place to work.
Aiming to be "A great place to work", Suntory PepsiCo always creates development
opportunities for employees in career orientation as well as work-life balance. Besides
creating a diverse environment for employees, Suntory PepsiCo Vietnam also offers
an attractive salary and benefits scheme and excellent working conditions. We always
try to develop the capacity of the management team who always try to constantly
improve the business and working environment. We have established systems to
ensure continuous professional development for employees, besides the program to
recognize and reward employees' work results is also part of the management culture.
of the company.
3.1.4. Mission
“ To be the world’s premier consumer Products Company focused on convenient
foods and beverages. We seek to produce healthy financial rewards for investors as we
provide opportunities for growth and growth and enrichment to our employees,
business partners, and the communities in which we operate. And in everything we do,
we strive for honesty, fairness, and integrity.”
3.2.5.2. Promotions
Promotions, transfers, and demotions are usually based on past or present
performance. Often promotions are rewarded for past performance.
3.2.5.3. HR performance
Good or bad performance throughout the organization indicates how well the human
resource is functioning.
3.2.5.4. Feedback
Performance feedback allows the employee, manager, and personnel specialists to
intervene with appropriate actions to improve performance.
3.2.5.5. Job Design Errors
Poor performance may be a symptom of ill-conceived job designs. Appraisals help
diagnose these errors.
3.2.5.6. Deficiencies
Good or bad performance implies strengths or weakness in the personnel department’s
staffing procedures
Step 1: In this step, the performance standards are established based on the Job
Description and Job Specification. The standards should be clear, and objective and
incorporate all the factors.
Step 2: Under this step, the Performance Standards are informed to all the employees
including Appraisals.
Step 3: In this step, the instructions given to appraisal are followed, and measurement
of employee performance by the appraisers through observation, interview, records,
and reports are done.
Step 4: This step finds out the influence of various internal and external factors on
actual performance.
Step 5: This step is to compare the actual performance with that of other employees
and the previous performance of the employee and others.
Step 6: In the sixth step of the Performance Appraisal Process, the actual performance
is measured with the standards and found out deviations.
Step 7: The seventh step compares the actual performance of the employee and other
employees doing the same job and discusses with him the reasons for the positive or
negative deviations from the pre-set standards as the case may be.
Step 8: This step suggests necessary changes in standards, job analysis, and internal
and external environment.
Step 9: The last step is the follow-up of the performance appraisal report. This step
includes guiding, counseling, coaching, and directing the employee or making
arrangements for the training and development of the employee in order to ensure
improved performance. If the actual performance is very poor and beyond the scope of
improvement, it may be necessary to take steps for demotion or retrenchment or any
suitable measure.
3.2.8. Effectiveness
Appraisals have the power to motivate employees
They demonstrate the need for improvement. If employees don’t have a clear
understanding of how they’ve been performing, they can’t be motivated to make any
improvements. They meet higher-level psychological needs. Researchers continue to
find that recognition is one of the most powerful forms of motivation for large
numbers of employees. Although you can find numerous possible sources of
recognition on the job, performance appraisals are an opportunity for employees to
receive formal, significant, and enduring recognition from their manager.
They build a sense of personal value. When managers take the time and effort to
carefully review, analyze, document, and discuss performance with employees, the
underlying message to the employees is that they’re important and valuable, and this
alone is quite rewarding, whether the feedback is positive or not.
Performance appraisals are similarly motivational for employees whose needs are
centered on achievement, goal attainment, and sensing personal effectiveness, respect,
and trust. They turn employees around. When employees are performing poorly,
performance appraisals can provide the wake-up call that they need to get refocused
and reenergized. With performance appraisal, however, the purpose of the session is
not strictly disciplinary, so the employee is more likely to walk in with a more
receptive and open mind. As a result, your comments regarding an employee’s
questionable performance have an excellent chance of being heard and generating
action as a result.
They increase satisfaction. When performance appraisals meet the employees’ needs
in such areas as gaining recognition, sensing achievement and competence,
experiencing growth, and meeting objectives, they’re also contributing to the
employees’ job satisfaction, and this is one of the most important elements at work.
4. Compare 2 businesses
Management by Objectives (MBO): Both PepsiCo and Coca-Cola use the MBO
method to evaluate employee performance. However, PepsiCo is known to place a
greater emphasis on individual goal setting, while Coca-Cola emphasizes team-based
goal setting.
360-Degree Feedback: Both companies use the 360-degree feedback method, which
involves obtaining feedback on an employee's performance from multiple sources.
However, Coca-Cola is known to have a more formalized 360-degree feedback
process, with specific guidelines and forms for feedback providers.
Behaviorally Anchored Rating Scales (BARS): Both PepsiCo and Coca-Cola use
the BARS method to evaluate employee performance. However, Coca-Cola is known
to place a greater emphasis on using BARS to identify and develop high-potential
employees.
Critical Incident Technique (CIT): Both companies use the CIT method to evaluate
employee performance. However, PepsiCo is known to use CIT as a tool for
identifying best practices and improving employee training, while Coca-Cola uses
CIT to identify specific employee strengths and weaknesses.
Forced Distribution Method: Both PepsiCo and Coca-Cola use the forced
distribution method to evaluate employee performance. However, Coca-Cola is
known to use this method to identify and eliminate low-performing employees, while
PepsiCo uses it to identify high-potential employees and provide them with additional
development opportunities.
It's important to note that these are generalizations based on the reputation of the
companies, and the actual methods used by each company may vary by job role,
location, and other factors.
4.3. Third factor
HRM of Suntory PepsiCo and Coca Cola use appraisal interviews and feedback in the
following ways:
Pepsico:
Overall, the use of appraisal interviews and feedback would help to ensure that
employees are performing to the best of their abilities, and the organization is
achieving its goals and objectives.
Establish clear goals and expectations: Before conducting any appraisal interviews,
it's essential to establish clear goals and expectations for each employee. This involves
setting specific performance targets, identifying key areas of responsibility, and
outlining the skills and behaviors required to meet these expectations.
Provide regular feedback: Throughout the year, Coca Cola provide employees with
regular feedback on their performance, both positive and constructive. This can be
done through informal discussions, coaching sessions, and progress reports, to help
employees stay on track and improve their performance.
Schedule appraisal interviews: At the end of each performance period, Coca Cola
schedule appraisal interviews with each employee to review their performance and
discuss their strengths, weaknesses, and development needs. During these interviews,
Coca Cola use open-ended questions to encourage employees to reflect on their
performance and provide their own feedback.
Discuss development opportunities: During the appraisal interview, Coca Cola
discuss development opportunities with each employee. This can include training
programs, mentoring, job shadowing, or other opportunities to build skills and
knowledge. Coca Cola also encourage employees to identify their own development
goals and work with them to create a development plan that aligns with their personal
and professional objectives.
Document the process: Finally, Coca Cola document the entire performance
appraisal process, including goals and expectations, feedback, and development plans.
This documentation can be used to track employee progress, identify trends in
performance, and inform future decisions related to compensation, promotions, and
career development.
Overall, the appraisal interview and feedback process is a valuable tool for supporting
employee development and improving organizational performance. By establishing
clear goals, providing regular feedback, and discussing development opportunities,
HRMs can help employees reach their full potential and contribute to the success of
the organization.
● "The pay was good and there were a lot of off site events for management." (in
1325 reviews)
● "Good benefits and PTO." (in 1158 reviews)
● "The people there are great and they are always looking to push the
365 reviews)
● "Starting salary is good for a recent college graduate (though not for the actual
● "There is no work life balance even though they like to talk about it a lot." (in
721 reviews)
● "Long hours and if your staff calls out you are expected to cover the route." (in
660 reviews)
● "Poor management and HR." (in 503 reviews)
● "There's no real control on who is a good and a bad manager" (in 236
reviews)
● "Long hours due to many vacancies" (in 216 reviews)
● "Good colleagues and benefits also I like turtles" (in 614 reviews)
● "There are many great people who work there and very passionate of the work
Cons:
● "Long hours and sometime you have to spend time on the weekends to catch
only those who are very astute with managing senior leadership." (in 84
reviews)
● "Long hours absolutely no life" (in 84 reviews)
Trích nguồn tham khảo