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Price of

D2 is price inelastic
between point A and C

D1 is price elastic
A between point A and B

B
C

D2 D1

Quantity of
Price Floors

S Price floor
(min. price
sellers receive
Surplus …

D
Price Ceiling

Rent ($ per
month)

Black market
rent price

2 000

1 500
Price ceiling

1 000

Shortage of
apartments

1 900 000 Quantity


2 000 000 2 100 000
(apartments)
Tax
S2

Tax Revenue

Deadweight loss

Firm when making profit

MC
ATC

Q
Diagram 1: Technological change in the wheat industry

Wool
(million
tonnes)

600
400 800
Wheat (million tonnes)

Firm experiencing a loss

MC
ATC
Losses

ATC

Q
Firms short-run supply curve/shutdown point

MC

ATC

AVC

Shutdown point
Monopolist earning economic profit

MC

ATC
Profit- Profit
maximising
price

MR
D
Perfect price discrimination

Profit
Marginal cost =
average cost

Demand = marginal revenue

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