A focus group is a qualitative research method used by social researchers to gather

information about specific issue or topic. The focus group discussion generally involves 8 to
12 individuals who discuss a particular issue under the direction of a professional moderator.
This method takes 1 to 2 hours to conduct its purpose is mainly in market research, public
policy and social sciences to gather data and provide more nuanced understanding of
complex issue and phenomena (Kendall, 1990).
Focus group methods of research provides forum for participants to express their opinions
and perspectives, and to engage in debate with each other. As described on the question,
focus group collects factual data which is information that is verifiable and can be
independently confirmed as true or accurate, and this type of data is objective and not
influenced by personal opinions, beliefs, or emotions. Examples of factual data include
statistics, dates, measurement, and factual statements based on evidence and research. But not
only is factual data collected but also data that concerns and revolves around the focus group
itself. The following explained points are all data that focus groups have a potential to collect
about focus group themselves.