Unit 10 Wordlist Macmillan English Hub B2  

Part of
Word/Phrase speech IPA (UK) IPA (USA) Definition Sample sentence
Traditional media
biased adjective ˈbaɪəst preferring one person, thing, or The salary structure was
idea to another in a way that is biased against women
unfair returning to work later
in life.
broadsheet noun ˈbrɔːdˌʃiːt ˈbrɔdˌʃit a large newspaper generally I’d rather read a
considered to be more serious broadsheet, but they’re
than smaller newspapers just too big to carry
around.
coverage noun ˈkʌv(ə)rɪdʒ the way news is reported on Coverage of the cup
television or radio or in the final will begin after the
newspapers news.
editor noun ˈedɪtə(r) ˈedɪtər a person who is in charge of a She’s currently the
newspaper or magazine editor of the Los Angeles
Times.
headline noun ˈhedˌlaɪn the title of a newspaper story Didn’t you see the
that is printed in large letters headlines? They’re
calling a new election.
source noun sɔː(r)s sɔrs where information comes from The journalist refused to
reveal his sources.
subjective adjective səbˈdʒektɪv based on your own feelings Assessment of the
and beliefs, not facts players’ performance is
completely subjective.
tabloid noun ˈtæblɔɪd ˈtæbˌlɔɪd a small newspaper with lots Tabloids often focus
of pictures and short articles, on celebrity news and
often about famous people gossip.
Social media
campaign noun kæmˈpeɪn a series of organised activities The advert is part of the
designed to achieve a government’s healthy
particular social, commercial or eating campaign.
political result
clickbait noun ˈklɪk ˌbeɪt a link on a website that is That’s clickbait, not
designed to catch people’s real news. I bet loads of
attention and encourage them people read it, though.
to read on
DM verb diː em di em to send a direct message DM me for more details.
to someone on the
microblogging service Twitter
follower noun ˈfɒləʊə(r) ˈfɑloʊər someone who receives the The young musician has
Tweets that another person an incredible 10,500,122
sends using the online social followers on Twitter.
networking service Twitter
hashtag noun ˈhæʃˌtæɡ a word with the symbol # You’ll need a more
in front of it, used especially memorable hashtag if
in social media and you want it to go viral.
microblogging to identify or
search for subjects of interest
influencer noun ˈɪnfluənsə(r) ˈɪnfluənsər people who use social media He is a blogger, model
to promote or recommend and social media
products or services so that influencer.
other people will buy or use
them
meme noun miːm mim an image, video or piece of text That meme with the
that spreads very quickly on angry-looking cat always
the internet, often one which makes me laugh.
people create different funny
versions of

Macmillan English Hub B2 Student’s Resource Centre.

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Unit 10 Wordlist Macmillan English Hub B2  

Part of
Word/Phrase speech IPA (UK) IPA (USA) Definition Sample sentence
netiquette noun ˈnetɪˌket the polite way of expressing Should I report that
yourself or communicating post? It totally goes
with other people when you against netiquette.
are using the internet
reach verb riːtʃ ritʃ to be seen or heard by people The advertisement
through the media should reach an
audience of at least 10
million.
thread noun θred a series of email messages or Did you see that thread
messages on a forum about a about places to eat in
particular subject London?
trending verb ˈtrendɪŋ to be frequently mentioned The royal wedding has
or discussed on the internet, been trending this
particularly on social media morning.
platforms
troll noun trɒl troʊl someone who writes negative Don’t reply to him – he’s
and hostile comments on a obviously a troll.
website in order to provoke
people
viral adjective ˈvaɪrəl very popular after spreading Within a month, her post
quickly on the internet went viral.
Adjective and noun collocations
key factor noun phrase kiːˈfæktə(r) ki ˈfæktər something that significantly A key factor behind our
affects the outcome of an success was the initial
event or situation media coverage.
online comment noun phrase ˈɒnlaɪn ˈkɒment ˈɑnˌlaɪn ˈkɑˌment social media posts and written Wow, we’ve never
responses to published online received so many online
content comments about a
single article.
positive reaction noun phrase ˈpɒzətɪv riˈækʃ(ə)n ˈpɑzətɪv riˈækʃ(ə)n responses that indicate people That advert was really
like or agree with something expensive; it had better
get a positive reaction!
public awareness noun phrase ˈpʌblɪk əˈweə(r)nəs ˈpʌblɪk əˈwernəs the degree to which the Advertising campaigns
population knows about are a good way to raise
something public awareness.
substantial noun phrase səbˈstænʃ(ə)l səbˈstænʃ(ə)l a large amount of money or She made a substantial
donation dəʊˈneɪʃ(ə)n doʊˈneɪʃ(ə)n goods that are given to another donation of over
person or organisation £1 million.
wider audience noun phrase waɪdə ˈɔːdiəns waɪdə ˈɔdiəns a greater number of people Our social media
(who watch a television channels help us reach a
programme, listen to a radio much wider audience.
broadcast, or are reached by
advertising)

Macmillan English Hub B2 Student’s Resource Centre.

Published by Macmillan Education, a division of Springer Nature Limited. © Springer Nature Limited, 2020. This page may be photocopied and used within the class. 2