Professional Documents
Culture Documents
Entrepreneurship Development
Entrepreneurship Development
Ch 1: Introduction to Entrepreneurship
➔ Evolution of entrepreneurship
➔ Theories of entrepreneurship
● Innovation Theory,
● Harvard School Theory
● Theory of High Achievement
● Theory of Profits
● Theory of Adjustment of Price
Ch 2: Identification of Opportunities
➔ Opportunity sensing & Idea Generation
➔ The creativity & innovation
➔ Techniques of Idea Generation
● Brain storming
● Reverse Brain storming
● Brain writing
● Attribute Listing
● Free Association
● Forced Relationship
● Gordon Method & Parameter Analysis
➔ Selection of Product/Service, Invention
● Innovation & Imitation
➔ Product innovation
➔ Identification of Business Opportunities
➔ Business Opportunities in India
➔ Models for Opportunity Evaluation & Screening
Ch 7: Social Entrepreneurship
➔ Meaning & importance Social Entrepreneurship; Sustainable Development Goals
(SDG,2030); Social and Environmental Dimension of Entrepreneurship; Social
Enterprises and their Goals; Need & Importance of Social Enterprise
Establishment and Management of Non-Government Organizations;
Government Policy for Social Enterprises.