Unit 1 FACT SHEET Nicole Forber

Competition 1

Immediate Media Co

Immediate Media Co was founded in

November 2011, when their digital media
business Magicalia merged with BBC
Magazines and Origin Publishing. Immediate
Media Company produces a range of different
titles to engage the readers more as it is what
the listeners/ readers like most. Immediate
Media Co aims to sell more content into the
company and give their services to a mass
audience. Immediate Media has reached over
87 million people over multiple platforms,
making it a mass media company. Immediate
Media Co is a cross media, multinational and
mass media company. Immediate Media is a cross media company as its the leading
cross media special interest content company because it has products from
magazines to websites exploring a range of interests from young teen to adult.
Immediate Media is multinational because they operate in more than one country,
including the UK, France and Italy. Immediate Media is a mass media company
because it produces a variety of products from magazines to websites, which reach
a mass audience.

https://www.immediate.co.uk/

Genres:
● Sport
● Homes and Gardening
● Crafts
● Motoring
● Parents and Children
● Weddings
● Specialist
● Youth and Children
Products—

Magazines

● Cardmaking And Papercraft

● Cross Stitch Crazy
● Cross Stitch Gold
● Love crochet
● Love knitting
● Love quilting
● Mollie makes
● Papercraft Inspirations
● Simply Crochet
● Simply Knitting
● Simply Sewing
● The Knitter
● The World Of Cross Stitching
● Todays Quilter
● BBC Easycook
● BBC Good Food
● Delicious magazine
● Healthy Food
● Olive
● BBC History Magazine
● Bbc History Revealed
● Bbc Music Magazine
● Who Do You Think You Are? Magazine
● Gardeners World Magazine
● Gardens Illustrated
● Homes And Antiques
● Bbc Top Gear
● Junior
● Made For Mums
● BBC Countryfile Magazine
● Bbc Science Focus
● Bbc Sky At Night Magazine
● Bbc Wildlife Magazine
● 220 Triathlon
● Bikeradar
● Cycling Plus
● Mountain Biking UK
 ● Radio Times Festival
● Radio Times
● Andy's Amazing Adventures
● Bbc Match Of The Day Magazine
● Cbeebies Art
● Cbeebies BBC Magazine
● Cbeebies BBC ASpecial Magazine
● Girl Talk
● Art Draw And Create
● Cbeebies Go Jetters
● Mega
● Mr Tumble Something Special
● Top Of The Pops Magazine
● Toybox

Websites

● Radiotimes.com

Competing Products

Immediate Media owns a magazine called Mountain Biking UK and Bauer Media
owns a magazine called Bikes. Both these magazines would be assumed to have
similar audiences and readers. As a result this would make them competing
products. Therefore Immediate Media and Bauer Media would be known as
competing businesses.

Immediate Media owns a magazine called Radio Times and Bauer media owns a
magazine called Total TV Guide. Both these magazines would be assumed to have
similar audiences and readers. As a result this would make them competing
products. Therefore Immediate Media and Bauer Media would be known as
competing businesses.