DIY BEADS

Adolfo, Ma. Lourdes P.

Guevarra, Georgina O.
Geronimo, Anslei Camille P.
Parungao, Angel
Toraja, Princess Dianne C.
 TABLE OF CONTENT

I. Proposed Product
1. The Vision
2. Executive Summary
2.1 The Mission
2.2 Introduction
2.3 Proposed Product Concept
3. Description of Product
4. Target Marget & Customer
5. Market Issues and Trends
6. Financial & Budget
7. Project Timeline
 THE VISION
Our vision is to be your top of mind in when in need of memorable jewelry and pay tribute to
traditional handcraft

THE MISSION

Our vision is to be your top of mind when in need of memorable jewerly and pay tribute
to traditional hardcraft.
 Introduction

Background
 Beads used in artworks, jewelry making, embroidery, costume design and so on. It is a
small piece of solid material with a hole by which it can be strung on thread. Beads are produced
in an diverse range of materials, shapes and sizes and vary by the kind of art produced.

Ideas

We came up with the idea because it’s a trend right now and also affordable and can be
easily pair in any outfits

Benefits

Beads are use for body adornment. Women, men and children use beads to adorn their
bodies when they go for functions. Different color of beads are worn to match the attire for
various occasion and ceremonies. Women also wear beads to attract their partners.
 Proposed Product Concept

Explanation of Product

A bead is a small, decorative object that is formed in a variety of shapes and sizes of a
material like plastic or pearl and with a small role of threading or stringing. We will use breads
for necklace, earrings, bracelet, keychain, and can be use to make bags and designing clothes and
so on.

Promotions, Placement, & Price in the market

 We will pronoteour business by providing Fliers, creating Facebook page, Website,

Shopee and Lazada account and also we will make Tarpaulins and Sign Boards.

 Diy Beads will be found in Little Vigan Gapan City, Nueva Ecija. We choose this place
because it has many tourist so that our product can catch their attetion.
  We will sell it base on how much it cost us. If wholesale they will have it for cheaper
price but if it’s reseller they will have half of the discount that the whosesale have.

Description of Production

Details

Our beads is made of plastic that is shiny. It also has many different colors with a small hole for
threading and stringing. We will make necklace, bracelet, earrings and make a bag out of beads
and design clothes using it.

Visualization
 Target Market

Our target market will be women, men, and children (8 to 12yrs old) . It can be used by
different gender because it is acceptable to wear specially for men nowadays.

Market Issues and Trend

Situation Analysis

Current state in the market in relation to proposed product

 The current state in the market for the materials has not yet increased but many small
businesses for people like us use this kind of materials to start their own business.

Is there any competition?

 Yes, because nowadays there are many people who wants to start a small business using
the same materials because it is easy to create a product out of it.
Does the competition satisfy the customer needs?

 Sometimes, beacause it depends on the quality that the competition has. Some product of
the competitors that we have seen in the reviews get damage easily because of the poor
quality.

Is there customer demand for this type of product?

 For millenials who like fashion and minimalist accessories.

Are there external factors or consideration?

 Nothing because the production of our product is polished.

 Basic SWOT Analysis

S – Strength

Its affordable so most people will like it

Clients love the product because it’s so cute

DIY Beads is safe for everyone

W- Weaknesses

Its take a long time

Consuming energy

May not achieve the designer’s effect.

O- Opportunities

Improved fine motor, visual perceptual, visual motor and cognitive skills
 Flexible Design

Blind box mentality

Improved dressing skills

T- Threats

Healthier lifestyle trends

Competitors

Large chains have more buying power

Financial & Budget

I. Estimated Sales Target

 II. Recommended Pricing and Set Prices

Ø Price are determined by adding the cost production to a desired profit margin.
Ø Php60.00 – ordinary design
Ø Php80.00- customized design

III. Product development cost to be budgeted

PRODUCT EXPENSES

ITEMS PRICE UNIT TOTAL

Acrylic P60.00 2 P120.00
Elastic Line P60.00 2 rolls P120.00
Beads P60.00 2 tub P160.00

TOTAL : P400.00
 LABOR EXPENSES

ITEM TOTAL
Employee P200.00
Utilities P150.00

IV. Estimated cost of the product launch.

PARTICULARS VALUE
Direct Materials P400.00
Direct labor Cost P200.00
Product cost per unit P50.00
P60.00
Profit margin P10.00
P20.00
Selling price per unit P60.00
P80.00

V. Estimated cost of on-going product management and tracking ( CUSTOMER

SATISFACTION).

Category June July August

Direct P400.00 P500.00 Xxxx
Materials

Direct Labor P350.00 P400.00 Xxxx

 Selling Price P60- P80 P70-P100 Xxxx
Sales Total P420.00 P560.00 Xxxx
PROFIT P12,600.00 P16,800.00 Xxxx

Project Timeline

The researchers claim that they decided to start their firm in 2023 and conclude it in 2024.

The researcher’s target is to release their innovative product named ( DIY Beads) this coming
year 2024.