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BTHC1 REVIEWER Initiate guest contact

Creative service solutions


CHAPTER 3 INTRODUCTION TO TOURISM End with a “thank you”
AND HOSPITALITY
Characteristics of the Hospitality Industry
o Product is intangible and perishable
TOURISM AND HOSPITALITY o No such thing as business hours
o Hospitality operations run on a 24-hour
 one of the world’s largest and fastest–
growing industries. basis all year round
o Characterized by shift work
 contributes greatly to global economic
development History of the Early Hospitality Industry
Components of the Tourism and Hospitality 1. History of the European Lodging Industry
Network 2. History of the American Lodging Industry
 Food and Beverage Services 3. Modern Period
 Lodging Services History of the European Lodging Industry
 Recreation and Entertainment Services
 Travel and Tourism Services 3 Categories of European Travelers

Hospitality 1. Mercenary – moving from their home to


assigned military units
 derived from the Latin word HOSPITARE 2. Pilgrims & clergymen - moving to places
which means “to receive as a guest” of worship or the seats of their religious
 receives, welcomes, and caters to the needs orders
of people who are temporarily away from 3. Inerrant merchants - moving from one
their homes place to another to distribute goods and
services
Hospitality Management
History of European Lodging Industry
– involves the planning, organizing, directing and
controlling of human and material resources within  “The Pilgrim’s Guide” - one of the earliest
the lodging, restaurant, travel & tourism, guidebook for travelers
institutional management and meeting and  Cesar Ritz – was one of the first who
convention planning industries. initiated the hotel management chains
Hospitality Industry  Boulanger – the 1st restaurant established in
1765
- comprises of businesses that provide
accommodations, travel, food and beverage and 3 Types of Hotels were Identified Based on
entertainment to the traveling public. Market Segmentation

What do we provide in Hospitality? “SERVICE” 1. Transit Hotel – provided economical,


efficient & clean overnight accommodations
Smile 2. Vacation hotel - became the center of social
Make Eye contact activity
3. Grand Hotel – provides guests w/ an ideal
Respect and welcome all guests mixture of unique architecture, and
luxurious interiors, has a reputation by
Value the magic
achieving the balance among luxury,  Hotels use computerized reservation system
elegance & good taste  Large hotels operate w/ computerized
accounting system
History of the American Hospitality Industry
 Bigger hotels control their heat & air
THE COLONIAL PERIOD - Majority of the conditioning unit thru computerized energy
American inns were located in seaports management system
4 factors that influenced the rapid rise of the  Electronic key cards have replaced the
lodging industry in the US regular door keys
 More shops, bars, restaurants are operated
 American hotels were run for more universal w/ a point of sale (POS) terminal
enjoyment
Two technological developments:
 Their hotel rates were within the means of
almost everyone 1. Introduction of railway
 The average American traveled considerably
2. Development of steam power
more than the typical residents of other
countries TWO ELEMENTS OF TOURISM
 The American habit of extensive travel was
a considerable benefit to the worldwide  DYNAMIC – the journey
hospitality industry  STATIC – the stay

Major Differences Between A Hotel & Motel 4 Basic Elements of Travel

1. Motels were singled-storied while hotels were  Distance


multi-storied  Length of Stay at The Destination
 Residence
2. Hotels offered a more complete variety of
 Purpose of Travel
services
Travel and Tourism Services
3. Parking was always available at motels
 TOUR OPERATORS – organizes the
4. The number of parking spaces per room was
package tour
greater in motels
 PACKAGE TOUR – sometimes called
5. Hotels offered 24-hour basis while motels give INCLUSIVE TOUR, is an arrangement in
short time periods which transport and accommodation are
bought by the tourist at an all-inclusive price
4 General Categories of American Resorts  INDEPENDENT TOUR –one in which the
1. Summer resorts – usually featured seashores, tourist buys these facilities separately
mountains, or beaches Tourist Purchasing the Package Tour
2. Year-round resorts – was found in Las Vegas 1. INDEPENDENT INCLUSIVE TOUR (IIT) –
due to its success in gambling one in which a tourist travels to his destination
3. Cold – winter resorts – due to mania of skiing individually

4. Warm-winter resorts – was found in Hawaii 2. GROUP INCLUSIVE TOUR (GIT) – he


because of the ideal year-round climate and has a travels in the company of another tourist
12-month season
 TOURIST PRODUCT – a combination of
The Modern Period what the tourist does at the destination and
the services he uses during his stay
The Use of Technology
 TOURIST DESTINATION – a MON -Monday
geographical unit that the tourist visits and
TUE - Tuesday
where he stays
WED - Wednesday
Three Basic Factors of Tourist Destination
THU - Thursday
1. Attraction, 2. Amenities or Facilities
FRI - Friday
3. Accessibility
SAT - Saturday
Characteristics of Tourism
SUN - Sunday
1. In tourism, the product is not brought to the
consumer Greenwich Military Time
2. The product of tourism are not used up Commonly referred to as “GMT,” Greenwich Mean
Time is the time to which the clock at the Royal
3. Tourism is a labor-intensive industry
Observatory in London England is set. Unaffected
4. Tourism is people oriented by Daylight Savings Time, or the various time
zones, it is always the same. If for example, the time
5. Tourism is a multi-dimensional phenomenon was 1:25 pm Eastern Standard Time (EST), it would
6. The tourist industry is seasonal
7. The industry is dynamic
CHAPTER 4: Travel Formalities
Why travel formalities and regulations are
important?
These rules and regulations are quite important for
the security of the host country. These formalities
help prevent the illegal movement of illegal
migrants and criminals. They also help the country
limit the illegal entry of unauthorized goods such as be 6:25 pm GMT.
drugs, animal hides, arms, explosives, etc.
Calendar of the Month
Phonetic Alphabet
JAN - January
FEB - February
MAR - March
APR- April
MAY - May
JUN – June
JUL – July
AUG – August
SEP - September
Days of the Week
OCT - October
NOV - November Kuala Lumpur - Malaysian Ringgit
DEC – December Kuwait - Kuwaiti Dinar
Flight Classes London - Pound Sterling
F- FIRST CLASS Madrid - EURO
J - BUSINESS CLASS PREMIUM Melbourne - Australian Dollar
C - BUSINESS CLASS New York - US Dollar
Y - ECONOMY CLASS Osaka - Japanese Yen
M - ECONOMY CLASS/COACH DISCOUNTED Paris – EURO
P - FIRST CLASS PREMIUM Riyadh - Saudi Riyal
Domestic Airline Codes Rome - Euro
IATA Codes - (international air transport San Francisco - Us Dollar
association)
Seoul - Won
CX - CATHAY PACIFIC
Singapore - Singaporean Dollar
5J - CEBU PACIFIC
Sydney - Australian Dollar
PQ - AIR ASIA
Taipei - New Taiwan Dollar
PR - PHILIPPINE AIRLINES
Tokyo -Yen
2P - PAL EXPRESS
Toronto - Canadian Dollar
M8 - SKY JET
Washington - US Dollar
GX - PACIFIC AIR
Passport
Currencies
 an official document issued by a government
Abu Dhabi - Dirham agency of a country to its citizen
 it details the bearers’ identity, nationality &
Amsterdam - Netherlands Guilder
gives a general description (height, color of
Athens - Drachma eyes, hair, etc.)
 a passport is valid for a specified time from
Auckland - New Zealand Dollar
date of issue and authorizes the bearer to
Bahrain - Bahraini Dinar travel outside the country of issue
 it includes the photograph of the bearer
Bangkok - Thai Baht
Kinds of Passport
Beijing - Renminbi/Yuan
Maroon Cover – for Ordinary Citizens
Brisbane - Australian Dollar
Red Cover – for Government Officials
Dubai - Dirham
Blue Cover - for Consul Generals
Hong Kong - Hong Kong Dollar
Characteristics of a Passport
Honolulu - US Dollar
1. It is a distinguish marks
Jakarta - Rupiah
2. Incorporated hologram seals
3. Made up of special paper
4. With unique serial number
Importance of a Passport
 documents required for leaving the country
of origin
 documents required for transit countries
 documents required for entry to, and exit
from the destination country
 documents required for re-entry to the
country of origin
VISA
- A foreign document through its consular
offices issued this authorization and its
specify. The terms under with a government
is allowed to entry in to that foreign country.
Terms Stated in a VISA
1. Purpose of the journey
2. Maximum length of stay allowed to an
individual
3. Period of validity
Types of VISA
1. Tourist Visa
2. Working / Business Visa
3. Student Visa
4. Transit Visa
5. Minor Visa
6. Seaman’s Visa
Alien - a person leaving in a country of w/c he or
she is not a citizen
Immigrant – is an alien who enters a country with
the aim of establishing permanent residence
Citizen – a person who possesses the nationality of
a country. It is acquired by birth

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